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Swissotel The Bosphorus8 DECEMBER 2020

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The third edition of Big Gathering For Real Estate Industry where all real estate sub sectors develope sub-sectors from 360 perspective was held on 10-11 December 2019 at SwissOtel the Bosphorus İstanbul

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WHAT IS ?2-day conference provide the perfect opportunity to connect with the top level real estate professionals, make new relations and foster existing relationships. The conference will contribute to give a 360° perspective of the industry and gain insights into the cutting edge property trends.

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WHY ATTEND ?• Discover the projects in the region covering all assets• Learn about industry trends and innovation in the region• Increase your network and access to top level decision makers• Strengthen your relations to find your next business opportunity• Discover start-ups; get information about new markets & technology trends • Meet the representatives of the government on a shared platform

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The world’s leading property market

is strategic partner of

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SUPPORTERS

STRATEGIC PARTNER

MAIN SPONSOR

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SESSION SPONSORSKEYNOTE SPONSOR LANYARD SPONSOR RESEARCH SPONSOR

SPONSORSCO-WORKING SPONSOR SOCIAL MEDIA AGENCY SUPPORTING SPONSORS

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SPONSORS & SUPPORTERS

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WHO IS COMING?LEADING SECTOR ATTENDEES

WHO IS COMING?SUB-SECTORS ATTENDING

• OFFICE• DESIGN & ARCHITECTURE• LAW• CITY PLANNING• TOURISM INVESTORS• RESIDENCE• PROPERTY MANAGEMENT• PROPERTY INVESTMENT FUND• PROJECT MANAGEMENT

FIRMS• SHOPPING MALLS

• TRANSPORTATION, SPORTS, ENTERTAINMENT INVESTMENTS

• HEALTHCARE INVESTMENTS• VALUATION FIRMS• BANKS• INSURANCE FIRMS• JOINT PROJECTS• PROPTECH FIRMS• RETAIL• LOGISTICS• RESEARCH FIRMS

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112 ACADEMIES &

ASSOCIATIONS

9 FINANCIAL

INSTITUTIONS

61 PUBLIC

REPRESENTATIVES

22 SESSIONS

39 SPEAKERS

967 PARTICIPANTS

233 SUPPLIERS

201 REAL ESTATE

SECTOR LEADERS

30 INTERNATIONAL PARTICIPANTS

112 PRESS

REPRESENTATIVES

53 OTHERS

Participant informations regarding the RE360 Big Gathering For Real Industry on December 10-11, 2019.

WITH THE NUMBERS

SOME OF THE RE360 PARTICIPANTS

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Cocktail Research and Interactive

Voting

Networking Events

ExhibitingRE360’s strategic

partner and the world’s leading property

market, MIPIM and the most prestigious awards ceremony

of Turkey real estate sector Sign of the City

special cocktail part at RE360!

Meet pioneers of real estate industry and

it’s stakeholders  and expand your

business network through “1 Minute of Synergy”,  special

lunches and networking breaks.

The industry is taking part here with 360. Cities, PropTech,

Leasure and  Gastronomy areas bring together all

stakeholders of the industry.

WHAT WILL YOU FIND AT ?

Conference

Through the special study to be performed in the context of

RE360, you can get privileged

information to put you one step ahead.

Share your views right away through interactive voting.

Insightful and inspirational

sessions. This year key topics includes macroeconomics,

sectors investments such as infrastructure,

healthcare, urbanization and technology & real

estate.

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PR PTECHA 360º perspective on use of PropTech technology in all areas of Real Estate - from construction and operations to sales and marketing.

• The Near Future of The Industry

• What Is On Offer By Proptech For The Real Estate Industry

• Smart Cities and Proptech

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1 MINUTE OF SYNERGYA brand new experience for the sector: The opportunity to meet in person the senior executives of the international firms leading the real estate business

We kindly ask you to make application for the “1 Minute of Synergy” closed-door event.

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CONFERENCEPROGRAM

DAY 1 DAY2

Katkılarıyla

Katkılarıyla

Katkılarıyla

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DAY 1

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OPENNING SPEECH

NO MAN IS AN ISLANDWe will be together with more than 872 participants for two days at this conference, which we started 3 years ago by saying everyone and everything. Our keynote speaker Anders says that abundance and progress in the new economy model will only be possible through collaborations. The proverb, which is fully in line with this understanding, says “No man is an island.” We have full faith that the synergy created here will take our industry further.

At the Re360 Conference, we have over 40 speakers, booth and network areas that will form various experiences of the industry. We have proceeded step by step to create a platform with a perspective of 360 degrees considering different perspectives, trends, and solutions from the world and Turkey together with the suggestions we received from you.

Re360 is a platform developed by the industry with common sense and for the benefit of the real estate industry and its stakeholders, public and private sectors. Today on this platform, let’s learn, talk, meet, and enjoy the day.

YONCA AKÖZERAlkaş General Manager

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OPENNING SPEECH

WE SHOULD SETTLE THE DISPUTE BETWEEN OUR REALITY AND OUR PERCEPTIONAs we have always mentioned, our goal is to hold MIPIM Conference in Turkey after achieving to become the country of honor in 2012-2013; please interpret our efforts in this way. Therefore, I sincerely thank all our speakers and particularly our sponsors, who have supported us.

We much need international events in Turkey to resolve the difference between our reality and our perception and to express that Turkey is still an investable country to the foreign countries. We will have expressed it better when we achieved to bring MIPIM to Turkey in the coming years.

AVİ ALKAŞAlkaş Chairman, JLL Turkey Chairman

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OPENNING SPEECH

İSTANBUL IS IN THE TOP TEN INVESTMENT DESTIONATIONS MIPIM is very proud partner of this conference and we are very happy to contribute to building leading real estate confernce dedicated Turkish real estate market and the region. This is the 3rd edition and it is growing and the success of this conference proves the dynamism and the size of Turkish real estate market. At MIPIM and MAPIC we are also greatfull for the support that we enjoy from the Turkish real estate community.

