FoodPacific Manufacturing Journal2015 Media Planner

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FoodPacific Manufacturing Journal

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31,950

Magazine ProfileMarket Introduction

Digital Editions include embedded videos and interviews from trade shows and factory visits.

Food and beverage manufacturing is an important component of the ASEAN economy:

ASEAN ripe for F&B investments

REGIONAL strength and developments are making Southeast Asia even more attractive for Food & Beverage industry investments and expansion, as the ASEAN Economic Community (AEC) has now been virtually established. The AEC creates a single market and production base in 2015, with a free flow of goods, services, skilled labor, investments and capital for the 10-nation bloc with a population of 600 million.

Foreign direct investments in the ASEAN 6 – Indonesia, Malaysia, the Philippines, Singapore, Thailand and Viet Nam – exceeded FDI in China in 2013, in large part due to demographics and lower labor cost. This shift will not be detrimental to China, however, owing to reduced tariffs on 90% of traded goods between the world’s largest economy and the ASEAN.

Large-scale shift in consumer spending on value-added products, population growth, booming retail industry, changing lifestyles, economic prosperity and increased consumption of durable and nondurable goods are factors driving growth in the region. By 2017, the retail sales in the ASEAN-6 packaged food market is estimated to reach over $73 billion (Euromonitor). High growth products in the forecast include snack bars, canned/preserved food, dried, chilled and frozen processed food, ready meals, meal replacement, ice cream, bakery items, sweet and savory snacks, pasta and soup.

Thailand and Indonesia will be among the largest buyers of food processing machinery, global sales of which is expected to climb 7.3% per year to $53.3 billion in 2016 and the Asia-Pacific region recording the fastest demand gains (Freedonia). Bakery and pasta machinery will remain the largest segment and post the highest value gains.The greatest potential of packaging machinery growth is in the Southeast Asian market, where more than half of packaging machinery is used in the food and beverage industries. Asia-Pacific, including SEA, represents the largest and the fastest growing market worldwide with a CAGR of 8.4% to 2020, when it is forecast to reach $58.9 billion (Global Industry Analysts).Among packaging materials, flexible packaging will emerge as the most dynamic and innovative of packaging formats. The market in SEA has been growing by 10%, compared to around 5% per annum globally (PCI Films Consulting).Among ingredients, Rabobank expects dairy consumption across ASEAN-6 to grow by 2.4% per year through to 2020, which would require an extra 3 billion liters of milk primarily from exporters, who would reap the benefits of the huge commercial opportunity that exists for the dairy industry across the region.

Total Readership

On its 15th year serving the industry, FoodPacific Manufacturing Journal (FPMJ) has earned the trust of thousands of readers across Asia Pacific, successfully connecting suppliers, distributors and retailers in many parts of the globe through comprehensive reporting. Published eight times a year, the magazine delivers information on a wide range of topics, covering product developments, technology, industry expert analyses, and key issues relating to ingredients, packaging, processing and equipment production. Along with a dedicated vertical with daily updates, bi-weekly e-newsletters, social media and magazine Apps with video links on iTunes and Google Play, FPMJ has become a rich source of news on companies, products, and trade events spanning the entire food supply chain. Special sections provide expansive coverage of the health & nutrition as well as the alcoholic beverage industries.

Health & Nutrition Technology Opportunities abound in the health and nutrition industry. Nutraceuticals alone is a $62.2-billion industry in Asia (Transparency Market Research). The healthy mind-set fuels demand for products like fortified beverages, probiotic yoghurt, high-fibre sweets, and weight management products, especially amongst the younger demographic. Meanwhile, the ageing population remains a big market for omega-3, B vitamins, brain health enhancers, supplements for overall well-being, and even anti-ageing beverages.

Brewing in Asia In 2015, the global alcoholic drinks industry will grow to about $1 trillion (MarketLine) of which the Asia-Pacific region will absorb about 35%. Whilst traditional beers and wines will dominate, the introduction of new flavours and variants, including so-called healthy alcohol-based drinks, will pique market interest.

