Acumen Business Pages- Edition 12 March 2013

Scriptures Budgeting Financial

Tips

HOT “Faster sales” 3

BUSINESS ! Labor For Your

How to get FREE & CHEAP

Edition 12 March 2013 “Promoting excellence in business & ministry”Promoting excellence in business & ministry”Promoting excellence in business & ministry” ACUMEN BUSINESS PAGES

www.acumenbusinessmag.com

Christian Business & TradeChristian Business & TradeChristian Business & Trade ACUMENACUMEN FREE

DESTROY Your Future

Your Past DO NOT LET

Interview with KEZIA ALFORD

10

GRAPEFRUIT Health Benefits of Learn about the

Meet ANU MUSIC

Do not miss

Because of THE TREES!

THE FOREST

3 www.acumenbusinessmag.com Acumen Business Pages Edi on 12 March 2013


March into Fruitfulness & Multiplication this month! The number Three is the number of perfect manifestation. PERFECTION It is the number of God the father, God the son and God the Holy spirit.

So in this month of March—the third month of the year—you have no choice but to function in accordance to the first commandment spoken by God to man in Gen 1:28 ”Be fruitful and multiply”

May your business be fruitful and multiply this month and may new ideas, new strategies, new methods of multiplication for your business, products and services flood your mind.

Have a fruitful and productive month.

Remain Blessed

Evang.Bibi Fashina

Acumen Business Pages is a free monthly

print and online digital e mag published by

MyFaithTVNetwork Interna onal .Inc.,

ACUMEN—Chris an Business & Trade

Magazine –ACUMEN BUSINESS PAGES is

an online digital and also print publica on

published quarterly by MyFaithTVNetwork

Interna onal .Inc.,

Adverts and Comments made by the

contributors are not necessarily the views

of MyFaithTV Network. Interna onal Inc.

or it’s personnel.

Le ers & tes monies from readers are

welcome. Requests for permission to reprint

any por on should be directed to

[email protected]

Acumen Business Pages

Edi on 12 March 2013

Copyright 2013 All rights reserved.

MyFaithTVNetwork Interna onal .Inc

CEO/Finance Director

Olu Fashina ( Deacon)

MD/Opera ons Director

Abiola Fashina( Evangelist) Editor‐in‐chief

Graphic Designers

Abiola Fashina (Evangelist)

Bijoubel Young Tosin Fashina

Public Rela ons

Dr Stanley Jean Felicia Olatunji

Sales/Marke ng

Pedro Diaz Yessica Jean Margie Randal

Sarah Simmons Vivian Bell Timi Adepoju

Business Pages Columnists:

Abiola Fashina — Evangelist

Adolfo Molina Dr.

Amos Johnson Dr.

Belinda Mays

Dali Josipovic

Darshaun Kendrick

Nina Otuka‐Ijere

Oma Edoja

Tarra Jackson

Publisher:

MYFAITHTVNETWORK. INT’L INC

P.O Box 492414 Lawrenceville GA 30049

T: 678‐667‐1550

[email protected]

www.myfaiththtvnetwork.com

ACUMEN BUSINESS PAGES

Editor’s Notes

And God Blessed them and said” Be F

rui ul and Mul ply”

Gen:1‐28 Evang Bibi Fashina

5

STORY CoverPage

Kezia Alford

CONTENTS

EDITORS WELCOME NOTE S PG 4

CONTENTS PAGE PG 5

ACUMEN MAGAZINE PURCHASE INFO PG 23

FEATURED BOOK – Walk by faith PG 11

2013 ADVERTISEMENT RATES PG 9

HEALTH BENEFITS OF GRAPEFRUIT PG 2

CHURCH LISTINGS BACK PAGE

AMOS JOHNSON

www.acumenbusinessmag.com Acumen Business Pages Edi on 12 March 2013

PG

MEET ANU MUSIC PG

16

PG12DO NOT MISS THE FOREST..

DAR’SHAUN KENDRICK

21

March 2013

8PG BELINDA MAYS

HOW TO GET FREE & CHEAP

LABOR

OMA EDOJA PG

18 3 HOT FASTER SALES TIPS

DO NOT LET YOUR PAST DESTROY YOUR FUTURE

TARRA JACKSON PG15 FINANCIAL

BUDGETING SCRIPTURES

COVER STORY ENTERTAINMENT

ACUMEN ; (ˈækjʊˌmɛn,əˈkjuːmən)

WHAT DOES OUR NAME

MEAN?