Last year we welcome over 1000 delegates from Turkey at our shows in Cannes, MIPIM and MAPIC. This is a long way from 1993 when we welcome first Turkish delegation of 15 people at MIPIM. We have witnessed an impresive development over the lsat 25 years. Turkey was country of honour of MIPIM in 2013 and MAPIC in 2014 as a recognition of 25 year continious growth at that time. We remain confident in the Turkish real estate market and it long term economic and demografic trends. This include a growing and young population, vibrant urban areas such as İstanbul traffic tourism potential and also all classy infastructures.

At MIPIM we run every year survey of investring potentions. I can tell you that this year the first time after appouse of 5 years Turkey is ranked again in the top ten investment destinations of interest by the MIPIM international invester community. I am sure we gonna hear this and more next couple of days.

FILIPPO REANReed MIDEM Head of the Real Estate Division

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OPENNING SPEECH

WE WILL SAY THE HUMANS FIRSTAs the mayor of an archaic city of Beyoğlu, where every architectural work carries a historical depth, I believe that attending such a meeting will add many values to our Beyoğlu, İstanbul, and ultimately, to our country.

When we understand today and take a step towards the future, we face new urban concepts such as lifestyle cities, smart cities. The human has been changing, therefore, new needs of the changing human arise. It is not easy for a city to change while preserving its tradition and preserving its identity. This puts important responsibilities on the city’s local authorities, as well as all stakeholders in the real estate industry.

Of course, we will say humans first, we will arrange the spaces in which people live, accordingly, we will design a city, a country where architecture, aesthetics, and elegance are concerned. I wish this meeting to be an occasion.

HAYDAR ALİ YILDIZMayor of Beyoğlu

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Q ECONOMY - WHAT COMES AFTER DIGITAL?

WE TODAY NEED LEADERS OF CHANGEThe economy isn’t a game to be won—it’s chaotic, strange, interdependent, and infinite. And we would be smart to rethink our concept of the economy now and get ready for changes that are likely on the way.

“If we want to understand society, we must rethink the economy”The Old Economy is dead. So is the New Economy. The Old Economy was based on processing raw natural materials. The New Economy shifted the focus to new products and services developed with and by technology. We live in a strange time, an era of collapse and the dawn of a new era. We still swear by the “Old Testament” of capitalism and define wealth materialistically—through even more possessions, even more consumption, and thus even more environmental destruction. But it’s high time to formulate a “New Testament” of capitalism. This post-materialist system—the one that follows the Old Economy and the New Economy—as the “Quantum Economy,” or the “Q Economy.” In the Q Economy, the alleged opposition between material and immaterial and physical and spiritual is equally overcome. It’s similar to quantum physics where every subatomic particle is at the same time both energy and matter.

ANDERS INDSETBusiness Philosopher

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Q ECONOMY - WHAT COMES AFTER DIGITAL?

What the Quantum Economy Can Look LikeIn the Q Economy, new leadership needs courage. We today need Leaders Of Change. Leadership is found everywhere, whilst management is moved into the machine. The priority is no longer to defeat competitors, but to cultivate a healthy rivalry, learning from supposed enemies and growing into a world of interdependence.In the Q Economy we redefine “value” and find ways to capitalize on vital energies and understanding. It is about developing a new operating system for our society that keeps us from becoming obsolete as a species—Homo obsoletus, the superfluous human being.Living in permanent fear cannot be an option. We must dare to take steps toward a new prosperity using innovation, strength, trust, cooperation, and“co-operency:” the synthesis of cooperation and competition.

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Q ECONOMY - WHAT COMES AFTER DIGITAL?

Becoming A Leader of Change - Postulates of Change:• Change Twice: Focus on Innovation is good, but Leaders also need to re-discover the lost art of thinking.

Put at least one “Thinking-Your” in your calendar a week (or everyday if you can). Physical fitness is also important but you should also do some bench pressing for the mind.

• Focus on the “Why”: You need a purpose, but you also need to ask more questions. The simple art of asking questions can change your life forever.

• ByeByeBlaBlaLand: There is too much bullshit in business. We have talked enough, it is time to take action. Reframe and Re-Think (+ Cancel) meetings. Call them “Co-Creation-Gatherings” where everyone can participate and work.

• The Soft Skills are the Actual Hard Skills: Vulnerability is the birthplace of creation, innovation and trust. Dare to show feelings and that you do not know everything. Open up and be a Mensch (Human Being) and practice empathy and compassion.

• Remember that the “Little Things” are actually the “Big Things”.

• One Life - Two Words: “DO SOMETHING”

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ENTREPRENEURSHIP IN THE NEW ECONOMY

WHAT DO THE START-UPS MAKE DIFFERENT TO MAKE DIFFERENCE? It is possible to classify the small companies that have just entered into the industry into two.

These are the lifestyle entrepreneurs, those entrepreneurs that aim to maintain their living standards (SMEs), and start-ups. I would like to mention the differences in their management understanding between these two groups. When I examined what the start-ups do differently, I found out four topics.

• Their market perspectives: The start-ups are not in that market unless they see the market really attractive. In an attractive market, they try to fill the gaps by looking for opportunities or vacancies and aim to succeed in the competition.

• Their products, services, and business models: The start-ups, aim to create a brand new product or service by considering that competition is for dummies. They proceed with the principle that the product or service you produce should be 10 times better than your competitor if you have a competitor. They aim to be different and make a big difference.

• Unit economics: This definition came from the start-up world. The start-ups aim at profitability per product or service they provide, and they put a lot of effort into reducing costs per product. Therefore, they do not acquire innovation later as in traditional companies, because they must already be innovative.

• Atmosphere of the company: The start-ups focus on the requirements and implement them in the simplest way. They are much more selective in the selection of employees. They choose the right and appropriate person; they make the right decision in their options, and the people they choose are generally those who have a passion for success. They are also more transparent about profit sharing.

I believe that we will learn from these differences and that there are things that traditional companies can adapt to them.

AGAH UĞURBorusan Holding Board Member

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POSITIVE MANAGEMENT, REPUTATION AND CREATING MEANING

THE CHALLENGE FOR THE MODERN ORGANIZATIONS IS TO CREATE A POSITIVE ORGANIZATIONAL CULTUREOne of the most important findings that comes from Positive Psychology is that the individual well-being is closely related to work productivity, motivation, commitment, innovation, creativity, and loyalty.

Research findings indicate that when individuals have higher levels of will being, they tend to work harder, to make fewer mistakes, to have lower levels of absenteeism, lower levels of burnout and higher levels of job satisfaction.

