2013 Exhibitor & Sponsorship Prospectus

45th Annual Conference & Tr ade ShowMay 20-22, 2013 • Amway Gr and Plaza Hotel • Gr and R apids, MI

2013 EXHIBITOR & SPONSORSHIP PROSPECTUS

1 | Out of the Gate 45th Annual conference & tr ade show

Dear Friends,

It’s time again to start thinking about LeadingAge Michigan’s Annual Conference & Trade Show scheduled for May 20-22, 2013 at the Amway Grand Plaza Hotel in Grand Rapids. Early planning will secure your spot today for another great event specifically built to excite, energize and renew.

The theme for this year’s event is OUT OF THE GATE!!!, a three day conference experience designed to highlight the steps needed to ensure member success in the new health care world. A lot of decisions have been made about health care reform, both politically and legislatively, and this is the time for not-for-profit, mission based organizations to move forward.

Our business associates are critical to the success of our educational and networking events which provide a unique opportunity to be part of the community of mission based members. The LeadingAge Michigan Annual Conference always brings excitement and energy to the industry and provides a special forum to help expand networks, develop relationships, and get inspired.

Please join us in Grand Rapids as we acknowledge member dedication and mission while collectively we work to identify best practices in moving forward to a new era in health care. An era that will require new skills and new thinking.

Please contact me at 517.323.3687 if you would like to talk about any of the enclosed materials or would like help finding the perfect fit for your marketing goals.

Help us define the new era in aging services!

An Invitation From The President

David E. Herbel President and CEO

Out of the Gate | 245th Annual conference & tr ade show

• Network and meet with over 300 residential and community based service organizations who represent more than 8.1 million days of care annually

• Reach your target market and enhance your image with member service providers

• Increase your visibility within the membership and differentiate yourself from the competition

• Hear from nationally recognized healthcare professionals

• Position yourself as a leader in the aging services profession

• Join in the FUN!!

AdvANTAGES OF SPONSORSHIP

Network with Industry Leaders

Develop Leads

Make a Lasting Impression

500 Conference Participants

125 Welcome Reception Participants

100 Booth Trade Show

350 Member Gala Participants

17 Award Winners

125 Fun Night Participants

BY THE NUMBERS


ALL SPoNSoReD eveNTS ARe AvAILABLe oN A FIRST-CoMe, FIRST-SeRveD BASISSPoNSoRShIP oPPoRTuNITIeS ARe LIMITeD To ASSoCIATIoN MeMBeRS IN GooD STANDING

SPoNSoRShIP GIveS you The oPPoRTuNITy To hAve DIReCT CoNTACT WITh PoTeNTIAL CuSToMeRS, MAxIMIze youR BRANDING AND NeTWoRk. AS A SPoNSoR, you CAN MAke A STRoNG AND LASTING

IMPReSSIoN WITh ANNuAL CoNFeReNCe ATTeNDeeS.

$13,000

Bronze SponSorSSILVer SponSorSGoLd SponSorSexcLuSIVe

eVent SponSorS

$6,000 $4,000 $2,500

SPONSORSHIP OPPORTUNITIES


EXClUSIvE EvENT SPONSORSHIP

$13,000

Be the exclusive sponsor for one of our dynamic keynote presentations. The 2013 Annual Conference will feature three general sessions that will focus on our major themes - the future of health care, leadership, and performance. As an exclusive sponsor, your organization will have the unique opportunity to support member learning during these highly attended presentations! Benefits of exclusive keynote sponsorship include:

• Four (4) Exclusive All Access Conference Passes• Two (2) 10x10 Exhibit Booths• Recognition as Exclusive Conference Sponsor• Recognition on Conference Website & Conference Publications• Conference Attendee Roster• Premier Event Sponsor Badge• VIP Seating at Conference Events

keyNoTe PReSeNTeRS (eACh keyNoTe IS LIMITeD To oNe SPoNSoR oNLy)

SElECT FROM THE FOllOwING

MoNDAy keyNoTeJAMIe oRLIkoFF

TueSDAy keyNoTeBoB MuRPhy

WeDNeSDAy keyNoTeDICk eDWARDS


MeMBeR AWARDS GALA (LIMITeD To oNe SPoNSoR oNLy)

Be the exclusive sponsor for our annual member recognition event where CEOs and board members convene to honor and recognize those who have provided the best in service to our seniors. Benefits of sponsorship include:

• Four (4) Exclusive All Access Conference Passes• One (1) 10x10 Exhibit Booth• Recognition as Exclusive Conference Sponsor• Recognition on Conference Website & Conference Publications• Conference Attendee Roster• Premier Event Sponsor Badge• VIP Seating at Conference Events

TUESdAY MEMBER AwARdS GAl A

$13,000

AWARDS GALA keyNoTe - LAuReN zANDeR


BeNeFITS INCLuDe

• Three (3) Gold Access Conference Passes

• One (1) 10x10 Exhibit Booth• Print Recognition in

Conference Publications• Conference Attendee Roster• Recognition on Conference

Website• Premier Event Sponsor Badge

GOld SPONSORSHIP OPPORTUNITIES

Sponsorship offers important value-added opportunities to create brand awareness and highlight your organization’s products and services.