The word is a Latin word from the 1530s which means "a point, sting," hence "sharpness, shrewdness," from acuere "to sharpen" .

ACUMEN is the ability to judge well; keen discernment; insight

ACUMEN means quickness, accuracy, and keenness of judgment or insight.

BUSINESS ACUMEN is keen-ness and quickness in under-standing and dealing with a business situation in a man-ner that is likely to lead to a good outcome.

[1] The term "business acumen" can be broken down literally as a composite of its two component words:

Business literacy is defined in SHRM's Business Literacy Glossary as "the knowledge and understanding of the fi-nancial, accounting, market-ing and operational functions of an organization”

[2] The Oxford English Dic-tionary defines acumen as "the ability to make good judgments and quick deci-sions".

[3] Given these textbook definitions, a strictly literal definition would be "keenness

and quickness in under-standing and dealing with a business situation”

http://en.wikipedia.org/wiki/Business_acumen

Introduc on: What Should You Take Away?

Don’t forget that there are MANY aspects to a business—‐marke ng, opera ons,

administra ve, sales, finances, etc.

It’s easy as business owners to get bogged down in one area or another and

forget to breathe…step back…and look at the WHOLE business as opposed to

one aspect.

Some business owners can handle being a business owner and taking care of

“the forest” without ge ng focused on just “the trees”—others are so focused

at being good at whatever service or product they offer that its best they find

someone who can run their business for them. Otherwise, no ma er how GREAT

your product or service is…it surely won’t last because it takes several factors to

run a business, not just a good product or service.

My Story [based on my Firm or other business owners' stories]

In law school, there is a saying “Don’t miss the forest because of the trees.”

The reason law professionals said this was because

scared, new law students would concentrate so

much on learning this par cularly detailed or

obscure law that they missed how that law

fi ed in the en re context of a legal topic

or the legal field in general.

This makes bad a orneys…and even worse

business owners.

Do not miss

Because of THE TREES!

THE FOREST

Legal Life Lessons

Take a look at your OVERALL business.

www.acumenbusinessmag.com Acumen Business Pages Edi on 12 March 2013 6

PG 7

Why Kendrick Law Practice?- We SAVE you money by:

Providing access to comprehensive legal AND business advice and consulting, creating value for your company’s investment in us.

Mission: To provide Georgia business owners with PASSION FOR and ACCESS TO CUSTOMIZED and personal business AND legal services, including document drafting, document reviewing and negotiating services.

KLP offers comprehensive business and legal advice to small business owners in Georgia with the mission of keeping them "IN business and OUT of Court".

General Information: KLP is authorized to practice law ONLY in the STATE OF GEORGIA. If you or your businesses do not reside in the state of Georgia, you are NOT ENTITLED to rely on KLP's "Business Legal Tips" insofar as they retain to "legal" not "business tips". KLP focuses on the following three main areas of business law: docu-ment drafting, document reviewing and negotiating services)

The “Legal Life Lessons” Series was started by Attorney Kendrick in 2012 as a way to showcase real life legal situations that either she has experienced or those within her networks have experienced. The goal is to move away from boring, white paper style discussions about the law and focus on creating comfortable conversations about real experiences in the life of Georgia business owners.** Mission Statement: To provide Georgia small businesses PASSION for and ACCESS to HIGHLY CUSTOMIZED and PERSONAL busi-ness advice AND legal counseling, including document drafting, docu-ment reviewing and negotiating services.

DISCLAIMER: Kendrick Law Practice and its attorneys are ONLY authorized to practice law in Georgia and NO OTHER territory, state or country and therefore any and all legal advice is only applicable for businesses and individuals that reside and/or located in the State of Georgia. Additionally, please be advised that this communication does not create an attorney-client relationship unless there is a signed or electronically filed retainer agreement on file with the Firm.

Keep in Touch with Kendrick Law Practice: (1) Monthly Enewsletter- Visit http://www.kendricklaw.net (2) Facebook- http://www.facebook.com/kendricklawpractice (3)Twitter- http://www.twitter.com/kendricklaw (4) LinkedIn- http://www.linkedin.com/in/darshunkendrick (5) Blog Discussions- http://www.kendricklaw.wordpress.com (6) Blogtalkradio- http://www.blogtalkradio.com/kendricklawpractice (7) Youtube Channel- http://www.youtube.com/user/KendrickLawPractice1 (8) Google Plus- h p://gplus.to/KendrickLawPrac ce

Attorney Dar’shun

Kendrick,

7

Take a look at your OVERALL business.