Research findings have identified five separate but interconnected pillars the promote well-being. Positivity, flow, relationships, meaning in life, and achievements. Experiencing positive emotions, being engaged in tasks that are both challenging and interesting, having a social support group, being able to allocate meaning to one’s life and having a record of achievements promote well-being and results in a happier and a fuller life.

When an organization promotes individual well-being it also promotes productivity, teamwork, innovation, and loyalty. The challenge for the modern organizations is to create a positive organizational culture by recognizing the importance of employees well-being, and by fostering human flourishing so as to promote better results, higher productivity, innovative thinking and loyalty.

PROF. ANASTASSIOS STALIKAS Panteion University, Psychology Department

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GLOBAL CAPITAL FLOWS: PAST, PRESENT AND FUTURE

FOUR MAIN REASONS OF REAL ESTATE INDUSTRY CHANGEReal estate as an investment asset class is globalizing and ever more. JLL draws every year a map of the world showing flows of capital moving from one continent to another continent.

Of the top 10 most liquid real estate markets in the world (Paris, London, Shanghai, Singapore, Berlin, Newyork, Sydney, Los Angeles, Seattle, Hong Kong), 8 of them are among the ten most “innovative” cities in the world.

Office investments have slowed considerably in historically strong office markets but alternative category is ever growing. Basically, everything that was outside of office retail and hotels was considered alternatives.

Asian & Middle Eastern Ultra-high-net-worth, Middle Eastern Sovereigns, Japanese Institutional, these groups will play an important role in deepening capital markets and driving cross-border liquidity.

Rising investment allocations, growth in corporate outsourcing, urbanization, 4th industrial revolution & technology are four transforming real estate.

More companies are outsourcing the management of their real estate. This trend is growing everyday and is expected to fule growth of real estate advisors going forward. Urbanization has started in the early 20th century and never stopped since. People moving to cities is a trend that is accelerating. With the emergence of millennials this trend is gaining pace. Technology; A major theme driving our industry, concepts like co-working, co-living and sharing economy, sustainability, are all being fueled by technology.FADI MOUSSALLI

JLL, Head of International Capital Coverage MENA

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IMPORTANT CONCLUSIONS WILL BE DRAWN FROM THIS CONFERENCE FOR THE FUTURE OF THE INDUSTRY. Today, we are here together at an important conference, in which valuable ideas in many areas will be shared by focusing on the real estate sector. Besides the representatives of the industry, there are many esteemed persons from academia, finance, civil society organizations, and the public.

I am one of those who think that such events will be very useful for a better urban life. We also ask ourselves what can be done to increase the brand values of cities. In order to provide the best answer, creating an area where all stakeholders can share their ideas and projects is one of the most important factors we see. Technology and the industry have been constantly improving.

These kinds of conferences provide advantages to listen to different ideas, to follow up the innovations in the industry and to combine the developing technology with the newly formed workforce. In this context, there are very important speakers at the event for two days. Many business areas focusing on the real estate industry will be discussed. Important conclusions will be drawn from this conference for the future of the industry.

MUAMMER KESKİNMayor of Şişli

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CONSUMER EXPERIENCE IN REAL ESTATE, UNMET EXPECTATIONS

THE UNMET EXPECTATIONS OF THE CUSTOMERS CAN STEER WITH THE INDUSTRY This study was carried out to reveal the expectations that customers expect from real estate projects but not met for various reasons. In-depth interviews, ethnographic studies, quantitative research methods, and face-to-face interviews were performed during the study.

Office sector;• We analyzed the expectation performance analyses considering three major aspects. Key features,

distinctive features, exciting features.• So, what are the major expectations in an ideal office? The ease of transportation is one of them

as expected, but technological factors, such as fiber internet infrastructure, are among the major expectations.

Student dormitory sector;• A lifestyle that facilitates life should be offered, not a dormitory room, the center of the need should

be determined well and it should be kept in mind that the center of need varies according to gender.• “In-room living center” should be designed for female students.• On the other hand, an “in-dormitory life center” should be designed for male students.

Housing sector;• Reduced luxury in the upper segment and expectations for children in the middle segment come

forefront. The middle segment buys a house, whereas, the upper segment would like to buy service together with the house.

• So, does the brand still affect the price of housing projects? How much does it affect, if any? We calculated this effect and we saw that the brand provides an added value of 25.4% at the price compared to standard housing projects.

DR. HALİL İBRAHİM ZEYTİN Akademetre, Chairman

CANSEL TURGUT YAZICIEVA Real Estate Appraisal Consultancy, Managing Partner

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SUSTAINABILITY AND INTER GENERATIONAL TRANSITION IN COMPANIES, PARTICULARLY FAMILY BUSINESSES

WE HAVE PREPARED A FAMILY CONSTITUTIONIt would be much more difficult for us to undertake our responsibilities in the Board of Directors, if it weren’t for Hüsnü Özyeğin who accepted me and my sister Ayşecan Özyeğin as team players and allowed us to make mistakes and learn lessons from mistakes for years.

For me, taking over the job is important, actually, handing over it is a great virtue. When the issue of transfer came to the fore about 14 months ago, we created our Family Constitution when I went to Harvard Business School for the advisory board meeting that month. With the support of an expert recommended by Nitin Nohria, the Dean of Harvard Business School, we created our Family Constitution. We have established a sustainable system that covers not only this generation but also future generations, which determines their employment rules and their rights and limitations on different issues. We have written our family constitution, which reveals the importance of institutionalization and our managers within our organization and our values. Our goal is for future generations to adopt the values of our founder, Hüsnü Özyeğin. I think we inspired many family businesses with this work.

MURAT ÖZYEĞİNChairman of FİBA Group

AVİ ALKAŞ Alkaş Chairman, JLL Turkey Chairman

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THE HOUSING DIMENSION OF TRANSFORMATION IN TOURISM

OUR REPORT ON TRANSFORMATION IN TOURISM HAS TWO SCENARIOS FOR THE HOUSING SECTORIn the Report on Transformation of Tourism, which has been prepared in this framework by our association, there are two scenarios concerning the size of the housing.