For suppliers, FoodPacific Manufacturing Journal is an effective multimedia platform which provides the latest information on their products and services. Through a dedicated Food & Beverage vertical, the industry community can find daily news updates and exclusive online features, videos and reports on major industry events – including live updates from trade shows as they happen – to keep the industry stay informed. Bi-weekly E-newsletters – featuring headline industry news, trade show coverage, and analysis and market reports – keep you linked to the industry with your latest company information.

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ISSUE February March May June

Ad Closing Dates December 15 February 23 March 30 April 29

Feature Reports Outlook 2015, Part IIINGREDIENTS Dairy Alternatives Food Safety:

Audits & Inspections Recycling & Recyclability

Automation Wastewater Treatment End-of-Line Automation In-Line Quality Inspection Pick & Place Robotics

Beverage Near-Water Drinks Inner Beauty Juice & Juice Drinks Floral-Based Beverages

ProductFormulation Sugar-Free Confectionery Lactose-Free Drinks Low-Fat Snack Immune Health

IngredientsTHE CANDY ISSUEConfectionery Flavors & ColorsCocoa & Chocolate

Clean Label PreservativesGrains & Nuts

Fiber EnhancementUmami: Keeping It Clean

Bakery ImproversSpices & Herbs

PackagingTHE CANDY ISSUEHigh-Speed Candy PackagingWrapping Films

Extended Shelf Life (ESL) Filling & CappingPack Strapping

Lightweighting:The Aluminum CanIn Mold Labeling

Bio-Based PlasticsCaps & Closures

ProcessingTHE CANDY ISSUECandy Forming & CoatingChocolate Depositing & Molding

High Pressure Processing (HPP)Cleaning, Washing & Sorting

Snack & Cereal ProcessingConveying Systems

Freezing SystemsSlicing & Cutting

Health & Nutrition (Feb/Mar/Jul/Nov)

Brewing in Asia(Mar/Jun/Sep)

The Younger Years:Targeted Nutrition for Toddlers &PreschoolersAdvances in Vitamin Research

Viet Nam’s Beer IndustryLabels & LabellingThe PET Alternative

Fat Replacement & Fat ReductionGoing Coconuts: Why the WorldLoves this Fat

Thailand’s Wine IndustryMicrobial Control AgentsFinal Packaging & Palletizing

Trade Shows

‧Mar 9-11, Sino-Pack/China Drinktec 2015, Guangzhou‧Mar 31-Apr. 2, Propak Vietnam 2015, Ho Chi Minh City

‧May 6-8, BEVTEC Asia 2015, Bangkok‧May 6-9, HOFEX 2015, Hong Kong‧May 20-24, Thaifex-World of Food Asia 2015, Bangkok

‧Jun 11-13, Malaysia Int’l Food & Beverage Trade Fair (MIFB2015), Kuala Lumpur

‧Jun 17-20, ProPak Asia 2015, Bangkok

‧Jun 24-27, FoodTech & Pharmatech Taipei 2015, Taipei

‧Jun 25, Ringier Technology Innovation Awards - Food & Beverage Industry

Supplements Indonesian Supplement Vietnamese Supplement Thai Supplement Thai Supplement

Ringier Conferences

‧May 18-19, Asia Food & Beverage Summit 2015, Bangkok

Regular Features

Online Editorial Features—Daily updates and online exclusives Business in the Asia - the latest information about the Asia policies, regulations and manufacturing trendsIndustry News - Significant events, people, companies and industry developments in Asia Trade Show Update - Latest news, onsite reports and video interviews from major trade shows

・Product Highlights・New Briefs ・Boardroom Connection ・Buyer Alert

2015 EDITORIAL CALENDAR

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ISSUE July September October November

