5 pointers to get your app featured on Google Play / iTunes

2. Provide (Google / iTunes team) a good reason why

3. Ride a noisy launch / version upgrade campaign wave

1. Get an intro to Google play / iTunes internal people (employees)

4. Show them your love!

5. Localization – more languages, bigger chances, bigger promotion

1  Get an intro to Google play / iTunes internal people (employees)

These are the people that might recommend you to the “being featured” committee.

How does it work?

There’s usually an internal regional manager which is in charge of collaborating with local industry players.

Try to find this guy and work from there…

Provide (Google / iTunes team) a good reason why

You can tie a good reason to a milestone, such as:

2

A major version update

First million installs A new important feature release

Ride a noisy launch / version upgrade campaign wave3

Google / iTunes want to know that they are not the only ones to bring the news.

A noisy release (including PR) will increase your chances of getting notices by Google / iTunes

Plan ahead for your launch

Contact Google / iTunes ahead of time with all the details

4 Show them your love!

Show them you love and respect their variety of brands

Improve your Google assets; YouTube, Google Plus , google login and more…

Follow the Android Developer Best Practices.

For example: make sure your app is compatible with as many relevant devices as possible.

5 Localization – more languages, bigger chances, bigger promotion5

It makes sense that Google / Apple will want to promote localized apps…

Try to localize both your app and page

Mention it your localization to your local regional manager or committee

In-case you are asked to select territories to be featured at, always go for territories that your app and page support their language and are optimized for

More information on localization

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