For example, you’d be amazed what business owners discover during our Business Legal POWER Sessions:

Here is some examples of what I have heard from Georgia business owners:

1. “My accountant set up my business structure for me. They never told me THAT was a consequence of this particular business structure.”

(Solution: We converted a General Partnership to a Multi Member LLC)

2. “I never knew that I needed a buy-sell agreement. That would have been useful now that I am getting a divorce and my husband owns a portion of my business.”

(Solution: We referred her to CPA to value the business and other financing options)

3. “I am looking for a way to manage customers, vendors, employees, etc.”

(Solution: We taught them about cloud based CRM systems they could implement.)

4. “I really REALLY need to get on social media.”

(Solution: We gave general advice about social media and referred them to our social media partner.)

5. “Long Term goals? I’m trying to get past next week’s payroll.”

(Solution: We took time to ask them questions about their 5 years plus plan for their business to see what actions to take NOW to work towards those goals.)

A few lessons to be learned: Call to action!

1. Take 1/2 a day to do strategic planning for your business:

Reflect on the past week’s events and plan for the upcoming week.

2. Give KLP a call at (678) 739-8109 or visit us HERE to

sign up for your FREE 15 minute phone consultation or 1-2 hour Business Legal POWER Session.

3. Hire Help! If you find that your attention is lacking

in an area, hire help. We offer free referrals to our business partners so give us a call.

Legal Life Lessons


PG 6


The Atlanta Business Academy for Women

“The Secrets to Finding a Full Staff of Cheap & Free Labor”

Presented By: Belinda Mays

Setting up an Internship Program

A lot of business owners are just looking for some free labor to answer calls, run errands, or make copies. Think about it. How would those tasks benefit a marketing student? They wouldn’t. You should always approach the situation with a win-win in mind.

1. Identify what projects you need completed and then seek to find the most qualified candidate to help you complete it. Treat your internship candidates just like you would a potential full-time paid employee.

2. Have a virtual internship model. You can choose to set up your program however you wish, virtual or in house; there is no right or wrong way to do this. It’s all about your business and depends solely upon your needs and preferences.

Where do I find interns? � College websites – Most large college campuses have a

career page on their site where you can post your ad. You might also try calling their Career Services office for more information.

� Online sites like Internmatch.com, Internships.com, and

rsinternships.com

� Local High Schools and Community Colleges – Seek out

specific areas or interest

What do I put in my ad? Be very specific and describe the position in detail. Be sure to mention how long the position will be (project based or for a period of time), the degree they should be pursuing or necessary skills required, whether the internship is paid or unpaid, virtual or in house, etc. Be sure to outline the “takeaways” as well as mention why interning for you will be a great opportunity and they will have afterwards.

What do I ask in the interview? This is by far one of the most important steps in the process. If you follow the guidelines I’m about to share, you will al-most always find a quality intern.

Step 1: Give a brief overview of you and your company’s services. Before explaining the position in depth, ask them

about their career goals. If they are out of college, find out what they hope to gain from your internship program. Their answer will immediately tell you if they are a good fit for what you need. If not, then you can end the conversation there. If so, move on to the next question.

Step 2: Next, ask them what type of assignments they feel will help them reach their goal. When you find someone who has a “live” goal and is passionate about accomplishing it, managing them will be easy as pie.

After telling you the assignments they need, do a mental cross match to see if those are the same tasks that you need to get done. If not, bummer. If so, move on the step 3.

Step 3: This is where you will begin to outline the position’s duties. Tie in the goals of the position with the career goals that they previously stated.

Ask how many hours they can dedicate to the program/project each week. Once again, you want to give them the power so that they will work efficiently and stick around long enough to fully complete the assignment.

Instead of dictating the number of hours you need them to work, allow them to tell you how many hours they want to work.

Remember, you are trying to create a win-win relationship and most interns will work for FREE if it creates a win for them.

Step 4: If everything sounds good, ask if they would like to be considered for the position. If so, then email them your internship program contract and BOOM, you now have “help.”

Your contract should contain:

� Contact info of all parties � Term

dates � Compensation – if any

� Duties � Reports to instructions

� Location & Schedule – virtual or

in house and number of expected work hours � Required

Equip to Complete Job

� NDA (Non Disclosure Agreement) In Writing. –

Get free legal docs at http://www.rocketlawyer.com. (This confidentiality agreement prevents information from being shared with anyone outside of the signed agreement and is the most important document anyone working for you online or offline should sign.)