Ad Closing Dates June 9 July 29 August 28 September 25

Feature Reports Southeast Asia: Halal Food Hub Gluten-Free Focus Inter-Regional Food Exports Outlook 2016, Part I

Packaging & Processing

Automation Clean in Place (CIP) Warehouse Automation HVAC Tracking & Tracing

Beverage Isotonic Drinks RTD Tea Superfruits Chocolate & Malted Drinks

ProductFormulation Formulating with Stevia Reduced Salt Soups High-Protein Meal Substitute Dim Sum & Dumplings

Ingredients Nutrient PremixesYogurt

Salt Reduction & Flavor En-hancementUmami: Keeping It Clean

Fiber EnhancementSeafood Flavors

Bakery ImproversSpices & Herbs

PackagingConvenience Meal PackagingCanningPaperboard Packaging

Form-Fill-SealFlow Wrapping & Cartoning

Sleeving & LabelingStand-Up Pouches

Aseptic FillingLightweighting: PET

Processing Meat Processing TechnolgiesPumps & Valves

Drying & DehydrationPasta & Noodles

Bakery TechnologiesConveying

Filling & PortioningMixing & Homogenization

Health & Nutrition (Feb/Mar/Jul/Nov)

Brewing in Asia(Mar/Jun/Sep)

Anti-Aging Superfoods &SupplementsThe Allure of Aromas

Craft Brewing in AsiaFilling & KeggingEnergy-Efficient Separation

Brain Power: A Diet for Men-tal HealthNatural Colors

Trade Shows

‧Aug 21-24, CIMIF 2015-Cambodia Int’l Machinery Industrial Fair /Cambodia Int’l Plastics、Rubber, Packaging, Printing and Foodtech Industry fair

‧Sept 2-3, Vitafoods Asia 2015, Hong Kong‧Sept 9-11, Fi Asia 2015, Bangkok

‧Sept 30- Oct 3, Vietnam FoodTech 2015, Ho Chi Minh City‧Nov 5-7, Manufacturing Technology World 2015, Manila

‧Nov, VietnamPlas 2015, Ho Chi Minh City‧Nov 11-14, Interfood Indonesia 2015, Jakarta‧Nov, MIMIF 2015 Myanmar-Plas, Myanmar-Pack, Myanmar-Print, Myanmar-Foodtech, Yangon

Supplements Thai Supplement Vietnamese Supplement Indonesian Supplement

Ringier Conferences

‧Aug 27-28, Functional Beverage Summit 2015, Guangzhou‧Aug 27-28, Food and Nutrition Summit 2015, Guangzhou

For editorial submissions and inquiries, please contact: Marijo S. Gonzalez, Email: mgonzalez@ringiertrade.comWebsite: www.industrysourcing.com/foodbeverage

Editorial content, trade show and conference schedule subject may change without notice.

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Total Readership

31,950

READERSHIP / BUYER DEMOGRAPHICS

Published 8x a year in English, FoodPacific Manufacturing Journal reaches a qualified controlled readership of 18,050 manufacturing decision makers who plan the purchase of machinery, materials and execute manufacturing strategies; plant managers who evaluate and make recommendations, and R&D specialists who create, test evaluate products. Each subscription is requested in writing. Each reader is qualified by name, job title and industry and re-qualified annually by our call center.

Advertisers enjoy a bonus readership of 13,900 via the E-magazine & E-newsletter, and even more readers through the iPad/iPhone versions, and Android App editions.

