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Mobile Application Development Current

Hot Trends

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Mobile app development has been at the center stage of technology

innovation since the past few years and has supported colossal advancement

in terms of user adoption and market penetration. Growth in mobile application

development has played a decisive role in supporting digital marketing and

enterprise mobility.

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Personalised UX

In 2015, most mobile applications development will offer

personalized content and services. Services only accessible on

the web will go mobile. New applications will be introduced, which

will grant consumers to create, modify, share and shop personalized

products and services. Organizations will be furnishing consumers

with relevant content that is specific to the individual by harvesting

information from their mobile devices. This will result in consumer

spending less time in selecting what they like since they can view

results according to their personal preferences. Thus, personalization

will be one of the most critical facet of mobile application

development in 2015.

Mobile Payments

Advancement in mobile payment has been idle due to inadequatce

user adoption due to concerns in regards to security. Payments

through mobile applications is picking up pae. In 2015, mobile

payment is expected to grow rapidly with the development of secure

mobile applications. Mobile payment solutions like PayPal, Apple Pay

and Google wallet illustrates that mobile payment is going to see

tremendous growth in 2015. Mobile applications designed for Android,

iOS and Windows Phone are also integrating with these payment

systems to enable the consumer to securely purchase products and

services from their smart phone.

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HTML5 Development And Hybrid

App Development

Developing a native app for each mobile platform is the most reliable

solution but it also consumes good amount of time. The alternate

approach is software development in HTML5 for developing mobile

web applications for all platforms. The later approach allows for rapid

development with fewer resources. However, in the recent times, a

hybrid approach has been developed. In this method, HTML5 app is

wrapped around in a native app for each platform and device. This

has allowed for rapid development of mobile applications without

compromising the user experience, but still a native app is a native

app whose standards cannot be compared with any of its alternatives.

Recent releases of mobile operating systems like Android Lollipop and

iOS 8 have added a number of new features like Web GL and Web

Audio to improve the processing of HTML5 on their respective devices.

Enterprise Mobile App

Agility is becoming an critical aspect in the delivery of enterprise

services. Most businesses need to promptly respond to changes with

release of updates for their enterprise applications within a specific

time constraint. Advancements in technologies like HTML5 will allow

for development of rich enterprise applications with a very little

overhead. This indicates that 2015 will see rapid development and

agility in development and adoption of enterprise mobile applications.

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Content Rich App

2015 will bring a host of new mobile applications with a rich design,

user interface and improved speed. With availability of faster hardware

and its falling prices, mobile application developer will now have

freedom to develop inventive applications, which were previously

limited by processing power. Increase in mobile screen resolution

and advancement to 64 bit processors will result in a number of

existing applications updating to the latest standards. New

advancements in design by Google’s Android 5 also known as “Material

design”, will force the competitors to enhance their design standards.

Mobile applications in 2015 will witness higher resolution, crisper and

sharper interface designs and improved hardware support. By the end

of 2015, 64 bit is expected to be the standard for all mobile devices

and new applications.

Rapid advancements in mobile application development, launch of new

platforms and devices, development of applications with better designs,

performance and extended functionality backed by fading difference

between the processing power of regular computers and mobile

platforms will drive mobile growth and adoption in 2015.

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