Creativity for Free - bbc creativity hub day - mc - jan 2015
ACI Creativity and Design 2014 Day 5
-
Upload
ricardo-sosa -
Category
Business
-
view
1.436 -
download
1
Transcript of ACI Creativity and Design 2014 Day 5
![Page 1: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/1.jpg)
Creativity and Design
Day 5 Concept EvaluationDr. Ricardo Sosa
http://www.aci-institute.com/index.php/web/master_program/ProgStructure/5/104
![Page 2: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/2.jpg)
Creativity and Design
The objective of this course is to introduce students to the basics of product design, including issues relating to product form and function, as well as aesthetics and experience. Students will learn how to integrate creative ideas into product designs that would appeal to consumers. Cutting edge and relevant issues in product designs will be discussed. Special emphasis will also be placed on examining product designs in an Asian cultural context.
![Page 3: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/3.jpg)
http://99u.com/articles/6167/battling-the-half-life-of-idea-execution
Creativity should be less about creating new ideas, and more about focusing on a few
• “I think my love of idea generation has become an escape hatch for when I start to second guess myself in the midst of long-term execution. When things aren’t going as well as planned with a venture, new ideas appear more attractive. And so I quickly jump to something new”
![Page 4: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/4.jpg)
Would you prefer…?
a) A team that generates 30 ideas with 5 of them being greatb) A team that generates 10 ideas with 2 of them being great
![Page 5: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/5.jpg)
http://www.mech.utah.edu/senior_design/07/uploads/Main/Lect12-ConceptSelection.pdf
... and hundreds more
![Page 6: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/6.jpg)
2005
http://news.bbc.co.uk/2/hi/technology/4292854.stm
![Page 7: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/7.jpg)
![Page 8: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/8.jpg)
2005
http://wiki.laptop.org/go/Pictures
![Page 9: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/9.jpg)
http://wiki.laptop.org/go/Pictures
![Page 10: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/10.jpg)
http://wiki.laptop.org/go/Pictures
![Page 11: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/11.jpg)
http://news.cnet.com/2300-11386_3-10012657-7.html
![Page 12: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/12.jpg)
2006
http://wiki.laptop.org/go/Pictureshttp://www.flickr.com/photos/pete/sets/72057594143224765/with/152123539/
![Page 13: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/13.jpg)
http://wiki.laptop.org/go/Pictures
![Page 14: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/14.jpg)
http://www.fuseproject.com/pdf/OLPC%20Case%20Study.pdf
2007
![Page 15: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/15.jpg)
http://www.flickr.com/photos/knightfoundation/6771617469/http://www.flickr.com/photos/olpc/page74/
http://www.flickr.com/photos/pieter-bidia/2925665693/
![Page 16: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/16.jpg)
![Page 17: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/17.jpg)
![Page 18: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/18.jpg)
http://www.fuseproject.com/category-1-product-652008
![Page 19: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/19.jpg)
“Plus-ing” at Pixar
http://www.edutopia.org/randy-nelson-school-to-career-video?page=1
![Page 20: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/20.jpg)
“It then took me 5,127 prototypes to develop the final machine, each failed prototype informing the next one. There is always room for improvement and we have been iteratively improving the machine ever
since.”
![Page 21: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/21.jpg)
![Page 22: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/22.jpg)
![Page 23: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/23.jpg)
“I'd seen an industrial sawmill, which uses something called a cyclonic separator to remove dust from the air. I thought the same principle of
separation might work on a vacuum cleaner. I rigged up a quick prototype, and it did.