Geographic Distribution Product Analysis

Job Function

Thailand 3189 18%

Malaysia 2618 15%

Indonesia 2276 13%

Vietnam 2166 12%

Philippines 1518 8%

Taiwan 1265 7%

Singapore 1124 6%

Australia 862 5%

India 705 4%

Hong Kong 562 3%

Korea 538 3%

New Zealand 330 2%

Japan 230 1%

Sri Lanka 228 1%

Cambodia/Myanmar/Laos 254 1%

Other 185 1%

Total 18050 100%

Annual Business Turnover (US$)

Beverages (Non-Alcoholic)Convenience Food

Health FoodMeat & PoultryDairy ProductsCereal & SnackFish & Seafood

Sugar & ConfectioneryBakery Products

Beer, Wine, Liquor & SpiritsFruits & Vegetables

Coffee, Cocoa & TeaDietary Supplements

Edible Oils & FatsSeasonings, Spices & Sauces

Others

Senior ManagementPlant Operations

EngineeringR&D

PurchasingQC & Assurance

Marketing & Sales

Note: adds to more than 100% due to multiple responses

24%

20%

17%

16%

15%15%

14%

13%13%

11%

8%

6%

4%

4%

2%

1%

28%

20%

17%

18%

7%

7%3%

0-0.5 million16%

0.51-1 million39%

1.01-5 million25%

5.01-10 million12%

over 10 million8%

Print: 18,050Digital: 13,900

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SPECIAL ISSUES

Maximize your brand exposureThe print journals are also available on website and Android Mobile Devices and iPhone/iPad

Annual Global Industry Outlook

This will be a valuable reference for food & beverage industry decision makers to preview upcoming trends to boost their business in 2016. Reach 31,950 decision makers across Southeast Asia. The perfect opportunity to show your company’s strengths when your buyers are preparing next year’s purchasing plan! Multimedia promotion platform for your brand in the print magazine, iPad/iPhone, Android de-vices and digital e-magazine.

November

Calendar

The calendar features major 2016 trade shows. Your customers will use the cal-endar to list important dates, business trips etc. The calendar will be inserted into FoodPacific Manufacturing Journal, delivered to 31,950 potential customers across South east Asia in print and digitally via industrysourcing.com and e-newsletters. Direct links to your own event in the digital versions for each box bought.

November6

Think Regionally and Act Locally with Local Language Editions

FoodPacific Manufacturing Journal will carry supplements in Thai, Indonesian, and Vietnamese in 2015. The content of these local language editions will in-clude a mixture of highly informative technical articles that address the country’s specific industry needs. Locally generated content highlight successful business operators, as well as industry developments unique to that country. Furthermore, the circulation for each language edition of FoodPacific Manufacturing Journal will be over 6,000 copies average via multiple delivery platforms (Print/Website/Mobile devices/E-newsletter) and bonus distribution at key trade shows. What’s more, each edition will be supported by e-newsletter to promote the content and advertisements with live-linked banner. The is the definitely perfect opportunity to increase sales inquires, guide your company’s brand awareness, ultimately deliver new business, and maximize your ROI with these local language supplements.

‧MayMay 20-24, THAIFEX -World of Food Asia, Bangkok

‧JulySep. 9-11, Fi Asia-Thailand, Bangkok

‧March Mar. 31 - Apr. 2, Propak Vietnam, HCM City

‧September Oct. Vietnam Foodtech, HCM City

‧October Nov., Interfood Indonesia, Jakarta

Key Trade Shows

Thai Edition

Vietnamese Edition Indonesian Edition

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Technical White Paper

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Company Announcement

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KINN SHANG HOO is devoted to the improvement and

innovation of professional food processing machinery.

R

ead More

Upload your company research, technical and benchmark

performance White Papers Read More

Our products have authorized by ISO&CE systems. It is the

appointed software enterprise, high and new technology

company Read More

The STREAMLINE™ SL-V pump range

for waterjet cutting offers high pressure

pumps Read More

TETE Laser has not only its R&D center and lots of patents

and software copyrights but also a participator Read More

Our STREAMLINE SL-V Classic reflects

the new market requirement for a

completely self-contained Read More

Our Conference

4th High Performance Machining Technology Conference,

March 28-29, Wuxi

Find us at FIA 2014

June 26-28, 2014, Shanghai

Our Partners

Shanghai Fende Crimping

Machine Manufactory China

AAA ENTERPRISE CO., LTD.

