ACCELER A TE PROFIT A BLE GROWTH IN THE EMER G … · ACCELER A TE PROFIT A BLE GROWTH IN THE EMER...

AccelerAte ProfitAble Growth in the emerGinG mArketsmaximize Visibility i Amplify reach i minimize cost

Represent more than 80% of the world’s population – over four billion people

Will increase their share of the world’s output by 2018 to 55%

Will consume over $20 trillion in goods and services by 2020 – three times more than developed markets

Emerging markets

REACHINGTHE NEXT BILLION

External Document © 2018 EdgeVerve Systems Limited

For many business executives in the emerging markets, growing sales and new consumers is a top priority.

However, most heads of the emerging markets realize that nearly 90% of sales is driven by a complex distribution network comprising thousands of distributors and millions of retailers. They do not have complete visibility into sales, inventory and orders across the distribution chain. They are also unable to quickly on-board distributors and cost-e�ectively reach small retailers. This impacts their ability to sense and respond to the emerging market needs.

What they need is a solution that provides insights - from distributors to consumers - across the distribution chain, and accelerates growth.


The best insights-driven sales platform for global brands to accelerate pro�table growth in the emerging markets.


TradeEdge enables brands to rapidly add new distributors, improve retail execution and reach un-served markets. It is delivered in the Cloud and enables retailers to order goods and pay from mobile devices costing less than $30. This provides brands the most a�ordable way to accelerate growth in the emerging markets. Leading companies, using TradeEdge, have increased sales by up to 8%, and expanded reach in over 70 countries.


KNOW MARKETS BETTER


by generating accurate and actionable insights across the distribution channel. Improve case �ll rate by up to 8% while reducing non-productive inventory by up to 4%.

Maximize visibility


Consumer Connect provides real-time insights into shopper behavior. You get visibility into their cart paths using in-store wireless sensors and smart shelves. A ‘Concierge Service’ automatically reorganizes shopping lists and suggests o�ers based on location. Now, understand your consumers better – cross-sell products and increase in-store sales.

Visual Merchandising allows you to click pictures of store shelves with simple mobile devices. Advanced image processing capabilities provide insights into your product’s share of shelf and planogram in near real-time. Now, improve product availability and presence on every shelf – at a fraction of audit costs.

Bring shoppers closer to your shelf

Get your share of shelf in a snapshot


Sense and ful�ll demand by easily exchanging information with your distributors

Market Connect helps distributors to send you sales, order and inventory information in almost any format. And if they don’t, our shared services team follows up to ensure compliance. You can also share product, pricing and promotion information. Now, you always have accurate and timely information.

Ensure your temperature-sensitive products are stored the right way – always!

Asset Quality Tracking monitors the temperature and location of your product cooler units (Visi Coolers) periodically and reports on a simple-to-use dashboard. This helps you to quickly act on issues, minimize wastage and ensure product quality.

Get the pulse of your market – actionable intelligence at your �ngertips

Market Pulse’s reporting and business intelligence engine integrates data across the demand chain – from distributors to retail POS to shelves to consumers. This information is analyzed to deliver actionable business insights – the kind that will help you sell faster and smarter across markets.

Asset Quality Tracking Username

Search Reports

Home > Reports

Select Below:

Visi Cooler Temperature Status Report Visi Cooler Location Status Report

Country State City

India Karnataka Bangalore

Status Unknown

30 to 50 Meters

Beyond 50 Meters

Status Unknown

26%

26%

48%

19%

7%

74%


REACH CUSTOMERS FASTER


by rapidly on-boarding distributors and reaching un-served retailers. Accelerate order-to-cash cycle time by up to 60%.

Amplify reach


On-board distributors in weeks - not months

Distributor Management System, a Cloud-based ERP, helps you rapidly on-board distributors and standardize their daily activities. You can roll out best practices, such as promotions, across markets, instantly. It also seamlessly integrates with your existing ERP system and ensures business continuity even in case of connectivity issues.

Cost-e�ectively serve the un-served retailer

Self-service Ordering enables small retailers to place orders from their low-cost mobiles using SMS / USSD / GPRS capabilities. Retailers can also click a picture of the product from their camera phones and place orders. This saves over 30% of product procurement time for retailers. By eliminating time consuming order-taking visits, distributors can cover more stores.