I became obsessed. It took five years of doing nothing but making and testing prototypes. My
wife supported us by teaching art. She was wonderful. But most other people thought I
was mad.”
http://www.inc.com/magazine/201203/burt-helm/how-i-did-it-james-dyson.html
![Page 24: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/24.jpg)
![Page 25: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/25.jpg)
![Page 26: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/26.jpg)
![Page 27: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/27.jpg)
![Page 28: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/28.jpg)
Pugh Matrix
https://wiki.ece.cmu.edu/ddl/index.php/Ice_cream_maker_redesign
![Page 29: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/29.jpg)
http://www.gaudisite.nl/SESGwhitePaperNovember2009.pdf
![Page 30: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/30.jpg)
http://www.mech.utah.edu/senior_design/07/uploads/Main/Lect12-ConceptSelection.pdf
![Page 31: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/31.jpg)
http://99u.com/articles/7224/why-fighting-for-our-ideas-makes-them-better
![Page 32: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/32.jpg)
http://www.google.com/googlebooks/chrome/index.html
![Page 33: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/33.jpg)
http://www.slideshare.net/frogdesign/making-clients-part-of-the-design-process
![Page 34: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/34.jpg)
Please say “no”
Creative people appreciate clear feedbackInsincere support is poison
![Page 35: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/35.jpg)
![Page 36: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/36.jpg)
A modular new-generation global platform for future vehicles in the C & D segments (half of PSA Peugeot Citroën
production). A single platform for a range of body styles: hatchback and saloon, coupé, cabriolet, estate, MPV and SUV
http://www.psa-peugeot-citroen.com/en/inside-our-industrial-environment/innovation-and-rd/emp2-the-new-efficient-modular-platform-by-psa-peugeot-citroen-article
![Page 37: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/37.jpg)
http://www.psa-peugeot-citroen.com/en/inside-our-industrial-environment/innovation-and-rd/emp2-the-new-efficient-modular-platform-by-psa-peugeot-citroen-article
![Page 38: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/38.jpg)
http://www.psa-peugeot-citroen.com/en/inside-our-industrial-environment/innovation-and-rd/emp2-the-new-efficient-modular-platform-by-psa-peugeot-citroen-article
![Page 39: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/39.jpg)
Steven Johnson: Where Good Ideas Come From
http://www.ted.com/talks/steven_johnson_where_good_ideas_come_from.html
![Page 40: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/40.jpg)
Break
![Page 41: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/41.jpg)
![Page 42: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/42.jpg)
![Page 43: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/43.jpg)
http://99u.com/articles/7216/the-rules-of-randomness-how-you-can-stand-apart
![Page 44: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/44.jpg)
http://storyofstuff.org/movies/the-story-of-solutions/
![Page 45: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/45.jpg)
http://storyofstuff.org/movies/the-story-of-solutions/
“The real potential for reducing overall resource use and pollution comes from reducing what we use (make stuff last longer, borrow stuff instead of buying it, turn
to community rather than stuff for meaning and entertainment, etc.) and re-using (repair, upcycle,
share, buy used, donate rather than dispose of stuff)”
![Page 46: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/46.jpg)
![Page 47: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/47.jpg)
Hybrid cars and fuel efficient engines are incremental
improvements
Car sharing, personal vehicles and massive public transport are game-changing solutions
![Page 48: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/48.jpg)
The best solutions…
Are difficult and take timeAre original rather than novel
Respond to new problemsChallenge the status-quo
Address causes, not symptomsApply technology appropriately
Reveal new ways of thinking about problemsConsider a wide variety of stakeholders
Are persuasively communicated
![Page 49: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/49.jpg)
http://www.slideshare.net/piyush1702/sparking-innovation-through-empathic-design
![Page 50: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/50.jpg)
http://www.slideshare.net/piyush1702/sparking-innovation-through-empathic-design
![Page 52: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/52.jpg)
Break
![Page 53: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/53.jpg)
Concept Variation
![Page 54: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/54.jpg)
![Page 55: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/55.jpg)
![Page 56: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/56.jpg)
![Page 60: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/60.jpg)
Pivothttp://www.fastcompany.com/1836238/how-eric-ries-coined-pivot-and-what-your-business-can-learn-it
![Page 61: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/61.jpg)
![Page 62: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/62.jpg)
![Page 63: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/63.jpg)
Models and PrototypesAim is to build physical representations to learn from initial ideas and make increasingly concrete and detailed decisions
![Page 64: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/64.jpg)
http://www.computerhistory.org/revolution/input-output/14/350
![Page 65: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/65.jpg)
Pei, E., Campbell, R.I., and Evans, M.A., “A taxonomic classification of visual design representations used by industrial designers and engineering designers”. Accepted for publication in The Design Journal 14.1, Spring 2011.