Please add newsletter@ringiermail.com to your mail safelist (whitelist) to ensure our emails reach your inbox.

For more information on advertising, promotion, cooperation and sponsorship, please email to us.

Trade Shows Schedule

- May 13-15, SIAL China 2014,

Shanghai;

- Jun 30-Jul 2, Beijing International

Packaging Fair 2014 (CHIPF 2014),

Beijing;

- Oct 13-16, China Brew 2014, China

Beverage 2014, Beijing

Locallanguageeditions-Thai-Vietnamese-Indonesian

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Trade Shows

To attend these conferences or become a sponsor please visit www.ringierevents.com or ask your Ringier representatives for details

ConferencesRingier organizes high level technical and business conferences bringing industry leaders together for information exchange and networking opportunities in the food & beverage industry. Conferences organized by Ringier not only provide industry leaders with the latest technologies, but also help enterprises innovatively explore new markets.

For more conferences information, please follow us on Sina Weibo: weibo.com/ringierevents

Ringier attends 200+ key industry trade shows worldwide every year. We help you to maximize your branding exposure at the most important tradeshows of the year.

・The Ringier Technology Innovation Awards for industrial manufacturing were inaugurated by Ringier Trade Media in 2006. ・The Awards is given to a select group of innovators each year in China's food & beverage industry. ・The purpose of the Awards is to encourage, acknowledge and reward those individuals and companies who have introduced and developed a new idea, a new methodology, a new product or a new technology for manufacturing production efficiency, cost effectiveness, user convenience, which might result in energy saving and more responsible clean manufacturing in the food & beverage industry.

To enter your company or sponsor this event contact : Innovation@ringiertrade.comSina Weibo: weibo.com/innovationawards

Entries Close: April 26, 2015Awards Ceremony: June 25, 2015

Win the Industry's leading Award. Enter Your Company Today

Co-organizer:RINGIER TECHNOLOGY INNOVATION AWARDS - FOOD & BEVERAGE INDUSTRY The Most Influential Industrial Awards in China

Innovation Awards

In a digital world, the need for face-to-face communication to establish personal contact and trust between all parties in the industry is more important than ever. Through our series of conferences, Innovation Awards Programs, and participation in dozens of trade shows in China and around the world, we bring the business community together.

BRINGING THE INDUSTRY COMMUNITY TOGETHER

2015 Ringier Conferences for Food & Beverage Industry

Customized Event Services, including webinars and events, are also part of Ringier’s B2B portfolio. Our turn-key service can help you effectively promote your events, arrange additional qualified speakers, manage webinar and registrations, and a range of additional services during the event.

‧May 18-19, Asia Food & Beverage Summit 2015, Bangkok

‧Aug 27-28, Functional Beverage Summit 2015, Guangzhou

‧Aug 27-28, Food and Nutrition Summit 2015, Guangzhou

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DIGITAL MEDIA SOLUTIONS Desktop to mobile

Buyers will search for your Product Showrooms via their smart phones!

Mobile Friendly

food & beverage

Key Words Search

Product Showrooms

Ringier’s industry marketplace www.industrysourcing.com (IS.com) is a resource center for manufacturers and suppliers in China, Asia, the Middle East, Africa and the rest of the world. The website provides the latest information about manufacturer’s products, technology and market trends in Chinese and English for industrial professionals. The Chinese website links buyers and suppliers within China, while the English version website offers an effective export channel for suppliers from Greater China to sell around the world.

Make your products stand out from the competition!

The mobile version of the website allows a clear easy viewing and navigation on any mobile devices.

Meeting the demands of a mobile and digital worldBuyer Alert

Buyer Alert is the fastest and most accurate online direct marketing tool available to manufacturers who want to get their product information to qualified buyers. This service can provide your products instant exposure to buyers in China and around the world.