Transformation of the 2nd houses• Diversifying the usage of coasts for tourism in the country,• Extending the tourism periods of destinations to 12 months,• Transferring the aging population to coastal cities with adequate social facilities,• Building qualified holiday residences, which will be operated by hotel brands and included in

their accommodation inventory, in line with the demand for extended stay of the individual fully independent travelers (FIT) whose number is expected to increase in the future and who are the intended individual visitors,

• In order to prevent uncontrolled and unregistered housing rentals, we believe that the transformation of the 2nd houses within a plan is important.

Tourism residencesThe traditional overnight based service of accommodation facilities has been changing rapidly and developing towards different models today. The transition process of some or all of the accommodation facilities to the accommodation facilities defined as “condo hotels (condominium)” in the literature, where “classical” and “long-term” use can be offered together are discussed in this scenario. The transformation in line with this scenario could take place as the transformation of the existing facilities, as well as, the new accommodation facilities and holiday villages could be built with this understanding.

Tourism residences that will be put into use integrated into the tourism facilities on the coasts in our country have the potential to increase spending per person by 10-15%.

OYA NARİN Turkish Tourism Investors Association, President

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TURKEY HAS A GREAT POTENTIAL FOR FOREIGN INVESTORSTourism investments and transformation projects in this context will play a very important role to attract foreign investors to Turkey. One of the biggest reasons for the compression of the investments in the real estate industry is the disagreements between the investors and the real estate owners about valuation. Here, we can particularly mention the residential or office projects that we have but cannot sell.

The expectation of the potential investor who comes to Turkey when investing in a project is the high rate of profitability and efficiency to be received from that project. In this context, since the rate of profitability and productivity cannot be increased in projects that have not been completed or sold, the conversion of such projects into areas with touristic functions can be one of the most advantageous methods. In this context, we anticipate the great potential for foreign investors and the evaluation of this potential will lead to advantageous results.

Considering from the legal perspective, we have a number of mechanisms that may encourage foreign investors to invest in Turkey. Besides conventional methods such as share transfer, sale of real estate, the establishment of partnership, as well as, real estate investment funds, which are very popular nowadays as a very important alternative mechanism that we emphasize.

Real estate investment funds are preferred by foreign investors, especially because of their tax advantages. Studies have been carried out to put the land registry fees into the scope of exemptions. In this mechanism, investors who will put their real estate into the fund will continue to make a forward-looking profit over their participation in the fund. In this context, if certain structures can be established in which real estate owners and/or operators can continue to stay as partners, such mechanisms will become more preferable by foreign investors in terms of easier and healthier progress of the projects’ follow-up and operation processes in local terms and within Turkish legislation.

SELİN BARLIN PAKSOY Paksoy, Partner, Lawyer

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TRANSFORMATION OF SPATIAL PERCEPTION ALONG THE SOCIAL-TECHNOLOGICAL TRANSFORMATION

WE MUST DO SPEED RESISTANT, NOT TIME RESISTANT WORKS The speed of life has been increasing very quickly. Therefore, we have to ask the question of whether we are resistant to speed, not the time. You cannot reduce the market share of anything from 68-69% to less than 1% in 14 months, it is irrational, but this has happened. We have to be ready for innovation and change and to accelerate every minute.

With the speed, the variety of everything also increases. You have to give up something when you choose in so many varieties. This situation causes concerns about falling behind and missing something. Because everything changes instantly. We don’t have to update, we have to receive it instantly beyond the moment is a long time for us now. The moment is now the most important part of the time, more important than the past and the future, this is a brand new measure of value.

Everything we have talked about has changed, and everything still changes. The Internet of Things, Artificial Intelligence, all change and become a whole, one thing. Regardless of the subject, from education to retail, from urbanism to architecture, the systems have to change now.

LEVENT ERDEN Bilgi University Next Academy, Founder, Chairman & Academist

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CASHLESS FOOD AND CULTURE MARKET WITH A GLOBAL COMMUNITY AND FOOTPRINTManifesto Market is an early mover, providing solutions for the decline of retail. The recipe merges physical space with technology, fills it with food and culture and takes care of it with a meticulous 360-degree strategy to deliver a memorable experience. A solution that has attracted millions of people while gaining the attention of cities and investors.

MARTIN BARRYManifesto Market & reSITE, Founder

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WHAT IS THE PERSPECTIVE OF OVERSEAS INVESTORS? WHEN AND HOW DO THEY PLAN TO ENTER THE EXPANDING TURKISH MARKET?

ADVANTAGES OF INVESTING IN TURKEY STILL PROFITABLE Alexis Delaroff, Hans Otto Nagel, and Michael D. Tippin participated in the panel moderated by Avi Alkaş. The panelists answered the questions asked by Avi Alkaş and the audience. During his conversations with the panelists, Avi Alkaş mentioned that the perception of Turkey did not reflect the truth and Ministry of Tourism of Turkey would launch a new promotional campaign in collaboration with Turkish Airlines. He mentioned the importance of the implementation of the Galataport project, which is a cruise port, in terms of tourism.

What are your projections for Turkey in 2020?Michael D. Tippin: When I said I was going to invest in Central and Eastern Europe 10 years ago, the majority opposed me, however, I invested and we doubled our money. I think this is the same case also for Turkey today. All that I have seen in these markets Turkey is not comparable to anywhere else in terms of value offered today. Considering Turkey among developing countries, it offers the highest rate of return in terms of risk-adjusted value. I did not evaluated Africa. However, here will be the best place to make money also for the next five years in Europe and Eurasia, as well as in North America.

Alexis Delaroff: For us, Turkey is one of our key markets. This is where we have the highest number of hotels and rooms. We have been investing to create new brands in Turkey, we are ready to make this place one of our largest growth markets in the New Eastern Europe and it actually will be. Because we see that everything is present here. Istanbul is here, there are coasts in the south, Cappadocia is here. So, here has potential. The only risk I see is to receive the money in the Euro currency and pay it in TL currency. International investors will come increasingly when the perception of this reputation improves.

What would you recommend to retailers from Turkey who will invest in Africa?Hans Otto Nagel: I do not like using the word shopping mall. I would prefer the lifestyle center. You can no longer build old-style shopping malls. We have changed in the past decade. Areas that used to be shopping malls are now lifestyle centers. The trend has been offering a 50% entertainment area because buying everything from Amazon is not cool.

