3-2 Chapter 5 Memory

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    Chapter 5

    Memory

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    An Interesting Phenomenon:Flashbulb Memories

    See in class!

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    Topics to Explore

    1. Stages of Memory

    2. Encoding Information into Memory

    3. Retrieving Information from Memory

    4. Improving Memory

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    Part 1Stages of Memory

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    Memory: Active system that stores, organizes, alters, and

    recovers (retrieves) information

    Encoding: Converting information into a useable form

    Storage: Holding this information in memory

    Retrieval: Taking memories out of storage

    Memory: Key Terms

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    Stages of Memory

    1. Sensory Memory

    2. Short-Term Memory3. Long-Term Memory

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    Sensory Memory: Storing an exact copy of incoming

    information for less than a second; the first stage of memory

    Icon: A fleeting mental image or visual representation

    Echo: After a sound is heard, a brief continuation of the sound

    in the auditory system

    Sensory Memory

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    A Little Demonstration ofSensory Memory

    See in class!

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    A Little Demonstration ofSensory Memory

    See in class!

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    Short-Term Memory (STM): second stage of memory; stores

    small amounts of information briefly; very sensitive to

    interruption or interference

    Phonetically: Storing information by sound; how most thingsare stored in STM

    Memory Span: STM is limited to holding seven (plus or minus

    two) information bits at once

    Chunk: Meaningful units of information in memory

    Short-Term Memory (STM)

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    Recoding: Reorganizing or modifying information in STM

    Maintenance Rehearsal: Repeating information silently to

    prolong its presence in STM

    Elaborative Rehearsal: Links new information with existing

    memories and knowledge in LTM; Good way to transfer STM

    information into LTM

    Storing Info in STM

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    A Little Demonstration ofShort-Term Memory

    See in class!

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    A Little Demonstration ofShort-Term Memory

    See in class!

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    A Little Demonstrationof Chunking

    See in class!

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    Long-Term Memory (LTM)

    Storing information relatively permanently

    Stored on basis of meaning and importance

    Long-Term Memory (LTM)

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    Explicit (declarative) memory (facts): factual knowledge &

    personal experiences

    Semantic Memory: Impersonal facts and everyday

    knowledge

    Episodic Memory: Personal experiences linked with

    specific times and places

    Implicit (procedural) Memory (skills): Long-term memories

    of conditioned responses and learned skills, e.g., driving

    Types of Long-Term Memory

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    Example: Skill vs. Fact Memory

    Amnesiac patient was able to solve tower puzzle in 31 moves(minimum possible), but each time he began, he swore he

    couldnt solve the puzzle. Evidence that skill memory and fact

    memory are separate and distinct.

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    Graphic: Patterns of Blood Flowin Cerebral Cortex

    Front of brain is related to episodic memory.

    Back of brain is related to semantic memory.

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    Memory Organizational Chart

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    Loss of Memory

    Anterograde amnesia: the inability to form new explicit long-

    term memories for events following brain trauma or surgery.

    Explicit memories formed before are left intact. Cause possibly

    is damage to hippocampus

    Retrograde amnesia: the disruption of memory for the past,especially espisodic memory. After brain trauma or surgery,

    there often is retrograde amnesia for events occurring just

    before.

    Infantile/child amnesia: the inability as adults to remember

    events that occurred in our lives before about 3 years of age.

    Due possibly to fact that hippocampus is not fully developed.

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    Recall: Direct retrieval of facts or information

    Serial Position Effect:

    Hardest to recall items in the middle of a list

    Primacy effect: easier to remember items first in a list than

    items in the middle, because first items are studied the most

    Recency effect: easier to remember items last in a list

    than items in the middle, because the last items were laststudied

    Serial Position Effect

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    Graphic: Serial Position Effect

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    A Little Demonstration:Serial Position Effect

    See in class!

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    A Little Demonstration:Serial Position Effect

    See in class!

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    Graphic: Stages of Memory

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    Comparison ofThree Stages of Memory

    Sensory

    1. Large capacity

    2. Contains sensory

    information3. Very brief

    retention (1/2 sec

    for visual; 2 secs

    for auditory)

    Short Term

    1. Limited capacity

    2. Acoustically

    encoded3. Brief storage (up

    to 30 seconds

    w/o rehearsal)

    4. Conscious

    processing of

    information

    Long Term

    1.Unlimited

    capacity

    2.Semanticallyencoded

    3.Storage

    presumed

    permanent

    4.Information highly

    organized

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    Part 2Encoding Information into Memory

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    Types of Processing

    Automatic processing: memory processing that occurs

    subconsciously and does not require attention.

    Example: How many of you can sing the theme song for

    Gilligans Island? How many learned it on purpose?

    Effortful processing: memory processing that occurs

    consciously and requires attention

    Example: How many of you can name all of the divisions of

    the nervous system? How many learned it on purpose?