Push marketing

Keeping on top of changing media usage patterns, all of Ringier’s digital products and services have moved to mobile platforms that are compatible with all major mobile devices and platforms – all of them easy to view, navigate and respond – to bring your messages to customers via mobile worldwide!

food & beverage

Industrysourcing.com

Supplier Profile Pages & Product Showrooms

Website Traffic/Average/Month, January-June, 2014Visitors Sessions:1,840,000

Page Views:5,390,000Unique Visitors:516,000

Banner Advertising Supplier Profile Pages & Product ShowroomsShowroom Video Service

Digital Magazine Advertising White Paper Service

Supplier Profile Pages

Getting more leads begins with having your Product Showrooms feature on www.industrysourcing.com. Designed for mobile as well as desktop buyers can easily find & view your Supplier Profile Pages and Product Showrooms. You’ll never miss a lead because online marketing offers 100% tracking. And you can adjust your online media campaign to improve your ROI.

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Industry E-newsletter

Webinars - Hosted/Sponsored webinar

E-mail Marketing Service

Industry E-newsletter Sponsorships Connect with buyers by compelling content Ringier's industry E-newsletters provide focused and timely information on new products, technology, services, market trends and more.

EDM

Customized E-newsletter

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Our Top News Storie

Technical White Paper

Press Release

Product Announcements

Company Announcement

Products Videos

KINN SHANG HOO is devoted to the improvement and innovation of professional food processing machinery. Read More

Upload your company research, technical and benchmark performance White Papers Read More

Our products have authorized by ISO&CE systems. It is the appointed software enterprise, high and new technology company Read More

The STREAMLINE™ SL-V pump range for waterjet cutting offers high pressure pumps Read More

TETE Laser has not only its R&D center and lots of patents and software copyrights but also a participator Read More

Our STREAMLINE SL-V Classic reflectsthe new market requirement for a completely self-contained Read More

Our Conference

4th High Performance Machining Technology Conference, March 28-29, Wuxi

Find us at FIA 2014

June 26-28, 2014, Shanghai

Our PartnersShanghai Fende CrimpingMachine Manufactory ChinaAAA ENTERPRISE CO., LTD.

Please add newsletter@ringiermail.com to your mail safelist (whitelist) to ensure our emails reach your inbox. For more information on advertising, promotion, cooperation and sponsorship, please email to us.

Trade Shows Schedule- May 13-15, SIAL China 2014, Shanghai;

- Jun 30-Jul 2, Beijing International Packaging Fair 2014 (CHIPF 2014), Beijing;

- Oct 13-16, China Brew 2014, China Beverage 2014, Beijing

E-Direct Mail Your message always on target!Personalized email allows you to focus your online marketing efforts to a highly targeted geographic and/or demographic segment of contacts in our database.

A webinar uses the benefits of the Internet to combine graphics (e.g. PowerPoint presentations) with voice and/or video and a range of interactive tools — such as polling/voting, chat and a ‘hand raising’ feature to indicate that you have a question or comment. It may also include document sharing, a whiteboard and web surfing features to aid in demonstration and communication. The multimedia benefits of a webinar create a powerful and effective communication and promotion experience for your company.

Please visit webinar.industrysourcing.net or ask your Ringer representatives for details

White Paper

Post your white papers, brochures and technical documents on www.industrysourcing.com and generate interest from our highly qualified online users when they seek and request information. White papers are hosted for an indefinite period of time.

Subjects that can be covered in a White Paper・Product technical development・Research paper: Benchmark Report・Application story・Case history・Learning guides

DIGITAL MEDIA SOLUTIONS Desktop to mobile

Your research papers sent to the hands of key decision makers!Upload your company research, technical and benchmark performance White Papers.

Customized E-newslettersKeep your targeted audience informed of your latest information

Select your targets from 800,000 quality readers engaged in manufacturing in China, Asia, the Middle East and Africa, across 19 key industries. Set up the sending criteria to select your targeted buyers, audience. You can choose by industry, job title, company scale, geographic area etc.