We have to attract the customer with lifestyle options. Africa is an extraordinary opportunity. Turkish retailers can also invest. Two major retailers in Turkey, LC Waikiki, and Flo, have already invested in Kinshasa. We also need

ALEXIS DELAROFFAccor, COO

AVİ ALKAŞ Alkaş Chairman, JLL Turkey Chairman

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WHAT IS THE PERSPECTIVE OF OVERSEAS INVESTORS? WHEN AND HOW DO THEY PLAN TO ENTER THE EXPANDING TURKISH MARKET?

other Turkish retailers. Turkish retailers are the best in Europe. They have learned the job and they do it very well. Transportation is also very easy with Turkish Airlines flying to more than 45 destinations in Africa almost every day.

What is the appetite for investing? How should we improve ourselves?Michael D. Tippin: According to PwC’s annual survey in 2012, Istanbul was among the top 5 cities that can be invested in the world. According to the survey conducted in 2020, Istanbul ranks 30th. My advice is to take the survey and upend it and to invest from top to bottom. You can earn money only if you invest in the reverse list. In 2007, Berlin was at the bottom of this list. I invested in Berlin. We tripled our money.

Everything in real estate is priced on bonds. In other words, your real estate return depends largely on the returns you can get in the bond market. The Turkish government pays 12% over TL today to sell government-backed bonds. This rate was 6% for the period in which Turkey was at the top of the list for investing. It can be said that Turkey has never fallen into default since 1923 and has paid his own bonds even in times of crisis to those who say that government-backed bonds are risky. This is why we have been investing in real estate in Turkey and have established a special fund. In 2020, we will invest USD 100 million in Turkey. We believe we will triple our money in the next 5 years.

Alexis Delaroff: Turkey needs to regain the European market. New customers have been coming to Turkey, however, European customers has not yet come back. Perhaps, the way to do this would be to make shopping malls that combine some F&B concepts, some lifestyle entertainment in a multifunctional complex and to create a unique destination, especially in a very vibrant city with strong nightlife and cultural life, such as İstanbul. So let’s create something special that will really bring a new life to the city, bring new customers, bring a new image to the country and the city. I believe this should be done.

We switch to the sharing economy, that is, to the membership economy instead of owning, what would you suggest in terms of retail in this regard? Hans Otto Nagel: In Africa, we integrate lifestyle centers with streets and shopping malls with hotels because this is demanded in Africa. African presidents have been trying to present projects such as shopping malls to the community as social projects. Healthcare centers, hotels, wellness centers, and the combination of such facilities are exactly needed in Africa.

At the end of the panel, the audience asked the following questions to the panelists: “Does the excess number of hotels pose a threat to us as in shopping malls? How do you protect the currency risk?” The panelists answered these questions.

MICHAEL D. TIPPINTippin Corporation, President & CEO

HANS OTTO NAGELTurkmall & Mall Invest Chairman

DAY 2

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OPENNING SPEECH

NAİL OLPAK Foreign Economic Relations Board of Turkey (DEIK), President

WE ATTACH IMPORTANCE TO THE FACT THAT FOREIGN FINANCE OF USD 51 BILLION HAS BEEN BROUGHT TO OUR COUNTRY I believe that the summit will bring new and different perspectives to our business world and it will be beneficial to gain new perspectives about the industry. As DEIK, we also try to look at the world with a different perspective by using the concept of commercial diplomacy as well as the classical business perspective. We strive to better read not only the present but the future.

We are active with 146 business councils spread all over the world from Germany to Qatar, from Iran to Japan, from India to South Africa. I think it is important that this beautiful organization should be used by the esteemed businessmen present here and those to whom we can access through you. We also conduct studies that will open the horizons of the business world by examining issues such as Brexit, our international investment index, the Belt and Road Initiative in China.

Evaluating the real estate industry from the perspective of DEIK, we attach importance to the fact that the foreign finance of about USD 51 billion has been brought to our country since 2003. Considering the distribution of the expansion of the industry by the countries, we see that the industry begin expanding to the Middle East, expanded to Middle Asia and then the Far East. We tried to be active with our 146 business councils as well as everyone’s efforts. Our goal is to invite you to take advantage of those organizations of our councils in the future.

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FROM THE CITY OF HATAY, THE TREASURE TROVE OF A RICH MULTICULTURAL HERITAGE

ASSOC. PROF.. DR.

LÜTFÜ SAVAŞMetropolitan Mayor of Hatay

HATAY WILL OPEN TO THE WORLD WITH EXPO Hatay, our city, is the only city in the world that has won EXPO and is included in the lists of both “Creative Cities Network” and “The Global Network of Learning Cities” by UNESCO. Hatay is a city that hosted 13 of 23 civilizations and each civilization has left its own wealth to our city. We want to share these values with the world.

In 2021, we will hold EXPO in two locations: Antakya and İskenderun. We will prepare permanent areas for science, culture, arts, education, entertainment, and botanic. We aim to make İskenderun a gastronomic center and carry the world cuisine to İskenderun. We would like to host all cities that have been elected as “UNESCO City of Gastronomy” at EXPO. Since our city is located on the Silk Road, we have been waiting for all the countries on the Silk Road that extends to China.

In the Antakya region. There will be a gastronomic village, exhibition center, amphitheater, greenhouses where vertical agriculture is made, and mosaics belonging to civilizations that have left their mark on our geography. We will exhibit the 5th-century chapel that was found during the construction of an undercrossing.

We will not close EXPO areas after 6 months. We will build an amphitheater of 3,500 people. We will host important artists in the amphitheater. We will also build a sports complex on a land of 175 acres in our area in İskenderun. Our activities will be promising sporting and cultural activities.

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TIME TO INVEST IN GAZİANTEP

SEZER CİHANGaziantep Metropolitan Municipality, Secretary General

GAZİANTEP RE-SHAPES THE CITY’S FUTURE WITH “THE PROJECTS OF RISING GAZİANTEP VISION” We have projects that are gathered under “The Projects of Rising Gaziantep Vision” that directly shape the future of the city and these projects have been carried out with a city-planning approach for more livable city that focuses on people and protects and preserves the environment. Northern City, Southern City, Ecological City, İstasyon Urban Transformation, and Gaziantep Metropolitan Municipality Trade and Industry Center (BÜSEM) projects are among the major vision projects.