SeLeCT FRoM The FoLLoWINGWeLCoMe ReCePTIoNThe Welcome Reception is a great way to introduce your organization to attendees and show your support for the industry. Sponsorship brings maximum visibility during this event while you can network with members in a relaxed and fun atmosphere.

ReGISTRATIoN ToTe BAG (2 AvAILABLe)Sponsoring the welcome tote bag allows your organization to show their support throughout the entire conference event. Your logo on the conference tote is an excellent way to promote your products!

FuN NIGhTFun Night is one of our most popular social events. Sponsorship helps your organization make a lasting impression on our members.

RooM keySMove brand recognition beyond the exhibit hall - have your company logo placed on the hotel keycards that are distributed to all attendees staying at the hotel.

TRADe ShoW LuNChDuring the trade show lunch, sponsor signage will highlight your organization at each food station specifically located inside the exhibit hall to maximize exposure. Attendees will enjoy lunch and dessert while visiting exhibits.

$6,000


SIlvER SPONSORSHIP OPPORTUNITIES

BeNeFITS INCLuDe• Two (2) Silver Access Conference Passes• One (1) 10x10 Exhibit Booth• Print Recognition in Conference Publications• Conference Attendee Roster• Recognition on Conference Website• Event Sponsor Badge

Sponsorship helps maximize your exhibit investment and helps you stand out among your competition!

SeLeCT FRoM The FoLLoWING

NAMe BADGe LANyARDS Sponsoring the name badges will create a surefire way to filter your branding throughout the conference.

CoNFeReNCe NoTe PADS Provide attendees with a conference necessity onsite and benefit from long term brand recognition as attendees reference their notes for months and maybe even years to come.

CoNTINeNTAL BReAkFAST (3 AvAILABLe – SeLeCT oNe DAy: MoNDAy, TueSDAy, oR WeDNeSDAy) Be the first name attendees see in the morning.

$4,000


BeNeFITS INCLuDe

• One (1) Bronze Access Conference Pass

• One (1) 10x10 Exhibit Booth• Print Recognition in Conference

Publications• Conference Attendee Roster• Recognition on Conference

Website• Event Sponsor Badge

BRONzE SPONSORSHIP OPPORTUNITIES

Maximize your marketing results and expand your business network.

SeLeCT FRoM The FoLLoWING

TuRNDoWN SeRvICe & SPoNSoR SuPPLIeD GIFT (3 AvAILABLe – SeLeCT oNe NIGhT: SuNDAy, MoNDAy oR TueSDAy NIGhT) Your organization’s gift is a gesture that will leave a lasting impression on the minds of Annual Conference attendees as they wind down after a busy day. Be the last name they see before they fall asleep.

ReFReShMeNT BReAk (2 AvAILABLe – SeLeCT oNe DAy MoNDAy oR TueSDAy) Treat attendees to snacks and beverages by sponsoring a refreshment break. This is an ideal way to support education and training of Michigan’s premier aging service providers.

DAILy CoNFeReNCe NeWS Be a sponsor of the daily conference news that is distributed on all three days of the Annual Conference to every attendee. Have your organization name and logo printed on this handy guide to daily conference activities.

BReAkouT eDuCATIoN SeSSIoNS The annual conference break-out sessions are where real change occurs. Session sponsorship allows the Association to provide a level of training often not available to member staff.

$2,500


Top 10 Reasons to exhibit at the LeadingAge Michigan Trade Show

1. Capture your position in the marketplace2. Engage your target audience3. Enlarge and reinforce your network4. Develop a quality database5. Raise your profile as a market leader6. Boost your sales7. Meet with existing customers and target new opportunities8. Use the show to launch and showcase new products and services9. Overcome objections and accelerate the buying process

10. Form new relationships

BOOTH PRICING

Members$900 first booth

$650 each additional booth

non-Members$1800 first booth

$1500 each additional booth


PReLIMINARy CoNFeReNCe AGeNDASunday, May 19, 20137:00 pm Welcome Reception

Monday, May 20, 20137:30 am Registration

8:00 am Continental Breakfast

9:00 am Opening General Session

10:30 am Concurrent Workshop Sessions

12:00 pm Lunch and Annual Business Meeting

1:00 pm Concurrent Workshop Sessions

6:30 pm Fun Night

tuesday, May 21, 20137:30 am Registration


9:00 am General Session


12:00 pm Trade Show & Lunch

3:00 pm Concurrent Workshop Sessions

6:30 pm Awards Gala

Wednesday, May 22, 20137:30 am Registration



11:00 am Closing Keynote Session

reserve your space today for this once-A-Year event

Where the Best of the Industry Meets!Sponsorship Call Ken Robbins at 517.323.3687 to reserve your sponsorship. All sponsored events are on a first-come, first-served basis. Sponsorship opportunities are available to Association members in good standing.

exhibit Booth To secure your exhibit booth, please visit www.LeadingAgeMI.org and complete the on-line application and exhibitor contract. Exhibit space is assigned on a first-come, first-served basis with priority given to conference sponsors. Booth confirmations will be sent out in April.