Labor For Your How to get

BUSINESS ! FREE & CHEAP www.belindamays.com

PG 22

FEATURED BOOK I BORN TO WALK BY FAITH I CLARE FLETCHER

Born to Walk by Faith by Clare Fletcher

Born To Walk By Faith was

released in local bookstores

and online na onally on Sep‐

tember 6, 2011.

Currently, the book is

available for purchase at

Tate Publishing and Amazon,

as well as other bookstores

online.

Born To Walk By Faith is also available for purchase as an

eBook download. Within minutes you can be reading this

book on your computer, PDA, cellphone or a stand‐alone

eBook reader! Unless otherwise noted, all eBooks are in the

PDF format, which is compa ble with most eBook readers

including Sony Reader, Nook, Kindle, iPad, and iPhone 4.

Go to Tate Publishing @ www.tatepublishing.com to

purchase this eBook download today!

Back Ma er

“I can look back on my earlier life and say that I was one of

the fortunate ones. I didn’t know suffering, grief, hard mes,

or any of the other things that many people go through in

their childhood. I realize now that you can never really judge

how your life is going to turn out from looking at your past.”

When Clare Fletcher unexpectedly received a diagnosis of

paralysis, she was le with li le hope. Then, her husband

walked out. She spent nine years wai ng on God to provide

for every need a er she was called out of the workforce.

But through it all, Clare held onto God’s promise that He

would restore all that was lost.

Born to Walk by Faith takes you on a journey of true child

like faith—a faith that operates outside of circumstances and

opinions and dares to believe everything God says.

Born to Walk by Faith will grab you with its simplicity,

challenge you with in mate truths about God, and inspire a

longing to be that five‐year old child who sits on Daddy’s lap.

You will learn that nothing, indeed, is impossible for God.

BUY THIS BOOK TODAY

124 pages

$11.99 (paperback) $10.99 (digital download)

Na onal Release Date: September 6, 2011

Genre Chris an‐Non‐fic on

ISBN ISBN: 978‐1‐61777‐734‐9

Publisher Tate Publishing

Contact Info You can reach Clare in several ways.

Facebook fan page:

www.facebook.com/BorntoWalkByFaith

LinkedIn:

www.linkedin.com/in/fletcherclare

Website

www.reproducingwalksbyfaith.com

CLARE FLETCHER


A: Please share with us a li le about

how you met with the Lord?

KA: God has always been pulling on me

since a child but I did not come to a true

understanding of God un l I became

older.

As an adult I got involved in church and I

quickly realized I had to make a choice

between the world and Christ. I chose

Jesus Christ and I have not looked back

since.

A: Share with us a li le bit about

yourself

KA: I am 32 years old. I love to worship.

I was born and raised in Greenville, MS

to Debra and Michael Harris.

My late Grandmother, Pastor Derotha

Palmer was a strong inspira on for my

spiritual life and her legacy to me has

helped me to pursue holiness. I have a

heart for restoring women and raising

Godly children.

My primary purpose is always demon‐

stra ng the love of God. My passion for

God is undeniable.

My ministry and my voice are "like a

tree given to me by God, bearing fruit

and is firmly rooted". I am Young, radical,

and radiant for Christ, God has blessed

me with an anointed voice and a minis‐

try of deliverance through song.

I always put God first, and I refuse to

compromise the direc on God has set in

my life. The words I sing are inspiring,

mo va ng, and truly powered by the

Holy Spirit.

A: Tell us a li le about the ministry

work you do with your husband.

KA:: My husband is Pastor James Alford.

Together with him I oversee Righteous‐

ness Ministries in Marie a, GA. Standing

on Proverbs 21:21 which says that He

that followed a er righteousness and

mercy, findeth life, righteousness, and

honor.”

Righteousness Ministries was birthed

out of a desire to see people grow and

become more effec ve Chris ans.

We emphasize Holy living and the

fulfilling of God’s purpose in all of our

lives.

Every year we organize powerful

women empowerment conferences.

Our goal is for all women to be

empowered, inspired, restored, and

receive healing and deliverance.

A: Tell us a bit about your latest album.

KA: My sophomore project SOUL MUSIC

was inspired from my love for God and

my prayer life.

The Lord led me to write another album

and instructed me to sing HIS word. His

word will minister to the souls of his

people.

I pray that all who listen will draw close

to the Lord and all those who do not

know the Lord will accept HIM as their

Lord and Savior.

My husband James Alford is also my

manager for my music that God has

given me.

Righteousness Ministries is the launching

pad that God has given us to impact the

world.