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Please visit webinar.industrysourcing.net or ask your Ringer representatives for details

Ringier Apps

For Android Mobile Devices and iPad/iPhone

Ringier digital and mobile friendly magazines are enriched by videos and live links/video icons now. You can watch qualified and content-rich videos on your mobile devices or desktops.

Fully interactive

Video MarketingRingier’s Video marketing is simply a technique for utilizing videos to market your new products, new services, and new technologies. It is considered to be one of the most influential tools for promoting sales and advertising, regardless of your business niche. If created with quality content and made to be engaging to online viewers, a short and simple video could end up receiving thousands of online hits. This can vastly increase the business’s product awareness or brand recognition, a concept that can be directly translated into revenue.

・Magazine Library - Includes all 31 Ringier industry trade magazines for China, Asia, the Middle East and Africa;・Buyers can effectively search, extract your product demonstrations, industry news and more・Buyers can now source conveniently from their iPad/iPhone and Android mobile devices, anytime/anywhere・The Apps work hand in hand with your online Supplier Profile Pages & Product Showrooms and Video Showroom hosted on IndustrySourcing.com・Your advertisement will also include live links which direct a buyer to your Supplier Profile Pages or Product Showrooms

DIGITAL MEDIA SOLUTIONS Desktop to mobile

Ringier Industry Sourcing App on Google Play and iTunes.com App Store delivers product information to buyers:

Scan this QR code and download Ringier App right now!

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Supplier Website & Product Pages Interview Video and Article & Company Video- factory tour

Company Profile Page on Youku, Youtube and Facebook

Your Content Marketing Strategy

Savvy marketers understand the power of content. They know that in order to build new business and cement existing client relationships they need to leverage their own content. But most companies don't have the editorial expertise to make that happen. Ringier has the experience, editorial resources, industry and market knowledge to deliver the most strategic and powerful custom-tailored content in the industry. And we can make it happen for you.

CONTENT MARKETING

Industry News & Online Product Showrooms on all mobile devices

Supplier Website & Product Pages

Interview Video and Article & Company Video- factory tour

Article on related Ringier industry vertical websites

White paper on Industrysourcing.com

Article in Industry eNewsletters

Customized eNewsletter about the company

Article on iPhone/iPad

Company Profile Page on Youku, Youtube and Facebook

Innovations Awards

Webinars Your Company Blog

Article in relevant Ringier printed magazine with QR code

An Integrated Content Marketing

StrategyIf you can't read this email, click here.

Our Top News Storie

Technical White Paper

Press Release

Product Announcements

Company Announcement

Products Videos

KINN SHANG HOO is devoted to the improvement and innovation of professional food processing machinery. Read More

Upload your company research, technical and benchmark performance White Papers Read More

Our products have authorized by ISO&CE systems. It is the appointed software enterprise, high and new technology company Read More

The STREAMLINE™ SL-V pump range for waterjet cutting offers high pressure pumps Read More

TETE Laser has not only its R&D center and lots of patents and software copyrights but also a participator Read More

Our STREAMLINE SL-V Classic reflectsthe new market requirement for a completely self-contained Read More

Our Conference

4th High Performance Machining Technology Conference, March 28-29, Wuxi

Find us at FIA 2014

June 26-28, 2014, Shanghai

Our PartnersShanghai Fende CrimpingMachine Manufactory ChinaAAA ENTERPRISE CO., LTD.

Please add newsletter@ringiermail.com to your mail safelist (whitelist) to ensure our emails reach your inbox. For more information on advertising, promotion, cooperation and sponsorship, please email to us.

