2014 final package hodges development final
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Transcript of 2014 final package hodges development final
Recap
98% occupancy or 11 out of 384 vacancies3 leads in 4 days from ForRent.com vs. 40 from Rent.comNot a big fan of apartmentratings.comCompeting with newer sister properties with – albeit smaller - newer, higher end amenities (i.e. granite)Resident profile – 40/60 Seniors/Families
Quantcast.comThird-party audience measurement tool
Lead Surge in Concord, NH
• Average leads per month per property – 35• Average cost per lead - $15.84
Internet and Mobile ListingSILVER
Partnership with TruliaALL
HD Floor PlansSILVER
HD Room PlannerSILVER
Stand Out Amongst the Rest with AdCreator
Apartment Guide, ApartmentGuide.com and Rentals.com are trademarks of PRIMEDIA Inc. Other company and product names may be trademarks of their respective owners. © PRIMEDIAInc.2010. All rights reserved. 7/10. CRAIGSLIST is a registered trademark of craigslist, inc. No endorsement, sponsorship or affiliation between CRAIGSLIST and PRIMEDIA is claimed or implied.
• Provided free with purchase of a Rentals upgrade
• Enables you to easily post your Rentals listing on Craigslist and other classified sites
• Detailed instructions are provided on how to post a full color listing on Craigslist in just a few easy steps
• Up to 10 floor plans are displayed
• First 5 photos are displayed
• Automatic email reminders are sent to you when it is time to repost your ad
Most Craigslist listings look like this…
Your AdCreator listing will look
like this!
SILVER
Dynamic Lead Form / Category ListingGOLD
HD PhotosGOLD
Reputation MonitorReviews, Mentions & Listings
Apartment Guide, ApartmentGuide.com and Rentals.com are registered trademarks of PRIMEDIA Inc. Other company and product names may be trademarks of their respective owners. © PRIMEDIAInc.2011. All rights reserved.
Reviews• Online consumer
evaluations of property
• Reviews have a rating of 1 to 5
Mentions•Comment or post in a blog, forum, or social media site that
references abusiness
Listings• Online business profiles
found on search engines, local search sites, and directories
GOLD
PhotoPlus Overview
Apartment Guide, ApartmentGuide.com and Rentals.com are registered trademarks of PRIMEDIA Inc. Other company and product names may be trademarks of their respective owners. © PRIMEDIAInc.2011. All rights reserved.
• New photo treatment to draw consumers’ attention - highlighted outline around photo
• Photos automatically scroll when user hovers over previous and next arrows
• New, enhanced Apartment Guide branded photo gallery view
• Check Availability button added to the photo gallery view
PLATINUM
HD VideoPLATINUM
3D Floor PlanPLATINUM
Sophisticated ReportingALL
Certified Resident ReviewsALL