![Page 66: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/66.jpg)
Pei, E., Campbell, R.I., and Evans, M.A., “A taxonomic classification of visual design representations used by industrial designers and engineering designers”. Accepted for publication in The Design Journal 14.1, Spring 2011.
![Page 67: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/67.jpg)
Pei, E., Campbell, R.I., and Evans, M.A., “A taxonomic classification of visual design representations used by industrial designers and engineering designers”. Accepted for publication in The Design Journal 14.1, Spring 2011.
![Page 68: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/68.jpg)
Pei, E., Campbell, R.I., and Evans, M.A., “A taxonomic classification of visual design representations used by industrial designers and engineering designers”. Accepted for publication in The Design Journal 14.1, Spring 2011.
![Page 69: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/69.jpg)
Why prototype? • Reduce uncertainty
• Make assumptions explicit• Learn a specific feature or property
• Evaluate alternatives• Gather feedback and data
• Communicate a key decision
• Explore a range of values across variables• Safety and ergonomics
• Test manufacturing and assemblies
![Page 70: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/70.jpg)
![Page 71: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/71.jpg)
http://martini.mitplw.com/blog/?p=954
![Page 72: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/72.jpg)
http://www.studiotilt.com/blog/2011/02/03/the-hub-kings-cross-co-design-workshop/http://paipr.wordpress.com/projects/rapid-low-fi-prototyping/
http://www.robives.com/blog/swinging_legs_experiment
Low-Fidelity Prototyping (Quick and Dirty):Immediate and sketchy physical representations using paper, cardboard and any available parts
![Page 73: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/73.jpg)
![Page 74: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/74.jpg)
![Page 75: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/75.jpg)
![Page 76: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/76.jpg)
![Page 77: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/77.jpg)
![Page 78: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/78.jpg)
Interactive Toy: 3 day tutorialhttp://www.youtube.com/watch?v=mt4V5kojU8E
![Page 79: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/79.jpg)
Keurig individual serving coffee brewer
100 dpi
100 dpi
http://www.keurig.com/
![Page 81: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/81.jpg)
0
2
4
6
8
10
12
14
16
18
20
0.07 0.08 0.09 0.1 0.11 0.12 0.13 0.14
Radius of Hole (cm)
Bit
tern
ess
(cm
*min
) o
r T
ime
(min
)
0
0.2
0.4
0.6
0.8
1
1.2
Per
cen
t o
f Te
a S
atu
rate
d
Bitterness
Time
% Saturation
Tea brewer
liquidcontainment
electrical supply
electrical conversion
thermal energyfilter, teacontainment
ice/teacontainment
electricity
water
water
thermal energy
tea thermal energy
ice teathermalenergy
18 in.
9 in.
![Page 82: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/82.jpg)
Twitter: @sarvidefer
1
2
3 4
5
6
78
9
![Page 83: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/83.jpg)
Fernando Prieto, Ricardo Sosa. “TetraBus”: Children Museum on Wheels. Client: Tetra Pak Mexico (1996-1997)
![Page 84: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/84.jpg)
Fernando Prieto, Ricardo Sosa. “TetraBus”: Children Museum on Wheels. Client: Tetra Pak Mexico (1996-1997)
![Page 85: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/85.jpg)
Fernando Prieto, Ricardo Sosa. “TetraBus”: Children Museum on Wheels. Client: Tetra Pak Mexico (1996-1997)
![Page 86: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/86.jpg)
![Page 87: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/87.jpg)
Fernando Prieto, Ricardo Sosa. “TetraBus”: Children Museum on Wheels. Client: Tetra Pak Mexico (1996-1997)
![Page 88: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/88.jpg)
Fernando Prieto, Ricardo Sosa. “TetraBus”: Children Museum on Wheels. Client: Tetra Pak Mexico (1996-1997)
![Page 89: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/89.jpg)
Fernando Prieto, Ricardo Sosa. “TetraBus”: Children Museum on Wheels. Client: Tetra Pak Mexico (1996-1997)
![Page 90: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/90.jpg)
Fernando Prieto, Ricardo Sosa. “TetraBus”: Children Museum on Wheels. Client: Tetra Pak Mexico (1996-1997)
![Page 91: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/91.jpg)
Key Q’s Functionality being tested?Scales, assemblies and materials?