There are urban transformation projects that will attract investors in Gaziantep; among these projects, İstasyon Urban Transformation Project is one of the biggest industrial transformation projects in Turkey in terms of area. İstasyon Urban Transformation Project, which is carried out in the center of the city, sets new standards for urban transformation projects. This project will bring life back to the transformation area of 50.5 hectares. Providing solutions for various functions in the same region compared to other urban projects is one of the most crucial features of the project. It should be underlined that the project, which will use innovative designs, will expand the city center by 15% and will create effects that will benefit all city residents.

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A LEGAL AND POLITICAL PERSPECTIVE ON INVESTMENT CLIMATE IN TURKISH REPUBLIC OF NORTHERN CYPRUS

OĞUZHAN HASİPOĞLUMember of Parliament, Turkish Republic of Northern Cyprus

NORTHERN CYPRUS IS WAITING FOR THE INVESTORS FOR THE ABANDONED CITY OF MARAŞTurkish Republic of Northern Cyprus (TRNC), an independent state, has a specific status. Although it is an EU land for the EU, the EU legislation is not applied. TRNC implements its own law and can actually turn this situation into an advantage.

Although it could not trade directly with EU countries and there are no direct flights to other countries, 4 million people visited TRNC in 2018. The occupancy rate of the hotels is at a high level, and there are about 100,000 students. The housing market of TRNC, which has a young and dynamic population in terms of its socio-economic structure, has been constantly developing and it offers important advantages to investors. The TRNC’s housing market also attracts the attention of foreign investors.

The new government of TRNC has started works to open Maraş, which has been abandoned for 45 years. This region used to be the most popular tourist center of the Middle East before 1974. This area, which has a golden coastline of 6.5 kilometers, has an estimated budget of 10 billion dollars for its restructuring.

Before 1974, Abandoned City of Maras used to have 45 hotels and 60 aparthotels with the capacity of 10,000 beds. 58% of Greek tourism was in this area. There were 3 thousand commercial units, 99 entertainment centers, 143 administrative offices, 4 thousand 649 private houses, 21 banks, 24 theaters and cinemas, 380 unfinished construction, and a library of 8,500 books in English, Greek, and Turkish.

The investors, contractors, appraisal companies, and related sectors will have much work in this area, for which the feasibility and inventory works have been carried out.

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NEW TIMES, CHANGING EXPECTATIONS: EDUCATION, BUSINESS CULTURE AND CREATIVITY

ASSOC. PROF. DR. EMRAH SAFA GÜRKAN Historian, Writer

WE SHOULD CREATE CONSULTATION CULTURE We are in the period of neoliberalism and we focus on human. This reveals the concept of innovation. Order, leadership, and obedience are still very crucial for many of us. This is culturally based on our social awareness. We can put innovation against it. It is a system where mostly the individuals have a voice and creativity is at the center. The innovation takes place a little more difficult in Turkey. I can say that the reasons for this are our cultural values and education system that does not make the individual have a voice.

The more innovation we have in the industries, the stronger we become economically. The strengthening of the real estate sector and its improvement in terms of information technologies are based on architectural innovations and ecological transformations.

In Turkey, we have a system in which everything is decided by the paterfamilias, the bosses from the family company dominate. This system prevents consultation. In history, this is the reason why Fatih Sultan Mehmet left Divan-ı Hümayun (The Imperial Council of Ottoman Empire) and Atatürk stayed in Istanbul not to prevent consultation. Based on this perspective, we can see how our business environments should be. It is necessary to create an environment of consultation and listen to the young people. The gerontocracy is in power in Turkey, that is the authorities are often elderly and young people are not given much opportunity to have a say. But now, the idea that experience is not gained with age and that the individual should develop himself/herself is dominant in the world.

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TURKISH ECONOMY AT CROSSROADS: TIME FOR PRUDENT INTERTEMPORAL ASSESSMENTS

CEVDET AKÇAYEconomist

TURKEY’S STATE IS OVERESTIMATEDWe have to be very careful about what and why we want, in the long term and short term growth.

We see that the share of foreigners has started to decrease gradually in the stock market. It is very important to have international investors in the stock market. Turkey will need foreign inflow for a long period. This is a positive situation that forces us to open up to the world anyway. In fact, the more diverse shareholders we have, the more buffers it offers us. It is necessary to turn them into assets.

Turkey is in a better position than the projections made a year ago to estimate its situation in the same term in 2019. Companies and banks prepared themselves in anticipation of a possible crisis. There is a risk for Turkey, but this risk has been overestimated. In a country, if the risk is overestimated, there is potential for making serious money there.

The biggest risk for 2020 might be inflation. In order for the exchange rate to have a positive effect on inflation, the exchange rate must fall slowly and steadily, without fluctuation.

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PROPTECH: 360° VISION ON PROPERTY TECHNOLOGIES

SARA ROZENFARBReed MIDEM Real Estate Division Strategy and New Business Development Director

MINDSET AND BUSINESS MODEL CHANGES IN REAL ESTATE INDUSTRYNowadays embracing change requires focusing on technology. Every market and activity, including Real Estate, is concerned with the use of technology to serve their customers better, create new products and services and do things more efficiently and effectively.

Proptech is a wider part of a digital transformation in the property industry. It considers the technological, but also the mindset and business model changes in real estate industry regarding equally building and cities.

Proptech will be key to face growing demography, climate changes and sustainability issues by optimizing urban synergies, construction and building management, but also the way to use space. It answers very concrete business needs. Proptech fundraising has gathered $74B until now and supported the rise of numerous Unicorns (Compass, Lemonade, WeWork…)

To navigate through these upheavals, Real Estate players have few options as internalize the change or find new partners to help them. Brokers as JLL, CBRE or Colliers have first embraced Proptech and most of them are investing in it… either buying companies or beeing involved as an accelerator as Colliers is doing with the startups experts Techstar in Toronto.

According to KPMG, if 97% of Real Estate traditional organization think that digital and technological innovation will impact their business, only 44% do have a clear innovation vision and strategy. That is why, we want to help them embracing these changes through our Proptech events by bringing together the Real Estate and Tech ecosystem to build the future of the real estate industry.