Kezia Alford Interview with

12

PG 13

PROFILE

Kezia, born and raised in Greenville, MS

to Debra and Michael Harris has been an

overcomer since birth.

The enemy tried to destroy her life at

birth because her purpose and des ny

was so great! Kezia con nues the legacy

of her late Grandmother, Pastor Derotha

Palmer and is honored to carry the work.

Her grandmother was a strong inspira‐

on for Kezia's spiritual life and has

helped her pursue holiness.

Kezia has a heart for restoring women,

raising Godly children and suppor ng her

husband, Pastor James Alford in minis‐

try.

Her primary purpose is always demon‐

stra ng the love of God. Her passion for

God is undeniable. Her voice is indeed a

powerful instrument.

The ministry of Kezia Alford and her

voice are "like a tree given to her by

God, bearing fruit and is firmly rooted"

Young, radical, and radiant for Christ,

God has blessed her with an anointed

voice and a ministry of deliverance

through song.

Pu ng God first, Kezia refuses to

compromise the direc on God has set in

her life. With the help of her husband,

she writes and produces her own music.

Her words are inspiring, mo va ng, and

truly powered by the Holy Spirit.

Kezia is an Evangelist Powerhouse and

has been a guest speaker and psalmist

at mu ple churches and performed on

WATC TV channel 57 Atlanta Live many

mes.

Kezia and her husband Pastor James

Alford oversee Righteousness Ministries

in Marie a, GA. Standing on Proverbs

21:21

"He that followed a er righteousness

and mercy, findeth life, righteousness,

and honor."

She is a proud mother of two boys

Mykel and Jayson

Kezia prays that we all accept Jesus

Christ as our Lord and personal savior.

CONTACT

www.keziaalford.com

h p://www.facebook.com/kezia.alford

h p://righteousnessministries.org/

2137 Kingston Ct

Marie a, GA 30067

Tel: 404‐551‐5281

Soul Music Kezia Alford A: Please share with us some of the

unique features of the different

ministries in the church you ac vely

take part in?

KA:I serve as the leader of the Music

Ministry emphasizing prophe c

worship as a regular experience in the

church. The Women’s Ministry builds

women up to pursue true purpose in

the lives according to God’s will.

A: What programs do you have in

your church to bless women and

women in business?

KA: We have a yearly women’s

conference to empower women to

live in purpose. This conference draws

women from mul ple states and they

leave refreshed and renewed to fulfill

the call and des ny that God has for

their lives.

A: How effec ve & successful have

these programs being?

KA: I have been doing it for years

now and I have personally seen wom‐

en’s lives transformed.

A: How have you been able to affect

other members of your family with

your faith?

KA: I host a weekly prayer tele‐

conference with members of my

family across the United States that

we may carry on the legacy that my

late Grandmother Pastor Derotha

Palmer started within our family.

A: On a final note what should we

look out to see you doing this year

and in the future?

KA: Look for great things in music!

My upcoming women’s conference in

June. An overall impact to the Body

of Christ.

Interview with


PG 12

Financial Budgeting Scriptures

Tarra Jackson


IN GOD WE TRUST

Proverbs 6:6-8 Go to the ant, sluggard; consider her ways and be wise; who

having no guide, overseer, or ruler, provides her food in the

summer and gathers her food in the harvest.

Proverbs 21:5 The thoughts of the diligent tend only to plenty; but the

thoughts of everyone who is hasty only to poverty.

Proverbs 22:3 A prudent one foresees the evil and hides himself, but the

simple pass on and are punished.

Proverbs 24:3-4 Through wisdom a house is built, and by understanding it is

established; and by knowledge the rooms shall be filled with

all precious and pleasant riches.

Proverbs 25:28 He who has no rule over his own spirit is like a broken down

city without a wall.

Proverbs 27:12 A prudent man sees evil and hides himself, the naive proceed

and pay the penalty.

Proverbs 27:23 Know well the face of your flocks; and pay a en on to your

herds.

Proverbs 27:26 The lambs are for your clothing, and the goats are the price of

the field.

Luke 14:28-30 For which of you, intending to build a tower, does not sit down

first and count the cost, whether he may have enough to finish

it; lest perhaps, a er he has laid the founda on and is not able

to finish, all those seeing begin to mock him, saying, This man

began to build and was not able to finish.

1 Corinthians 16:2 On the first day of every week each one of you is to put aside

and save, as he may prosper, so that no collec ons be made

when I come.

Now you know some of what God says about financial

budge ng.

