1

TECHNOLOGYAsk tough questions.

Choose ad tech partners who can prove performance and return on

your digital ad spend

2DATABigger isn’t always better.

Ensure data is trustworthy, in-market, actionable

and aligned to campaign goals

3

CREATIVEDon’t set it and forget it.

Optimize your campaign performance with a

stable of creative so you can test, test and

test some more

4

ANALYTICSKeep it fresh.

Use real-time analytics – measured by real people – to ensure superior results

PEOPLE

GAME

5

5 WAYS TORAISE YOUR

PEOPLE-POWERED PROGRAMMATIC

Programmatic is not automatic. Engage with professionals who

analyze your data and solve your digital marketing

challenges, not just execute campaigns