Structural behaviour and costs?
Physical or virtual prototype?Decisions to build model/prototype:
materials, processes, time, modifications…
Single plan or replan?Parallel or serial prototypes?
Simultaneous or iterative?
![Page 92: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/92.jpg)
ImportantGood investment: plan resources & time
Make your goals and questions explicit
Learn from your models and prototypes: test, measure, modify them
Document, record and analyse evidence
“Fail Early, Fail Fast and Fail Often”
http://www.lunar.com/failure-is-always-an-option/http://www.fastcodesign.com/1663968/wanna-create-a-great-product-fail-early-fail-fast-fail-often
![Page 93: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/93.jpg)
Sketching vs. Prototyping
![Page 94: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/94.jpg)
![Page 95: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/95.jpg)
http://99u.com/articles/5937/on-prototyping-the-simplest-solution-never-comes-first
![Page 96: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/96.jpg)
http://www.youtube.com/watch?v=hp8Q0ZQLyBAhttp://www.youtube.com/watch?v=Nw4fFdgZYOY
https://wiki.cc.gatech.edu/designcomp/images/d/d7/Leonardo-New-Makers.pdf
http://techcrunch.com/2012/10/09/wireds-chris-anderson-todays-maker-movement-is-the-new-industrial-revolution-tctv/
![Page 97: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/97.jpg)
Youn-Kyung Lim, Erik Stolterman, and Josh Tenenberg. 2008. The anatomy of prototypes: Prototypes as filters, prototypes as manifestations of design ideas. ACM Trans. Comput.-Hum. Interact. 15, 2, Article 7 (July 2008), 27 pages.
![Page 98: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/98.jpg)
http://www.boardofinnovation.com/business-prototyping/
![Page 99: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/99.jpg)
http://www.youtube.com/watch?v=TqIcEE_sRBk
FAILURE [aka LEARNING BY DOING]
![Page 100: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/100.jpg)
Avoid myths
http://www.wall321.com/
![Page 101: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/101.jpg)
The Ten Year ‘Miracle’ of the poster child for design and innovationNASDAQ AAPL: Jobs returned to Apple in 1997.
iMac was introduced in 1998, iPod in 2001, iPhone in 2007
Study successful cases
![Page 102: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/102.jpg)
“a bestselling book on creativity for
people who do not like books on
creativity”
Read about it (critically)
![Page 103: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/103.jpg)
‘Nudge’
http://nudges.org
![Page 104: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/104.jpg)
Creativity and Design
The objective of this course is to introduce students to the basics of product design, including issues relating to product form and function, as well as aesthetics and experience. Students will learn how to integrate creative ideas into product designs that would appeal to consumers. Cutting edge and relevant issues in product designs will be discussed. Special emphasis will also be placed on examining product designs in an Asian cultural context.