Receive payments instantly

Our Mobile Wallet, enables retailers to pay for orders with their mobile phones. This reduces cash realization time and instances of fraud. Retailers also earn loyalty points and discounts. Now, your distributors realize greater capital e�ciency and retailers enjoy more convenience.

Distributor Management SystemUsername

Setup Master Data Sales and Merchandising Purchasing and Inventory Accounting

Home

Attention

200 10

200 10

New Orders Open Orders

Outstanding Collections

New Returns

Top Ten Performing SKUs

Outstanding Collections Sales Performance

January 2013 December 2012

No.

of O

rder

s

SKU

200

0

400

600

800

1000

1200

PRD 1002PRD 1001 PRD 1003 PRD 1004 PRD 1005 PRD 1006 PRD 1007

0 - 30 Days 50,000

30 - 60 Days 25,000

>60 Days 100,000

No. of Orders No. of Orders

60% 50%

etup


DRIVE COSTS LOWER


by improving distributor productivity and enhancing sales force execution. Reduce ordering costs by up to 80% and increase store coverage by up to 15%.

Minimize costs


Empower distributors to get their or

Suggested Ordering helps distributors lower ordering costs by minimizing manual order errors. Orders are automatically recommended based on historical and forecasted sales, inventory positions and promotions. This minimizes manual touch points by up to 80%. Now, your distributors are well-stocked to serve retailers – reducing potential loss of sales.

Enable your sales force to clock more orders and cover more stores every day

Sales Force Automation minimizes order acquisition costs for distributor sales executives. It automates routine selling tasks and prioritizes store visits based on value and vicinity. Using a ordable smart phones, sales executives can generate pre suggested orders for retailers. This accelerates order acquisition and helps them to cover more stores.

Cut logistics cost without cutting corners in service quality

Logistics Optimization generates dynamic delivery route plans based on orders booked, shipment deadlines and geographic locations. You can also size orders by trucks available and lower transportation costs while optimizing delivery schedules.

Username

Orders Allocation Admin PO Review Setup

Orders

View All Orders

Demand Location Search

Location 1 To Search type SKU ID, description, Order Go >

SKU ID SKU Description UOM Curr. On Hand In v. Sugg. Order Qt y. Allocated Qt y. Adj. Order Qt y. RDD Status Truck Details Sales Hist./F orecast

Split RDDSave Cancel Reset Orders Submit for Allocation Gener ate Order Auto Truck Build What if Analysis

S s Ss TTTru Stty.. AAAAdy. Av. SSuM CCCurn USK

<< < Page 1 of 10 > >>

Manual Truck Build

PRDDEO PRDFAC 01 Case 2.0 330 0 335 12 Dec 13 Ordered View

PRDCHIPS PRDFAC 01 Case 1.0 460 0 470 12 Dec 13 Open View

PRDCHIPS PRDFAC 01 Case 1.0 170 0 200 12 Dec 13 Ordered View



PRDDEO PRDFAC 01 Case 1.0 150 0 150 12 Dec 13 Open View




Suggested Ordering

Gener ate Order

Suggested Ordering

12:30

Sales Force Automation

Submit Close

Toothpaste 200.00 5

Soap 45.00 20

Tea 300.00 4

Chips 51.00 25

Product Price Quantity

Last Sync 2 hours ago Powered by TradeEdgeBuilding Tomorrow’s Enterprise

xternal Document © 2018 EdgeVerve Systems Limited

10+ global brands

70+ countries

Visibility into $20 billion sales

Reduction in non-productive inventory by up to 4%

Increase in sales by up to 8%

WHY TRADEEDGE?


www.edgeverve.com/tradeedge

Want to experience it?


EdgeVerve Systems Limited is a wholly owned subsidiary of Infosys Limited. We help global corporations

products. We focus on realizing business outcomes for our clients by driving revenue growth, cost

About EdgeVerve

© 2018 EdgeVerve Systems Limited, Bangalore, India. All Rights Reserved. EdgeVerve Systems believes the information in this document is accurate as of its publication date; such information is subject to change without notice. EdgeVerve Systems acknowledges the proprietary rights of other companies to the trademarks, product names and such other intellectual property rights mentioned in this document. Except as expressly permitted, neither this documentation nor any part of it may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, printing, photocopying, recording or otherwise, without the prior permission of EdgeVerve Systems and/ or any named intellectual property rights holders under this document.

www.edgeverve.comFor more information, write to [email protected]

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