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ADAM BURSTOWConcrete VC, Venture Partner

12 KEY URBAN TECHNOLOGY TRENDS AND WHAT DRIVES THEM In this session, the ‘12 key urban technology trends key in the use of digital technologies in cities, and considered the factors that interact to cause and shape them were presented. The presentation considered the impact of these trends on the real estate industry, looking at case studies including Airbnb and Google. The session discussed how real estate firms are starting to respond, with Netherlands based Edge Technologies as an example. It concluded with the importance of innovation, looking at how JLL has rewritten its innovation playbook.

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REAL ESTATE HAS TRAVELLED THROUGH THE SEAS - TIME TO SAIL AWAY TO THE OCEAN WITH PROPTECH

YARON MEIRIOwner & Chief Artistic Director

REAL ESTATE HAS TRAVELLED THROUGH THE SEAS – TIME TO SAIL AWAY TO THE OCEAN WITH PROPTECH The session which was moderated by Hakan Malak, the Founder of HOM Real Estate Development and Management, started with the presentation of Mete Varas, the Founder of Eurasia Proptech Initiative. Summarizing recent developments in the world in the field of Proptech in his presentation, Mete Varas warned Turkey’s real estate industry players not to miss emerging opportunities in the Proptech area.

Kurtuluş Korkmaz, Co-Founder of Blueground. Mentioned about the business model of Blueground, a technology-oriented real estate venture founded under the leadership of Turkish and Greek founders, and the customer categories they serve. He emphasized that they have reached a size serving 450 flats in Turkey and 3000 flats in the world.

Gizem Burteçin, the CEO of Han Spaces talked about the new concepts of Han Spaces, which was established with the partnership of Alkaş and Nurus, that were designed with the motto of the “New Generation Office Building”, to meet the changing needs of companies and employees. She emphasized that they aim at the owners of high sustainable rental incomes, tenant companies who want skilled productive employees, and the employees who want to work happily at the same time considering all these users and they have developed their strategies with the platform business model.

Yaron Meiri, the Founder of Orpan Group, explained about the innovations they put forward in the Municipality Innovation Center (MIC) project they implemented in Tel Aviv. In his presentation, he said that the biggest challenge is to bring together project stakeholders with different expectations.

Hakan Malak ended the session by emphasizing that actually, the opportunity is huge because it is the latest industry to respond to the information age by its nature, and that the change we desire can only be possible by changing ourselves.

MODERATOR HAKAN MALAKHOM Real Estate Development, and Management, Founder

METE VARASEurAsia Proptech Initiative, Founder

KURTULUŞ CUMHUR KORKMAZ Blueground, Co-founder

GİZEM BURTEÇİNHAN Spaces, CEO

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THE FUTURE OF LIFESTYLE IN REAL ESTATE

FATIMA WHITAKERWhitaker International, Founder

WE NEED TO TALK MORE ABOUT HUMAN BEINGSLifestyle today is a word that everybody uses, but at the end what does it really mean?

For us, lifestyle is absolutely everything. Is the packaging, the website, the look of the building, the finishing materials, it’s the approach and communication, is how we are going to understand the data from sales. It’s how we approach market research. It’s the tool to diversify and discover new investments.

Lifestyle is the base to clearly answer many questions like:

Are you going to put a golf field next to a modern building?

Are you going to put an organic vegan supermarket next to a Golden Lobby building?

Do you think that a glamorous person would like to be in a minimalist gym?

Will you pay a trendy instagram influencer to advertise an Intellectual restaurant?

And what about segmenting tourism? Do you know that probably the spiritualist style preference could be a good option to develop historical old ruins sites? Or the nomad lifestyle would be great example to develop concepts for typical regional foods and artisanship goods?

The power of observation also help us to conclude that we are living longer and healthier, with money to spend, yet, nobody is thinking about this segment, and instead we just talk about millennials and other younger generations. Another important issue is that age is not a style.

But what makes people happy? Numbers alone don’t show who my customer is, or what makes a human being happy? We need to talk more about human beings.

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CULTURE - EATING & DRINKING - ENTERTAINMENT... WHAT OPPORTUNITIES DO THE DRIVING FORCES OF EXPERIENCE AND SHARING OFFER US?As customers and expectations have changed, these concepts have become essential, fundamental values.

Now, instead of building soulless boxes solely dedicated to gaining square metres, it is necessary to create livable spaces, areas full of people. People are looking for new experiences - more entertainment, more social networking, more sharing. Retail brands, restaurants and hotel operators are already increasingly focusing on the experience, not on the product. And so cities, municipalities, NGOs and real estate investors need to give higher priority to these areas.

Experience, sharing and ‘the Story’, culture, entertainment, food and beverage is combaning. The synergy created by a combination of Culture, Entertainment and Food and Beverage brings life to a building, a neighborhood or even a whole city.

With iconic cultural events such as the Edinburgh Fringe Festival, a city can create economic and social opportunities by offering social and cultural experiences to millions of visitors. At a neighbourhood scale, urban transformation projects such as the new “Coal Drops Yard” in London can transform derelict industrial areas into popular neighborhoods with restaurants, open and closed markets, cultural zones and public landscape areas.

The Istanbul Comedy Festival - which has entertained tens of thousands of viewers over the past four years – is another successful example. It brings life and pleasure to Istanbul by integrating food, culture and entertainment in a holistic cultural project.

By combining real estate with art, we can give vitality and vibrancy to projects. For example, we can differentiate a shopping centre from its competition by incorporating cultural functions, provided they have the appropriate concept and cultural programming.

In Istanbul the recent DasDas platform has created a cultural living space that goes far beyond basic theater. It offers a rich and diverse cultural experience by adding functions such as artistic incubation, workspaces and food and beverage, as well as drama.

In everything we offer today, we should emphasise the content, the depth, the intensity: we should focus on ensuring that, when leaving, each visitor should fully appreciate the value of what they have experienced.

