2015 Grace Carlson Marketing Resume

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Grace Carlson 4108 Thrushwood Lane, Minnetonka, MN 55345 M: (952) 693 6270 [email protected] Skills Entry Level SEO Facebook Twitter LinkedIn Entry Level Google Analytics Photoshop InDesign Illustrator DSLR Photography Qualifications Marketing intern for Lake Superior Art Glass for six months, designed promotional materials for the Minnetonka Center for the Arts Summer 2014, created a complete integrated marketing communications plan for Promised Land Farm Education University of Minnesota Duluth Major: Marketing Bachelor of Business Administration, December 2014 Minor: Art Coursework including: o Innovation in Ireland; a study abroad course, which dealt with an investigation into past and present examples of innovation in the country of Ireland o Psychology, Logic, Consumer Behavior, Selling, Retail, Advertising Marketing Communications, 2D Digital Design, Photography Experience Marketing Intern Lake Superior Art Glass Duluth MN, Dec 2012- Feb 2015 o Wrote and regulated the monthly eNewsletter, curated content for various social media platforms, recorded and analyzed customer data o Consistently updated online calendars for classes and other gallery events o Researched advertising options, and managed marketing budget o Updated product inventory and page content for ecommerce website

Transcript of 2015 Grace Carlson Marketing Resume

Page 1: 2015 Grace Carlson Marketing Resume

Grace Carlson4108 Thrushwood Lane, Minnetonka, MN 55345

M: (952) 693 [email protected]

SkillsEntry Level SEOFacebookTwitter

LinkedInEntry Level Google AnalyticsPhotoshop

InDesignIllustratorDSLR Photography

Qualifications Marketing intern for Lake Superior Art Glass for six months, designed promotional materials for the Minnetonka Center for the Arts Summer 2014, created a complete integrated marketing communications plan for Promised Land Farm

Education University of Minnesota Duluth Major: Marketing Bachelor of Business Administration, December 2014 Minor: Art

Coursework including:o Innovation in Ireland; a study abroad course, which dealt with an

investigation into past and present examples of innovation in the country of Ireland

o Psychology, Logic, Consumer Behavior, Selling, Retail, Advertising Marketing Communications, 2D Digital Design, Photography

ExperienceMarketing Intern

Lake Superior Art Glass Duluth MN, Dec 2012- Feb 2015o Wrote and regulated the monthly eNewsletter, curated content for various

social media platforms, recorded and analyzed customer datao Consistently updated online calendars for classes and other gallery eventso Researched advertising options, and managed marketing budgeto Updated product inventory and page content for ecommerce website

Sales/Support/Customer ServiceJC Penny, Eden Prairie, and Duluth MN, Dec 2012- Aug 2014

o Sold and helped customers register for Penny’s rewards/credit cardso Worked with customers to find ideal purchases, answered phones, emptied

fitting rooms, organized and stocked floor, worked cash register, and re-priced merchandise

Teaching AssistantMinnetonka Center For the Arts, Minnetonka, MN Summers 2012-2014

o Aided art teachers in preparation for summer camps, helped create projects and class participation concepts, assisted students with projects as needed, Supported and verified student registration

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Grace Carlson

o Supported marketing team by photographing all classes and students for catalogs, and creating informational/ call to action pamphlets regarding classes and class registration

Marketing InternPromised Land Farm, Duluth, MN Jan-May 2014

o Projects included: Business inquiries and cold calling to restaurants, creating and maintaining social media via various platforms

Facebook page and profile, Twitter account, and email account for email marketing and website

o Additionally, researched market pricing for client’s products o Investigated improving public image, which included writing plans for a

summer farm camp, attending local food events, and developing other farm activities to draw customers to the farm

Student Volunteer- TutorPASS, Duluth, MN March- May 2011

o Tutored individual student (Mattie) for a semester in multiple subjects resulting in greatly improved test scores

o Administered weekly tests to Mattie’s classo Aided students individually correct their errors o Documented personal techniques used to aid children’s learning for teacher

benefit

Honors, Activities, AwardsMarketing

Team leader of the group voted by the client to have the best marketing plan and presentation in the Integrated Marketing themed class titled Advertising and Marketing communications

Hired as an intern for said client- Promised Land Farm, the following semesterArt and Music

Painting awarded second place in a teacher voted "The Great Frame Up" competition Painting voted first place in the UMD "How did you come to be here" show Earned two superior ratings in flute solo performance Nominated pep band section leader

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Grace Carlson

References 4108 Thrushwood Lane, Minnetonka, MN 55345

M: (952) 693 [email protected]

Mr. Dan NeffOwner of Lake Superior Art Glass202. E Superior StreetDuluth, MN, 55802(218) 780-0803

Mr. John Kratz Professor University of MN Duluth UMD Marketing385G LSBED920A1318 Kirby DrDuluth, MN 55812(218) 726-7155

Ms. Nicole Bucholtz Children and Youth Program DirectorMinnetonka Center for the Arts2240 North Shore DriveWayzata, MN, 55391(952) 473-7361 x26

Mrs. Lori GamblePromised Land Farm Owner2017 County Road 4Carlton, MN 55718(218) 384 3124