2013 INTRODUCING STRATEGIC MANAGEMENT...

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11/12/2013 robindcmatthews.com 1 STRATEGIC MODELS AND MANAGEMENT (5) MSc Project Management November 2013 ORGANIZATIONAL GRAMMAR PROFESSOR ROBIN MATTHEWS

Transcript of 2013 INTRODUCING STRATEGIC MANAGEMENT...

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STRATEGIC MODELS AND MANAGEMENT (5)

MSc Project Management November 2013

ORGANIZATIONAL GRAMMAR

PROFESSOR ROBIN MATTHEWS

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[ID]

[P] [OD] 2 robindcmatthews.com 11/12/2013

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[P]

[P] [OD]

ORGRAMMAR

orgrammar determines which nodes we focus on and how they are connected

Organizations are networks [ID] that are connected to other networks of [OD] and create payoffs[P]

+ and -

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ASSETS (CAPITAL)

• TANGIBLE • Physical capital • Financial capital • People- human

capital • Working capital • Systems • Structures • Architectures

• INTANGIBLE • Social capital • Cultural capital • Reputation • Brands • Relationships • Trust • Learning • Creativity • Mind sets

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Information Knowledge technology

Part of grammar of organizations

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McKinsey view of internal organizational grammar

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DISCUSSION Give examples from your knowledge and experience to illustrate all the categories in the diagram below

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Personal [P]

Social [S]

Conscious [C]

Unconscious [U]

External [X]

Internal [M] Explicit [E]

Formal [F]

Informal [I]

Tacit [T]

Concept [T]

Artefacts [A]

GRAMMAR INCLUDES ALL THE ELEMENTS IN THE DIAGRAM

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ORANIZATIONAL GRAMMAR

• Orgrammar

• describes the rules that operate in societies/organizations/institutions

• includes explicit, and implicit laws, regulations, traditions, cultures and mind sets external and internal to an organization.

• enables us to make sense of organizations • introduces order (organization) • is reflected in artefacts

Introduces structure/organization

Establish meaning/sense making

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DISCUSSION Give examples from your knowledge and experience to illustrate all the

categories of grammar in the data below

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Small Worlds 6 degrees of separation Paul Milgrom

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DISCUSSION APPLY THE DIAGRAMS BELOW TO GRAMMAR ESPECIALLY IN RELATION TO MARKETING

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Nodes (vertices)

Connectors

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A

B C

D

E

F

Small world

Random network