We must base our future planning on added value, experience and sharing.MUZAFFER YILDIRIMInvestor & Entepreneur

MODERATOR FÜSUN YILMAZ PHILLIPSONFYP Project Development Marketing Sales, Co-founder, CEO

ZÜMRÜT AROL BEKÇEBKM, CEO

ALİ SUNAL Artist

MERT FIRATDasDas, Founder Partner, Artist

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AHMET MİSBAH DERMİRCAN Republic of Turkey Culture and Tourism Ministry, Deputy Minister

THREE ENVIRONMENTS MUST BE COMBINED TO MAKE PEOPLE HAPPYThere are architects, engineers, and investors in this hall. In fact, the parties, the people who construct buildings in the city are here together. It was one of the topics discussed during the conference, how a happy person is and how the city makes the people happy?

Cities are made up of people and places. Human is affected by the places, the environment and the buildings. So, what should life architects pay attention to when building a happy life and a good city?

I believe that neighborhoods and districts should pay attention to the three circles of the people. The environment he lives in, the environment he studies in, and the environment he works in. The more these three circles overlap, the happier the person is. I believe that the quarters should have a profession just as the people have a job. In this way, the training attitude of the city stands out.

If the environment in which the individual lives, studies, and works is the same, there is innovation in that environment because there is a master-apprentice, instructor-student relationship, and that environment has a training attitude.

If our architects, engineers, and investors design the subjects based on sociology, life culture and if we explain the projects from this perspective it will be more meaningful.

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THE AGENDA OF THE INDUSTRY IS UNDER EXAMINATION All panelists expressed their hope for 2020 in general. During the session, the panelists shared their opinions on real estate inventory, costs, legislation, and Real Estate Investment Trusts (REIT).

Ahmet Akbalık: The message given by the media and the public creates a perception that houses cannot be sold and there is a jam in real estate. Actually, it can be seen that there are projects for which the permits have been received but not started yet or there are projects about to be completed when this stock is analyzed correctly. The completed projects that understand the consumer well and that are properly located are preferred.

I think the development of REITs will add an important added value to the real estate industry in Turkey and in the world; besides the advantages offered by REITs, being public and being audited by the Capital Markets Board (CMB) reveal that they are a solution point.

Zafer Baysal: The issues we talked about overlap with our ULI 2020 Report. According to this report, there is an increase in construction costs in Turkey as in Europe. In Europe, unlike Turkey, buying and renting a house is in a distressed situation. Germany pioneered and brought a limit to rents.

Environmental issues are at the forefront in Europe than in Turkey. A manifesto was signed on the social impact analysis of the project. Investors are now evaluating projects through this social impact analysis.

At the same time, there is a trend that we call “Proptech”, which is real estate technology, and real estate is now evaluated as a service through its social impact.

Legislation needs to be regulated for foreign investors, and the legislation providing guaranty to foreigners should be the priority. I think this is important to attract sustainable foreign investors in the long term.

As a result of the ARAMA Conference that we held to make the industry sustainable, it was decided to establish an organization like Coordination Council for Improvement of Investment Environment (YOİKK) in order to overcome the problems of the industry with the Civil Society Organizations, and 11 ministries. As ULI, we created 8 committees with 66 professionals. I can say that the committees and the reports we prepared can create the infrastructure needed by the industry and this organization.

MODERATOR

GÖKHAN ŞENBloomberg HT, Editor in Chief

AHMET AKBALIKTİM Service Exporters Association, Sector Board Chairman, Özak Global Holding, Chairman of the Board

ZAFER BAYSALULI Turkey Chair

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Altan Elmas: I am hopeful for 2020, I think the market will grow even more. There has been an acceleration in the industry since August 2019. We started 2020 by binding up our wounds

Performing stock analysis, it is assumed that each house demolished and rebuilt is open for sale again. However, 15% of those who receive permits move back to their own houses, that is, every permission obtained should not be perceived as a new building on an unoccupied land. Therefore, we need to decrease this figure of 15% when calculating the stock, particularly in Istanbul. Decreasing 15% of the annual production from the stock, it becomes half. Therefore, I think that stocks will be depleted significantly in 2020.

Nazmi Durbakayım: We learned our lesson in 2019, so 2020 will be better. The number of construction permits for real estate has decreased, so, less products will be offered in 2020 and the consumer has become more conscious. There will not be a significant fluctuation in the foreign currency, interest rates have been decreased, and also the effect of 10% of the deposits, Turkish people will come back to the real estate, which is also the safest port.

It is necessary to explain the stock issue well. Projects that are not in the proper location, not properly designed and priced could not be mentioned as stock. If we assume them to be stock, of course, the stock will appear to be excessive. I can say that there is no stock because when we take them out; because, we start to available products when there is a market surge for the industry.

Neşecan Çekici: The real estate industry has a shelling role in Turkey and has a great share of the gross national product. It seems that it will motivate and create a momentum in the coming year.

Analyzing the data, the stock absorption rate in the housing has increased to 5% and the number of received permits has slowed down, so the stock in the housing will deplete. There is a stock of spaces of 6.5 million square meters in the office and 2.5 million square meters will be added to this figure. It will be appropriate to take some measures with the cooperation of public, Civil Society Organizations, and the private sector to deplete the office stocks such as prohibiting the use of apartment-type spaces as offices and moving them to qualified office spaces and using the existing buildings as public buildings rather than building new buildings for the public.

Turkey now needs more fund because it is difficult for the industry to go further with the return of equity or primary markets. There have been some amendments at REIT communique since 1998, however, it is required to make adaptations in accordance with the conditions of today in terms of appraisal, marketing conditions, sales conditions, and renting.NEŞECAN ÇEKİCİ

GYODER Vice Chairman and Epos Property Managing Partner

Z. ALTAN ELMASHousing Developers and Investors Organization (KONUTDER), CEO and Sur Yapı, CEO

A. NAZMİ DURBAKAYIMINDER, Chairman of the Board, Teknik Yapı, Chairman of the Board

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NETWORKING KOKTEYL

special cocktail hosted high level authorities from public and private sector

and

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The most prestigious awards for Turkish real estate industry

was held at RE360!

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Nisbetiye Mah. Nisbetiye Cad. No: 24 Kat: 4 D: 16-17 34340 Beşiktaş, İstanbul / TURKEYT: +90 212 284 86 50 E: info@alkas.com.tr W: www.alkas.com.tr

re360.com.tr

SEE YOU AT 8 DECEMBER 2020!

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