Feel free to contact me for assistance through

· My monthly Common Cents Newsle er,

· My weekday Madam Money Minute Financial & Credit Tip

Texts by tex ng

MADAMMONEY to 46786, ·

Registering for a Madam Money Financial Boot Camp,

or· For One on One Financial Coaching

Contact me at the informa on below:

Tarra Jackson,

Financial Coach

Prosperity Now

Financial Management Services

[email protected]

(404) 852‐6295

We are all looking forward to being

a resource to you towards your

Prosperity Now!

15

17

ENTERTAINMENT


MEETANUMUSICBorninNigeriaandraisedinMaryland,UnitedStates,Anuspentherformativeyearssurroundedbyherstrongfamilyin luences,theirfaith,andmusic.Shebegansinginginthechoirataverytenderageandsheisreadytoleaveherunwaveringmarkontheworld.Anu,whoserealnameis

AnuoluwapoOyeneyin‐Osilesi,hasalwaysutilizedthegiftofsingingtoraisetheKingdomofGod.

CurrentlyresidentinBeltsville,Maryland,Anuisaworshipleaderwiththe“NewDirectionChoir”oftheRedeemedChristianChurchofGodVictoryTempleLaurel,MarylandUSA,undertheleadershipofPastorMargaretAdeyokunnu.

Anu’s irstproject“YouareGod”haswonhermanyworship‐minded,,musicloversaroundthenationandonYouTubewithover120,000views.“YouareGod”hasbeenablessingtoeveryonewithalongingheartfortrueworship,nowonderit’sbeennominatedforthe2012EstherAward.

OtherProjectslike"TheRock”and"IwoLoMo"arefastbreakingoutasbestsongsoftheyearandthesesongsarebeingfeaturedononlinemediasitessuchasPilotAfrica,,Factory78,Jagunda.com,Gidilounge,Amebo.com,360nobs,www.descalate.com,Truspot,dmvallaccess.com.

"IwoloMo"iscreatingwavesinNigeriaandisbeingfeaturedregularlyonseveralradiostations,oneofwhichisEkoFM,atopradiostationinLagos,Nigeria.

AnuiscurrentlyNominatedforNigeriaGospelMusicAwardforBestfemaleartistinDiaspora2012andalsocurrentlynominatedforCrystalGospelMusicAwardforBestFemaleartistinDiaspora2012whichwillbeheldinJune2013inLagos,Nigeria.

AnuarticulatestheGospelwithaharmonious,thought‐provokingstylewhichhasmadeheroneofthebestChristianWorshipleadersintheUnitedStates.

ItisAnu’sbeliefthathermusicwillprovideanewmeansforhertogivebacktohercommunity,thebodyofChristandtheWorld.

SheishappilymarriedtoCharlesOsilesi.

ExperienceAnu’smusic@ WEBSITE:www.anusmusicworld.comwww.reverbnation.com/anumusicFACEBOOK:www.facebook.com/ANUmusicITUNES:http://itunes.apple.com/us/album/you‐are‐god‐single/id474318307CDBABY:http://www.cdbaby.com/cd/anu1TWITTER:@AnuMusic1

TOBOOKANU:

Contact:AyoArama

Email:[email protected]

Phone:770‐266‐9389.


HOT “faster sales” TIPS!

Would you like to speed up your sales so that it takes less

me and effort to get new clients? If you answered with a

Yes, this ar cle is for you!

Before you get started, certain key elements must be in place:

(a) You must be offering a product or service that enough

people want and are willing to buy and

(b) You need a clear and compelling message about your

offering, so that people immediately understand how you

could help them, or someone they know.

Without these two basics, there is nothing in the world that

could speed up your sales, so be sure to se le these first!

Now that you are ready with your in‐demand product and

compelling message, here are 3 ps to help speed up your

sales:

Hot Tip No:1 Make wise use of objections! When people raise ques ons and concerns about your

offerings it shows that they are thinking about your product

or service and gauging the returns on a possible investment.

When they say nothing, they most likely do not think it

worth the trouble. So, be glad for objec ons!

In fact, an cipate and create a wri en list of them. Then

create responses to every possible objec on about your

product or service. Get your friends, colleagues and members

of your target audience to share their thoughts on your

product. Add their objec ons to your list and create responses

to these too.

Next, weave all of these objec ons and responses into your

marke ng copy and various communica ons.

Become skilled at answering your

prospects’ ques ons before they

even ask. Then you will encoun

ter less resistance as you ask for

the sale as your prospects’

ques ons will all be

answered before they

are even asked!