Trade Shows Schedule- May 13-15, SIAL China 2014, Shanghai;

- Jun 30-Jul 2, Beijing International Packaging Fair 2014 (CHIPF 2014), Beijing;

- Oct 13-16, China Brew 2014, China Beverage 2014, Beijing

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RINGIER BRINGS YOU A WORLD OF OPPORTUNITIES

FoodPacific Manufacturing Journal·Language: English·Controlled readership: 31,950 Asia·Frequency: 8x a year·Local language editions-Indonesia, Thailand , Vietnam

Food Manufacturing Journal - Middle East and Africa·Language: English·Readership: 18,860 Middle East and Africa·Frequency: 5x a year

Food Review ·Language:English·Readership:25,000·Frequency:11x a year

El Empaque + Conversion ·Language: Spanish, BPA audit ·Readership: 30,800 Latin America·Frequency: 4x a year

Food & Beverage News·Language:English·Readership:60,000·Frequency:Bi-weekly

Food Processing ·Language: English·Controlled Readership: 62,532 North America, BPA audit December 2009·Frequency: 12x a year

Food Manufacturing Africa ·Language: English·Readership: 25,000 Africa·Frequency: 4x a year

International Food & Beverage Ingredients News for China·Language: Simplified Chinese·Controlled readership: 51,550 China·Frequency: 6x a year

China Food Manufacturing Journal·Language: Simplified Chinese·Controlled readership: 63,100 China·Frequency: 12x a year

Restaurateur·Language: Simplified Chinese·Readership: 42,950 China·Frequency: 8x a year

ChinaChina

China South East Asia

South Africa Africa

Middle East & Africa North America

India Latin America

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Ringier Introduction

Ringier Worldwide About Ringier Trade Media Ltd. With operations in 14 countries and a total of 8,000 employees, Ringier continues to set new standards in journalism, discover new markets and develop innovative media. Ringier AG founded in Zofingen in 1833 is Switzerland’s largest internationally operating media enterprise having maintained a strong domestic market position while expanding its activities into Germany, Romania, Hungary, China and Vietnam.

Ringier‘s worldwide portfolio comprises more than 120 newspapers and magazines, various printing plants, radio and TV channels, as well as over than 80 internet and mobile platforms.

Established with their head office in Hong Kong in 1998, Ringier Trade Media Ltd. is a division of Ringier AG of Switzerland.

The company has offices in 14 locations across China, plus Taiwan, Singapore and the Philippines.

Ringier Trade Media Ltd. has been a leading B2B industrial information provider for 16 years, providing industrial leaders in China, Asia, the Middle East and Africa with the technical information, solutions and applications they need to improve their manufacturing and marketing capability through multiple media platforms that include print (industry trade journals), online (www.industrysourcing.com), events, digital marketing, and mobile devices.

With award-winning editorial content, Ringier publishes 31 industry trade journals and holds over 20 conferences every year that successfully link buyers and suppliers in Greater China and the rest of the world to the mutual benefits of all parties.

Quality Trade MultimediaProduct excellence and quality journalism – across all channels.

We Make Business Happen

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Trade Journals are the most effective media to build your company’s brand image

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Purchasers in the manufacturing sector have more avenues to obtain information due to our multiple media environment. The buying process of purchasers is continuous including information search, information input, and processing to determine the final purchasing decision. In order to understand the influence of different media types on brand image and purchase intention, a recent study measured the important role of multiple media (trade magazines, industry websites, industry E-newsletters, and conferences).

The study collected data by conducting an Internet survey in China, Malaysia, Indonesia, Thailand, Singapore, Vietnam and the Philippines. Responses from 302 completed questionnaires were analyzed.

The conclusions of the study were as follows:

The media that is used, the information source & its trust worthiness play a significant role on the brand image. Simply put, if the medium is trusted, so is the brand being promoted.

A c o m p a n y ’s b r a n d i m a g e h a s t h e m o s t significant influence on purchase intentions in the manufacturing sector.

Trade magazines and industry websites have the most significant influence on creating a company’s brand image. Other effective marketing tools are conferences.

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2014 Academic Survey: Survey on the influence of industrial media on purchasing decisions in the manufacturing sector.

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