20130220 mark brown mental health, tech and behaviour change
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Transcript of 20130220 mark brown mental health, tech and behaviour change
Mental health, technology and behaviour change
Mark Brown@markoneinfour
The sandwich toaster...
To pinch a joke from The Viz:
Over 1 million sandwich toasters are bought each year, making a total of up to 2 million toasted
sandwiches before being put at the back of the cupboard
Tech is elective.
We choose to use it.
The biggest risk for tech in relation to mental health is being an answer in search of a
question... Like the sandwich toaster
People don't suffer mental health difficulties.
Mental health difficulties cause impairments.
The extent to which those impairments disable you depends on the extent to
which it is possible to either adapt yourself or you environment
Whose behaviour, whose change?
If we talk about behaviour change, who is that change in benefit of?
The interests of services aren't necessarily the interests of people with mental health
difficulties or their families
Are you trying to influence their behaviour for your benefit or for theirs?
A dangerous fallacy
“Getting people to be better at using services is the same as getting them to
have better lives”
This fallacy is reinforced by where the money currently sits
What do people with mental health difficulties want...?
People with mental health difficulties want...
The same as everyone else, but they might need to get there a different way
So the question is:
What behaviours do people with mental health difficulties want to change?
Why do we find it difficult to see people with mental health difficulties
as consumers?
Perhaps because we are conditioned to define people like me by our conditions, rather than our
desires, hopes, obligations and dreams?
What does all of this mean for tech, behaviour change and mental
health?
What tech does must appeal to an individual consumer, not a 'map of their needs or
deficiencies'.
A mental health difficulty might impede your ability to achieve a certain goal, but that goal might not
relate to your mental health difficulty
People must want to change their own behaviour otherwise they'll never elect to use the tech in
the first place
I'm just one person with mental health difficulties but...
Big role for tech as assistive technology but not necessarily big investment
More market research, discussion and exploration with people with mental health difficulties as a
potential marketMore small solutions to small problems...
Help us to solve a problem or a need we have, don't try to solve us as if we were a problem
Mark Brown
@markoneinfour
www.oneinfourmag.org
www.socialspider.com