![Page 105: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/105.jpg)
“Whirlpool Corporation's Global Consumer Design Studios are based in four locations - North America, Mexico, Europe and Asia - reflecting strong
connections with the Company’s global vision “Every Home, Everywhere” and its truly global approach to design”
![Page 106: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/106.jpg)
“No longer is a product designed, produced and sold in a single country or even a single region”
http://www.deloitte.com/assets/Dcom-BruneiDarussalam/Local%20Assets/Documents/The-Future-Manufacturing.pdfhttp://www.bus.umich.edu/NewsRoom/ArticleDisplay.asp?news_id=25260
“The 787 has faced a lot of problems [that] can be traced to the difficulties of managing a globally outsourced supply chain”
![Page 107: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/107.jpg)
http://www.adobe.com/fr/enterprise/plm_popup.html
"PLM or Product Life cycle Management is a process or system to manage the data and design process associated with the life of a product from its conception and envisioning through its manufacture, to its retirement and disposal. PLM manages data, people, business processes, manufacturing
processes, and anything else pertaining to a product” Aras
![Page 108: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/108.jpg)
http://www.3ds.com/fileadmin/PRODUCTS/CATIA/OFFERS/CATIA-PLM-EXPRESS/PDF/CATIA-PLM-EXPRESS.pdf
![Page 110: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/110.jpg)
Lean Design
![Page 114: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/114.jpg)
Rapid Manufacturing
![Page 115: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/115.jpg)
David F. Flanders: Why I have a 3D printer
http://blog.ted.com/2013/02/07/7-talks-on-the-wonder-of-3d-printing/
![Page 116: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/116.jpg)
http://www.deloitte.com/assets/Dcom-BruneiDarussalam/Local%20Assets/Documents/The-Future-Manufacturing.pdf
![Page 119: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/119.jpg)
Sustainability
![Page 121: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/121.jpg)
http://www.solidworks.com/sustainability/products/calculator/index.htm
![Page 124: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/124.jpg)
Open Innovation
![Page 125: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/125.jpg)
Massimo Banzi: How Arduino is open-sourcing imagination
http://www.ted.com/talks/massimo_banzi_how_arduino_is_open_sourcing_imagination.html
![Page 126: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/126.jpg)
![Page 129: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/129.jpg)
![Page 130: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/130.jpg)
Dale Dougherty: We are makers
http://www.ted.com/talks/dale_dougherty_we_are_makers.html
![Page 131: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/131.jpg)
Co-Design
![Page 133: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/133.jpg)
http://www.slideshare.net/masscustom/frank-piller-open-innovation-customer-cocreation
![Page 134: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/134.jpg)
![Page 135: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/135.jpg)
http://www.slideshare.net/frogdesign/making-clients-part-of-the-design-process
![Page 136: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/136.jpg)
http://www.slideshare.net/frogdesign/making-clients-part-of-the-design-process
![Page 137: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/137.jpg)
http://www.slideshare.net/frogdesign/making-clients-part-of-the-design-process
![Page 138: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/138.jpg)
Frugal Innovations (BoP)
![Page 139: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/139.jpg)
![Page 141: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/141.jpg)
![Page 142: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/142.jpg)
Universal Design
![Page 144: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/144.jpg)
![Page 145: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/145.jpg)
Crowdsourcing
![Page 149: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/149.jpg)
Bio-inspired Design
![Page 151: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/151.jpg)
http://biomimicry.net/about/biomimicry/biomimicry-designlens/
![Page 152: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/152.jpg)
http://biomimicry.net/about/biomimicry/biomimicry-designlens/
![Page 153: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/153.jpg)
http://biomimicry.net/about/biomimicry/biomimicry-designlens/
![Page 154: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/154.jpg)
Affective Design, Emotion
![Page 155: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/155.jpg)
http://www.oszillab.net/research.phphttp://www.designandemotion.org/
![Page 156: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/156.jpg)
http://www.cogsci.nl/stimulus-setshttp://staff.science.uva.nl/~aloi/
http://www.io.tudelft.nl/?id=24013&L=1
![Page 157: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/157.jpg)
Trends
![Page 159: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/159.jpg)
sprinwisspringwise.com
![Page 161: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/161.jpg)
Asia
![Page 162: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/162.jpg)
![Page 163: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/163.jpg)
http://www.slideshare.net/frogdesign/china-creators-and-consumers-of-the-future
![Page 164: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/164.jpg)
http://www.slideshare.net/frogdesign/china-creators-and-consumers-of-the-future
![Page 165: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/165.jpg)
![Page 166: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/166.jpg)
Design Computing
![Page 169: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/169.jpg)
http://www.bluentcad.com/services/revit-bim-services.html
![Page 170: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/170.jpg)
http://www.processing.org/http://littlebits.cc/about
![Page 171: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/171.jpg)
Design Education
![Page 172: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/172.jpg)
http://www.deloitte.com/assets/Dcom-BruneiDarussalam/Local%20Assets/Documents/The-Future-Manufacturing.pdf
![Page 175: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/175.jpg)
![Page 176: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/176.jpg)
![Page 177: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/177.jpg)
![Page 178: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/178.jpg)
![Page 179: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/179.jpg)
![Page 180: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/180.jpg)
Design Research
![Page 182: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/182.jpg)
Management of Creative Teams
![Page 183: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/183.jpg)
Tom Wujec: Build a tower, build a team
https://www.ted.com/talks/tom_wujec_build_a_tower.html
![Page 184: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/184.jpg)
by Teresa M. Amabile and Mukti Khaire
![Page 185: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/185.jpg)
Howard Gardner: Creativity and Leadership
http://www.youtube.com/watch?v=1rtZYvLDPkQ
![Page 186: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/186.jpg)
Session 5 Reflection Activity• What did you learn?
