Keynote Speaker:Keynote Speaker:

Idris J. Al-Oboudi Idris J. Al-Oboudi

i choose. . .i choose. . .

Agency__________________________________________________

Name_____________________ Phone_____________________

Nationally recognized for his many California Parks and Recreation Society honors and awards multitude of speaking engagements, Mr. Al-Oboudi has the power to inspire any person in any job with ANY attitude. He currently serves the profession as the Recreation Services Manager for the City of Manhattan Beach and internationally teaches his famous “Passion to Practice” and “Purpose Driven Programming”. He will join us and will help us to CHOOSE to turn our passion, whatever it may be, into practice and to use creativity and the freedom of choice to be the best you we can be! Make the choice to invest in your personal and professional development.

Coronado Community Center1845 Strand WayCoronado, CA 92118Breakout sessions will include a multitude of dynamic speakers that will inspire you to actively choose to pursue YOUR passion everyday.

Register now, space is limited. Registration will be taken on a first come first served basis. Registration includes light breakfast and lunch.

See page 2 for a listing of workshop activities and session topics.

Send or fax to:Attn: Dave KnoppCity of Coronado1845 Strand Way

Coronado, CA 92118Phone (619) 522-2457Fax (619) 522-7870

email: dknopp@coronado.ca.us

Workshop registration:Workshop registration:Method of Payment:__Bill me (no shows will be billed)__Make checks payable to City of Coronado_____________________________________________________ # of participants cost totalIndiv. rate _______ $25/person $____Student rate _______ $15/person $____Vegetarian option _______ Total $____

CPRS DISTRICT 12CPRS DISTRICT 12

NNOVEMBER WORKSHOPOVEMBER WORKSHOP

NNOVEMBER 19, 2009OVEMBER 19, 2009 8:30 am - 1:30 pm 8:30 am - 1:30 pm

CHOICE: “The determination of the mind… to voluntarily decide to act one way over another; an alternative”.

We make the choice everyday to lead our life in a certain way.

EDUCATIONAL SESSION DESCRIPTIONSThe Possibilities of Partnerships and The Magic of Marketing:The following speakers were originally scheduled to speak at the (now cancelled due to budget reasons) NRPA Revenue and Marketing School, and as luck would have it they have chosen to still contribute to the profession by joining us! DON’T MISS IT!

Jenny Wolff will explain concepts, strategies and critical principals to gain corporate partnerships for public agencies. Not to be missed! Get in on the opportunity to see the power of partnerships and be “wowed” and how your agency can benefi t from forming friendships with private entities.

Dr. Serge Dedina will share ways public agencies can save money while maintaining quality public services by using effective partnerships formed with non-profi t organizations. Networking and relationship building is the name of the game in these tough economic times, let Dr. Dedina show you the positive aspects of joining forces with other non-profi ts!

Frank Carson, City of Chula Vista, will teach new concepts of viral and guerilla marketing tactics using web 2.0 technology. SOUNDS INTENSE! It is and if you are confused and don’t know what this is, this is for you! He will also cover the cutting edge word of mouth marketing. Get in on this session to get new constituents through your doors!

Craddock Stropes, City of Carlsbad, did you know that the CPRS State website has changed and is better than ever for communication and sharing of knowledge, networking and advertising of information. We will run through all the components so when you leave you feel very comfortable with using the site to benefi t your agency.

Maurice Luque, San Diego Fire-Rescue Department, will help attendees to understand how to communicate to the media during a crisis situation. Whether you are a director or a part time recreation programs employee, knowing what to say, how to say it can make all the difference. The media may not have time to fi nd the PIO… make time to send your staff to this training so that when faced with a camera and notepad in their face, they “say it right”.

8:15 am - 8:45 amCheck In/ Breakfast

8:45 am - 10:15 amWelcomeCPRS President’s AddressKeynote Speaker

10:20 am - 11:15 amStudent FocusCorporate Partnerships with Public AgenciesNon Profi t PartnershipsPark ops/Management FocusCPRS Website TutorialViral Marketing

WORKSHOP SCHEDULE

Keynote/Lunch and LearnSpeaker: Idris Al-OboudiRecharge, refresh and ignite your passion for recreation. Idris Al-Oboudi will kick off the morning with an energetic and captivating keynote that will have you ready to make the most of the sessions. As always he leaves you wanting more, so get ready to hear part two during the “Lunch and Learn”, where Mr. Al-Oboudi will focus our attention on the power of “choice” and the benefi ts of optimism and the magic of using your creative energy to make the most out of your day and your life. He will challenge us to look at obstacles as opportunities and challenges as sources of power to position our agencies in the right direction for better times!

From College to Career! Making Recreation “Sexy” for Students Post Grad:Resume building, what to expect in the “real” world and what happens after graduation. Student focused sessions will address topics you, THE STUDENTS, asked for! Thanks to RTSA members and the board, we know what you want to know and we have carefully planned opportunities to help you be as successful as you want!

There will also be sessions with Park Operations in mind, so don’t just think this training is just for programming staff. As a collective we all have to work together to face the harsh reality that we must put our BETTER than BEST faces forward to serve the public as we push through the tough economic times. 99% of Californians visit parks annually! It takes everyone, from Park Ops to Programs Staff, to make their experience the BEST!!!

11:20 am - 12:15 pmParks Ops/Management FocusCPRS Website TutorialManaging the Media in CrisisNon Profi t PartnershipsViral MarketingCorporate Partnerships with Public Agencies

12:15 pm -1:15 pmLunch and Learn – an inspirational working lunch hour with Idris Al-Oboudi

1:15 pm - 1:30 pmWrap-up and Workshop EvaluationsMentor Program meet and greet and networking

CPRS DISTRICT 12 ANNUAL WORKSHOP