7 EMAIL CAMPAIGNS

1. SIMPLE SALE ANNOUNCEMENT EMAIL

Among tons of promotional emails

flooding customers’ Inbox during

holidays, a simple yet well-executed

one will pop out. And it’s better to

use just a focused Call-to-action

(CTA) button that brings customers

to your home page.

>>> Get this template here

2. GIVEAWAY EMAIL

Such free cute gifts added to customers’ shopping cart can drive them crazy. If you are about to

run those kinds of campaigns, don’t forget to inform your followers with a short and straight-to-

the-point email.

(People usually skim through promotional emails during holidays, so make sure they can get

valuable information at first sight).

>>> Get this template here

3. DISCOUNT HOLIDAY SPECIFIC ITEMS EMAIL

You are offering some Xmas special items? Then

this is definitely a must-have.

Pick a fabulous Christmas-themed email template

and make sure to add your most outstanding

products in your email (small discount is also a

plus, believe me!).

>>> Get this template here

4. EARLY-BIRD OFFER/ LAST-MINUTE EXTENDED SALE

Who said you can only send out 1 email

campaign for Xmas? While others are scheduling

to send in “golden time”, and customers’s Inboxes

are flooded with numerous “crazy sale” emails,

early-bird or last-minute campaigns can drive

your rates up as they’re unexpected!

Once again, focus on the urgency or scarcity and

keep it as simple as possible.

>>> Get this template here

5. HOLIDAY GIFT-GUIDE EMAIL

People are in the middle of shopping madness

during holidays, and you can really help them out

with an useful gifts guide. Sometimes they do not

know what they need, until they actually see it.

And don’t forget to link to your products there.

>>> Get this template here

6. HAPPY HOLIDAY EMAIL

Christmas isn’t a just a season, it’s a feeling. And such small kind things can touch people

hearts in this most wonderful time of the year. Send a simple “merry and bright” greeting

email, wishing them all the bests and kindly show your love. Who could not be melted for

these lovely emails?

>>> Get this template here

7. YEAR-END RECAP EMAIL

If your brand has so many remarkable things to

share this year, sending out a 2015 recap email

campaign would be a great ending note. Customers

always love “human” brands with daily stories,

such as what social activities you took part in, what

you have achieved so far or even a story about

your employees.

But remember, don’t be too lengthy. We all know

that their time is valuable!

>>> Get this template here

To wrap it up, it will be a waste if email marketing isn’t an important part of your

strategy. Even if your list is small, start sending holiday emails today and be ready

to make this Christmas flourish!

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