Where to use objec ons: In sales copy, presenta ons, product

descrip ons, emails, FAQs, email signatures, author bios,

social media profiles, status updates, videos, interview

ques ons, topics for ar cles, discussions and shows, and at

every available opportunity!

Hot Tip No:2 Come fully prepared! When you have any kind of selling

conversa on, have all the informa on

and support in place to receive the

sale. Provide all the informa on your

prospect needs to make an informed

decision.

You want to avoid saying things like, “Thank you for your

decision to buy XYZ. In a few days you will receive our invoice

and terms and condi ons.” You need to have these items to

hand, right there! Bring them physically to a mee ng or have

them online and ready to send. The point is to be ready as

soon as the prospect is ready and not leave the door open to

smart compe tors, to procras na on or to the prospect’s

fears and limi ng beliefs.

Things to have ready: Product descrip ons, benefits and fea‐

tures, tes monials and recommenda ons, price lists and pro‐

mo ons, payment op ons and plans, invoices and receipts,

terms and condi ons, FAQs, delivery op ons, contact details,

bank details, names of contacts, currency converters, me

zone converters and everything you need to sign up your new

clients! Create a checklist and run through this before every

selling conversa on you hold.

Hot Tip No:3 Have a plan in place: Do not just wing it! Create both the front and back ends of

your sales process. Your front end is your ini al sales pitch or

presenta on. This could be in‐person, virtual or through your

promo onal materials. Your back end is your follow‐up

sequence, lis ng every step you will take your prospects

through from first enquiry to sale.

Be sure to create your front and back ends for every product

and promo on.

18

PG 19

Oma Edoja is an author, speaker and Women's Business

Growth Mentor who is passionate about empowering

women! She is the UK's go‐to‐gal for ambi ous women

entrepreneurs who want to get more clients, make more

money and make a bigger impact through their work.

Oma is the author of "The

Essen al Get Clients Guide:

14 Reasons Women Business

Owners Struggle to Get Clients

and How to Avoid Them."

She invites you to download your FREE copy at

www.TheEssen alGetClientsGuide.com

It is hard work but it will help you an cipate

and overcome obstacles and be prepared. Your plan will also

help with delega ng and automa ng as you now know in

advance what comes next.

Most importantly, once you have the

process in place, with your front and back

ends, you can relax and run your sales

cycle on auto pilot.

What to include in your plan or process:

Every step, from first enquiry to sale. Provide for “Yes,”

“No” and “Not now” responses. And once you have the hang

of this, extend your plan to go beyond the first sale to repeat

business.

Imagine the difference it could make to your business if you

approached every sale: Equipped to handle objec ons,

Prepared to receive the sale and With a selling plan in place

that you could simply follow!

It would be less stress for you, as the back end work is already

done, and less stress for your prospect as the sale is made

easier.

Try these ps and write in, sharing

how it all goes.

And please share any “faster sales”

ps that are currently working for

you! Oma Edoja


TIPS! HOT “faster sales” PG 18

21

Amos Johnson Jr, PhD helps

Chris ans develop their God‐

inspired business because he

strongly believes that financial

prosperity comes through faith

in God and star ng your own

business.

Visit :

h p://amosjohnsonjr.com

for addi onal resources to help

you develop your God‐inspired

business. Amos Johnson Jr, PhD

Are you afraid to take that next step God is calling you to do?

If so, you are most likely afraid because nega ve events in

your life or nega ve words spoken to you in the past has

produced a harvest of limita ons in your mind that you

don't even realize is there.

That harvest of limita ons shows up every me you try to

take a step forward, but pull back because you feel afraid or

feel like you are not good enough to take that step.

When you discover one of those mental limita ons, take

some me to trace it back to a nega ve event or words

spoken over you. Then dig up that

seed by pu ng new words in your

mind and crea ng new experiences.

Don't let the past stop your future.

DESTROY Your Future

Your Past DO NOT LET



Exploring Other Outsourcing Op ons

If you could free yourself of 3‐5 hours a week of non income

producing ac vi es, just think about the impact that could

have on your business. Like the old saying goes, me is money

and money is me and you need to be using as much of your

me as possible to make money not flyers.

• Elance.com • Odesk.com • Freelancer.com

Vworker.com • Scriptlance.com • Guru.com • Mturk.com

Hiretheworld.com • Fiverr.com

If you use a site like Fiverr.com (one of my favorites), you can

pre y much throw all of these ps out of the window. You’re

only paying $5 a gig and there is no “outside” contact allowed

Top 10 Outsourcing Tips

1. Review The Site’s Dispute & Payment Policy.

2. Set Clear Objec ves.

3. Prepare For Language Barriers.

4. Consider Pros/Cons of an Individual Vs. Team.

5. In Addi on to Pos ng the Project, Invite Qualified Workers

to Apply.

