12 Mobile Development Trends in 2015

What To Look For in 2015?

The mobile apps development industry has seen its sunrise phase and is moved over to a stage wherein opportunities abound on a global basis. Moving over from smartphones and wearable, a new trend is being witnessed, which is the Internet of Things (IoT). Let us examine what makes mobile application development tick and the number of opportunities for change that we will witness in 2015 and beyond.

Rapid Mobile Development

The mobile development solution was conceived under the philosophy of delivering continuous value to users, at every stage of building their app with main ingredients being Quick to Market & Rapid Iterations.  

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A Major Challenge

Mobile App is a major challenge for any enterprise to launch their product faster according to demand.

Rapid Mobile Development

Shorten development life cycle time frameworkThe mobile app developers in 2015 would have to shorten development life cycle time framework between ideation and launch.

More Rapid App Development Tools and FrameworkThere is anticipation from the experts for developing faster development tools and frameworks in the business market.

Wearable Technology A complex idea can be conveyed with just a single still image, namely making it possible to absorb large amounts of data quickly. Mobile app developers will be moving their focus from smartphones to more on wearable device applications for enterprises and various industries in 2015.

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Wearable Technology

• Enterprises will start using wearable devices to foster productivity and efficiency through various apps and tools working in an inter-connected environment.

• App developers will focus from Smartphone's to wearable devices application for enterprise and various industries.

• In 2014, Wearable devices focused on fitness and health. In 2015, It is expected that fashion and textile industries will adopt wearable tech.

Internet of Things (IoT)With IoT, the customer engagement management platforms based on WiFi or Beacon technology will also get a breakthrough to help businesses reach consumers via apps at the right time and right place. 2015 will see an even stronger move to the Internet of Things.

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Internet of Things (IoT)

• Internet of Things is mounting exceptionally with maximum number of people connecting through numerous devices. 

• People are connecting themselves via one or more devices hence apps will more mature to get integrated through.

• The IoT is also witnessing the collision of Operations Technology and Information Technology groups within enterprises.

Smart Cities, Homes and Offices

Many entities have focused their attentions to the problems of cities with cutting edge technologies and the major standards organisations have issued significant work. 2015 promises to be a year in which many more cities will see the delivery of the new technologies and the foundation of the next generation of services.

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Smart Cities, Homes and Offices

• With the rising popularity of IoT, Beacon and location based Wifi services, governments around the world will have ease to manage city infrastructure via these technologies. 

• These technologies would also help the real estate companies to create smart homes and office spaces that can be connected and managed via smartphones. 

• These technologies can also create solutions of Traffic monitoring and management, citizen’s safety and networked parking.

User Experience First

With more focus on in-app advertising and purchasing mobile app user experience will be more challenging. With the increasing number of smartphones, tablets and wearable devices, the app user experience will be more critical than ever. User experience will lead technology in 2015.

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User Experience First

• User experience will become the ruling principle in mobile app development.

• More devices will be connected to the web, generating the new challenges for app developers who will strive to create apps that work across various platforms and are able to synchronize their data.

• App developers will have to take help of analytical data purchased app to create better user experience.

Cloud Driven Cloud technology has rapidly moved in and is expected to play a key role in 2015 in the field of mobile application development. With cloud technology, it will be possible to enable the developers to build advanced devices that can also be accessed on multiple devices.

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Cloud Driven

• The cloud market will continue to gain acceptance and become a key element in delivering IT services. 

• Upsurge in usage of mobile devices and wearable technology.

• App developers will have to focus to integrate and synchronise their apps on multiple devices.

App SecurityA complex idea can be conveyed with just a single still image, namely making it possible to absorb large amounts of data quickly. Security remains a big challenge on mobile devices. Mobile app security is something developers need to seriously act upon in 2015.

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App Security

• In 2014 Numerous reports were related to hacking and information leak.

• The app developers needs serious attention towards security in 2015 .

• Gartner’s prediction stats that 75% mobile apps will fail security tests in 2015

Beacon and Location based Wi-Fi Services

Beacon technology is starting to blur the boundaries between online and offline in the retail and advertising sector. In 2015 with more businesses and app developers adopting these technologies to create smart retails and offer right information at right place as consumers walk by.

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Businesses and App developers adopting to create smart retails

• Beacon technology is already integrated in apple iOS and same is expected by android devices in 2015.

• Wi-Fi will be more than accessing Internet.

• At July, platform called Wi-Fi Max will enable businesses to engage consumers on their mobile devices and Wi-Fi will provide access to locally relevant services and content.

M-commerce , Banking and Mobile Payments

Mobile ecommerce and Mobile Banking is the phenomenon in which the users through their mobile gadgets access internet and engage in conducting online commercial transactions. Using a mobile phone to pay or purchase instead of debit or credit cards will also become more common in 2015 with Apple Pay and Google Wallet.

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M-commerce , Banking & Mobile Payments

• eMarket stats , 19% of retail ecommerce sales in 2014 were made from Smartphone’s or tablets.

• Analysts believe after 4 years trend will come when consumers will adapt m-commerce.

• App developers have to build applications that can process transactions without need of physical debit/credit card or cash.

The Growth of Enterprise Apps

30-40% of organizations deploying more than five mobile applications in 2015 will realize substantial business agility benefits by establishing an API tier in their enterprise IT architecture.35% of large enterprises will leverage mobile application development platforms to develop and deploy mobile apps across their organizations in 2015.

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• Enterprise mobile management will grow in 2015. IoT for Enterprises (Enterprise of Things) expects to get a major boost.

• Enterprise app stores will emerge, this year allowing B2B application exchanges.

• App developers will have tremendous opportunity to build and manage applications for Enterprise market.

The Growth of Enterprise Apps

Big Data and App Analytics

Big Data has seen a huge leap forward in 2014 regarding how it has been represented and used across companies. The adoption rates have grown and the importance of Big Data as a business function has increased There will be more focus on big data and analytics in 2015.

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Big Data and App Analytics

• Growing IoT and wearable market , need of app performance tracking and analysis will grow among decision makers in various enterprises.

• Mobile app developers will continue to focus on adding new data collection methods in their apps to get more insights and actionable items to meet their client’s expectations and make more engaging and successful apps.

 HTML 5 HTML 5 and its development tools have been gaining popularity in 2014. As this technology mature, more and more businesses will adopt it to create hybrid mobile apps that work on multiple platforms with ease. In 2015, the focus on native apps is expected to decrease with the rise of hybrid apps based on HTML 5.

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HTML5

• The finalization of HTML5 is of minor relevance to everyday developers, but it is one of several trends that sets up 2015 as a pivotal year for adoption.

• HTML5 is the industry’s key insurance policy against total subjugation of computing by a dominant oligopoly of platform vendors.

• The greatest use of HTML5 technologies on mobile devices will be found in hybrid apps.

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As an ISO certified and one of the leading mobile app developers, AppInventiv is all prepped and excited for all the new advancements of 2015

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REFERENCES

http://www.gartner.com/newsroom/id/2846017

http://devsbuild.it/content/15-Mobile-App-Development-Trends-Look-Out-2015

http://acodez.in/15-advanced-mobile-application-trends-follow-2015/

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