• New knowledge or tools• Things that you didn’t know that you didn’t know• Three most “sticky” ideas• One to three key questions• Actions that you can follow up
![Page 187: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/187.jpg)
Final reflections
![Page 188: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/188.jpg)
![Page 189: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/189.jpg)
the action or process of making land, water, air, etc., dirty and not safe or suitable to use
![Page 190: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/190.jpg)
http://www.flickr.com/photos/27972601@N04/4001111225/in/photolist-76yJYi-7fedU4-8RQ5s2-8Jtrbu-bDqZkN-8Mjbpv-ejE9s8-9UT1GJ-hv9PRh-dzT72S-9SN1Bo-aZZWsV-bFcat7-bU6UTT-bFcaCh-gGdXtf-8MtKoM-bU6V4p-bU6UPp-bFcaou-8MtKFz-bFcaw1-bvP5bC-bi4pox-bFcam5-c3n9xo-bAGbDp-7UTGmp-fqdsXE-fqdEX7-8iWjUV-8iGvZH-8iKKK5-8iGwMr-841JEe-fpYof8-94rjXs-9z6zLi-aBMmGD-gxcTGo-g8WxJ7-g6EiDB-bi4omP-9BjKTD-8iKFJQ-bEVzau-bU6UVR-9BjL6c-fpYrQi-fpYhCV-djdTZQ
![Page 191: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/191.jpg)
http://www.flickr.com/photos/53139634@N00/537823276/in/photolist-Pwu87-PwubW-X569S-217jto-22TxWf-23K7vC-2yv95Q-2S4CYx-34KUkn-34Vhdw-36AevE-37LW5V-3841ZU-388wJr-38BsmL-3bDVYt-3duPax-3hySX3-3p2JUe-3JDbWM-3Putvo-3TnzjT-47PnRk-4gNcBE-4k8gUR-4kr4Fj-4kzzjz-4mmhzH-4pZDCW-4v6hdp-4vyG5u-4wUnTf-4BqJCo-4KaG5E-4NHRaz-4Q1Hr5-4SfLVu-4VLNZi-4Wkiuw-4X46Ka-4XmaM1-4XmcQ7-4Xz3xq-4XMVQw-4ZScua-53qMTL-53QGU2-55TSMz-55U9br-55Up6H-55YkTj
![Page 192: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/192.jpg)
http://image.made-in-china.com/2f0j00bvETPMHGaOoI/Disposable-Box-SL-B001-.jpg
![Page 193: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/193.jpg)
![Page 194: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/194.jpg)
“Good Design”
http://www.acquris.se/images/kalashnikov_ak-47_3.jpg
![Page 195: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/195.jpg)
“Good Design”
www.designother90.org/www.projecthdesign.org http://d-lab.mit.edu/www.designagainstcrime.com/
www.designtoimprovelife.dk/
http://www.openideo.com
![Page 196: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/196.jpg)
Reference
![Page 197: ACI Creativity and Design 2014 Day 5](https://reader030.fdocuments.in/reader030/viewer/2022013003/55564d9ad8b42aa41e8b4b89/html5/thumbnails/197.jpg)
What if money didn't matter ? - Alan Watts
http://www.youtube.com/watch?v=3MxRIn-C4zU