6. Compare Profiles, Reviews, Ra ngs, Creden als, Por olios

& Price.

7. Interview Several Candidates.

8. Get a NDA Agreement

9. Nego ate Ownership Of Finished Work.

10. Set Contact Parameters Up Front & Stay Connected

Frequently.

What can I Outsource?

Some of the work you can outsource are:

• Ad Wri ng • Affiliate Program Setup • Anima on • Ar cle

Wri ng • Book Jacket Design • Book Layouts • Bookkeeping •

Brand Reputa on Management • Branding and Publicity •

Brochure Layout • Budge ng & Forecas ng • Business

Plans • Complaints Management • Contracts • Copy‐

wri ng • Customer Service • Data Entry • Desktop Publish‐

ing • Direct Marke ng Legal Research •

Licensing • So ware Programming etc.

For more informa on on this topic visit

us @

Labor For Your How to get

BUSINESS ! FREE & CHEAP

www.belindamays.com

6 www.acumenbusinessmag.com Acumen Business Pages Edi on 7 October 2012

WHAT DOES ACUMEN MEAN?

ACUMEN ; (ˈækjʊˌmɛn, əˈkjuːmən)

The word is a Latin word from the 1530s which means "a point, sting," hence "sharpness, shrewd-ness," from acuere "to sharpen" .

ACUMEN is the ability to judge well; keen dis-cernment; insight

ACUMEN means quick-ness, accuracy, and keenness of judgment or insight.

BUSINESS ACUMEN is keenness and quickness in understanding and dealing with a business situation in a manner that is likely to lead to a good outcome.

[1] The term "business acumen" can be broken down literally as a composite of its two component words: Business literacy is defined in SHRM's Business Literacy Glos-sary as "the knowledge and understanding of the financial, account-ing, marketing and operational functions of an organization”

[2] The Oxford English Dictionary defines acumen as "the ability to make good judg-ments and quick deci-sions".

[3] Given these textbook definitions, a strictly literal definition would be "keenness and quick-ness in understanding and dealing with a business situation”

http://n.wikipedia.org/wiki/Business_acumen

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Contact us to include your church here to invite people to worship at your own church.

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RCCG Family Praise Chapel

3810Waldrop Road Decatur GA 30034

Phone: 404‐244‐5456 E mail: rccgfpcpublicity @ gmail.com

Website: www.rccgfpc.org

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Pleasant Hill Bap st Church

797 Moon rd Lawrenceville GA 30046

Phone: (770) 962 1910 Email: [email protected]

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SERVICE TIMES Sun: 7.30am & 11.00 am

Worship Service

Wed: 11.00am & 8.00pm

Bible study

Apostle Abraham Success Bala

Apostolic Triumphant Church Interna onal

4896 North Royal Atlanta Drive, Suite 301

Tucker, GA 30084 Phone (770) 912‐4141

E mail: atciiatga.comcast.net

Website: www.atcisuccess.com

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Christ Apostolic Church‐ Vineyard of Comfort

1309 Stephenson rd., Lithonia GA 30058

Phone: (404) 957 1255 Email: [email protected]

Website: www.cacvocatlanta.org

SERVICE TIMES Sun: 10.00 am Worship Service

Wed: 7.00 pm Bible study

Fri : 10.00 pm Prayer Mee ng


Thurs 7.30 pm Prayer school


Wed: 7.30 pm Deliverance

Fri: 7.30 pm Covenant service



2nd Fri : 10 pm Prayer Mee ng









Bishop Henry Adekogbe

PowerPoint Interna onal Ministries

561 Thornton Rd., Suite Q, Lithia Springs, GA 30122, USA

Phone: (770)380‐8414 E mail: [email protected]

Website: www.mypowerpoint.org

Pastor Bernados Rios

Ministerio Mana

5150 Jimmy Carter Blvd Norcross GA 30093

Phone: (678) 914‐5428 E mail: [email protected]

Website: www.ministeriomana.com

Rev. Dr. Frank Ofosu ‐ Appiah

All Na ons Church 5511 Williams rd. Norcross GA 30093

Phone: (770) 923‐8383 E mail: contactus@allna onsusa.com

Website: www.allna onsusa.com

Acumen Business Pages- Edition 12 March 2013

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