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    Levels-of-Processing Theory

    Levels-of-processing theory: a theory of information

    processing in memory that assumes that semantic processing

    leads to better long-term memory

    Physical memory processing: encoding the word birthday

    by the way it is spelt, b

    i

    r

    t

    h

    d

    a

    y

    Acoustic memory processing: encoding the word birthday

    by the way it sounds

    Semantic memory processing: encoding the word birthday

    by its meaning, a day of joy and celebration commemoratingthe anniversary of ones birth.

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    Factors Affecting Encoding

    Encoding specificity principle: the principle that the

    environmental cues present at the time information is encoded

    into long-term memory serve as the best retrieval cues for the

    information.

    State-dependent memory: long-term memory retrieval isbest when a persons physiological state at the time of

    encoding and retrieval is the same.

    Mood-dependent memory: long-term memory retrieval is

    best when a persons mood state at the time of encoding and

    retrieval is the same.

    Mood-congruence effect: long-term memory retrieval is best

    for experiences and information that are congruent with a

    persons current mood.

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    Example: Mood & Memory

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    Improving Encoding

    Mnemonics: a memory aid

    Method of loci: a mnemonic in which sequential pieces of

    information are encoded by associating them with sequential

    locations in a very familiar room or location.

    Peg-word system: a mnemonic in which the items in a list to

    be remembered are associated with the sequential items in a

    memorized jingle (Every good boy does fine)

    Spacing (distributed study) effect: long-term memory is

    better when spaced study is used than when massed study(cramming) is used

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    Part 3Retrieving Information from Memory

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    Recall: a measure of long-term memory retrieval that

    requires the reproduction of the information with essentially no

    retrieval cues.

    Recognition: a measure of long-term memory retrieval that

    only requires the identification of the information in the

    presence of retrieval cues.

    Relearning: the savings method of measuring long-term

    memory retrieval, in which the measure is the amount of time

    saved when learning information for the second time.

    Measuring Retrieval

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    Example:Recall versus Recognition

    Example of Recall:

    The process of storing information in

    memory is called ______________.

    Example of Recognition:

    The process of storing information in

    memory is called:

    a. rehearsal b. deep processing

    c. encoding d. retrieval

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    Encoding failure theory: a theory that proposes that

    forgetting is due to the failure to encode the information into

    long-term memory

    Forgetting Due toEncoding Failure?

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    A Little Demonstration

    See in class!

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    Which is the Real Penny?

    See in class!

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    Storage decay theory: a theory that proposes that forgetting

    is due to the decay of physical traces of the information in the

    brain; periodically using the information helps to maintain it in

    the brain

    The Use it or lose it theory!

    Forgetting Due toDecay in Storage?

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    Graphic: Forgetting Curve

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    Interference theory: a theory that proposes that forgetting is

    due to other information in memory interfering

    Proactive interference: old information interferes with the

    retrieval of newly-stored informationRetroactive Interference: newly-stored information interferes

    with the retrieval of previously-stored information

    Forgetting Due toInterference?

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    Retroactive vs. ProactiveInterference

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    Graph: Effect of Interference

    Percent

    recalled

    dependent on

    number ofprevious lists

    memorized

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    Cue-dependent theory: a theory that proposes that

    forgetting is due to the unavailability of the retrieval cues

    necessary to locate the information in long-term memory.

    This is one explanation for why we do not seem to havemany memories from early childhood (ages 3 to 6 or so)

    Forgetting Due toLoss of Cues?

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    Part 4

    Improving Memory

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    Knowledge of Results: Feedback allowing you to check your

    progress

    Recitation: Summarizing aloud while you are learning

    Rehearsal: Reviewing information mentally (silently)

    Selection: Selecting most important concepts to memorize

    Organization: Organizing difficult items into chunks; a type ofreordering

    Some Ways to Improve Memory

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    Whole Learning: Studying an entire package of

    information at once, like a poem

    Part Learning: Studying subparts of a larger body of

    information (like text chapters)

    Progressive Part Learning: Breaking learning task into a

    series of short sections

    Serial Position Effect: Making most errors while

    remembering the middle of the list

    Overlearning: Studying is continued beyond bare mastery

    More Ways to Improve Memory

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    Spaced Practice: Alternating study sessions with brief rest

    periods

    Massed Practice: Studying for long periods without restperiods

    Lack of sleep decreases retention; sleep aids consolidation

    Hungerdecreases retention

    Yet More Ways toImprove Memory

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    Memory & Sleep

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    Mnemonics: Memory tricks; any kind of memory system

    or aid

    - Using mental pictures

    - Making things meaningful- Making information familiar

    - Forming bizarre, unusual or exaggerated mental

    associations

    A Last Method to Help Memory