Hotel reservations Exhibitors are encouraged to stay in the LeadingAge Michigan room block at the Amway Grand Plaza in Grand Rapids, Michigan. Reservations can be made by calling the hotel at 616-774-2000 or online at http://ow.ly/fGMDq. Be sure to mention LeadingAge Michigan to take advantage of the group rate at $136 per night, plus taxes, for single/double occupancy.

RESERvING YOUR SPACE

For more information and to download the latest Exhibit Hall floor plan, visit www.LeadingAgeMI.org.


MOVE-IN Tuesday, May 21 Exhibit Hall A, DeVos Place

8 a.m. - 11:30 a.m.

Breakfast with Exhibitors

Tuesday, May 21 Concourse, Amway Hotel

8 a.m. – 9 a.m.

Tuesday Keynote Session

Tuesday, May 21 Ambassador BallroomAmway Hotel

9 a.m. – 10 a.m.

Exhibitor Early Lunch Time

Tuesday, May 21 Exhibit Hall A, DeVos Place

11:30 a.m. – 12 p.m.

SHOW OPEN Tuesday, May 21 Exhibit Hall A, DeVos Place

12 p.m. – 3 p.m.

MOVE-OUT Tuesday, May 21 Ehxibit Hall A, DeVos Place

3 p.m. – 5 p.m.

2013 TRADe ShoW SCheDuLe

Move-InMove-in is from 8:00 a.m. to 11:30 a.m. on Tuesday, May 21, 2013.

Show Hours12:00 to 3:00 p.m.—Trade Show Opens. All booths must be fully assembled and ready by 11:30 a.m. Lunch will be served at 12 p.m. for those wishing to eat prior to the show.

Move-outMove-out is scheduled for 3:00 - 5:00 p.m. on Tuesday, May 21. Exhibitors may remove their materials during this time. To arrange for shipping or for other assistance, contact the Art Craft Display staff. They will be located at the help desk at the back of the hall.

exhibit Booth Includes All booths are 10’ deep by 10’ wide with draping. The booth fee includes:

• One-line booth identification sign• One 2’x8’ covered and skirted display table• Two chairs and a wastebasket• Lunch in the exhibit hall• A list of names, job titles and addresses of all conference

participants

Electrical IS NOT included with your booth fee. The electrical order form can be found on our website www.LeadingAgeMI.org

Booth Assignment criteria Indicate booth preference on the on-line contract. Be sure to indicate your first, second, third and fourth choices.

Exhibit space is assigned on a first-come, first-served basis. Priority is given to conference sponsors. LeadingAge Michigan reserves the right to re-assign booths. Exhibit space is regarded as requested on the day the signed contract with full payment arrives at the LeadingAge Michigan office.

If your four booth choices have already been selected, you will be contacted and asked to choose from the remaining booth spaces.

Telephone calls requesting booth spaces will not be accepted.

Exhibitors may not sublet their booth space.

Beginning in March, LeadingAge Michigan will e-mail a confirmation packet that includes your booth assignment, detailed trade show information and general conference information.

cancellation and refund policy All requests for refunds must be made in writing and sent to the LeadingAge Michigan office. Requests received by April 1, 2013, will receive a 75% refund. Requests made from April 1 to April 22, 2013, will receive a 50% refund. Cancellation after April 22, 2013 or failure to participate will result in forfeiture of the entire exhibit fee.

EXHIBITOR INFOR M ATION


EXHIBIT HAll A dEvOS Pl ACE

Reserved for Exclusive Sponsors

Reserved for Gold, Silver, and Bronze Sponsors

exhibit hall A entranceLoading Dock


A MwAY GR ANd Pl AzA HOTEl FlOOR Pl AN

lOBBY lEvEl — FIRST FlOOR

CONCOURSE lEvEl—SECONd FlOOR


Get Down to SavingsOur Group Purchasing Select Business

Partners Are Ready to Serve You!

Specialized Pharmacy ServicesAn Omnicare Company

Specialized Pharmacy ServicesAn Omnicare Company

$13,000• LeadingAge

Michigan Business Alliance

• Omnicare Pharmacies of Michigan

• Value First

$6,000• Agility Health

• GMB Architecture + Engineering

• McKesson Medical Surgical

• Ziegler

$4,000• Masonic

Pathways

• Mobilex USA

• Trinity Senior Living Communities

$2,500• ACHCA - Michigan

Chapter

• All Covered

• All Med Medical Supply

• C.C. Hodgson Architectural Group

• Great Lakes Caring

• Jewish Senior Life

• Mom’s Meals

• Morrison Senior Living

• Plante Moran

• Presbyterian Villages of Michigan

• Voss Insurance Services, Inc.

THANk YOU TO OUR 2012 SPONSORS

Bronze SponSorSSILVer SponSorSGoLd SponSorSexcLuSIVe

eVent SponSorS

45th Annual Conference & Tr ade Show

2013 Exhibitor & Sponsorship Prospectus

Documents

Transcript of 2013 Exhibitor & Sponsorship Prospectus