$100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200...

28
$100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200 $300 $400 $500 $100 $100 $200 $200 $300 $300 $400 $400 $500 $500 $100 $200 $300 $400 $500 COMMUNICATE

  • date post

    20-Dec-2015

  • Category

    Documents

  • view

    215

  • download

    1

TAGS:

Transcript of $100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200...

Page 1: $100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400.

$100

BEGINS WITH “P” IN THE “MIX” SELLING

MARKETING CONCEPTS

$200

$500

$400

$300

$100

$200

$300

$400

$500

$100$100

$200$200

$300$300

$400$400

$500$500

$100

$200

$300

$400

$500

COMMUNICATE

Page 2: $100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400.

Begins with “P” $200

The good times in the business cycle

Page 3: $100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400.

Begins with “P”$100

The business function not performed by Marketing

Page 4: $100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400.

Begins with “P” $300

Advertising falls under this “P” of the Marketing Mix

Page 5: $100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400.

Begins with “P” $400

The difference between total costs and expenses and income

Page 6: $100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400.

Begins with “P” $500

Searching for new customers

Page 7: $100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400.

In the “Mix”$100

Getting the product to the customer

Page 8: $100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400.

In the “Mix” $200

It has the features and benefits your customer wants

Page 9: $100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400.

In the “Mix” $300

The value must equal or exceed this in the customer’s mind

Page 10: $100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400.

In the “Mix” $400

Letting customers know about your product

Page 11: $100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400.

In the “Mix” $500

Attractive packaging is part of this

Page 12: $100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400.

SELLING $100

Approach where salesperson asks if customer needs assistance

Page 13: $100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400.

SELLING $200

Physical characteristic of a good or service that explains what it is

Page 14: $100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400.

SELLING $300

Selling additional goods or services to the customer

Page 15: $100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400.

SELLING $400

Obtaining positive agreement from the customer to buy

Page 16: $100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400.

SELLING DAILY DOUBLE

Things a customer does or says to indicate a readiness to buy

Page 17: $100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400.

MARKETING CONCEPTS $100

Identifying target markets and developing products that appeal to them

Page 18: $100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400.

MARKETING CONCEPTS $200

Statistics about age, gender, income, ethnicity, education, occupation

Page 19: $100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400.

MARKETING CONCEPTS $300

Young urban professionals

Page 20: $100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400.

MARKETING CONCEPTS $400

Patterns of behavior people follow in their daily lives, including how they spend their

time and money

Page 21: $100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400.

MARKETING CONCEPTS $500

Statistics about where people live

Page 22: $100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400.

COMMUNICATIONS$100

The avenues by which messages are delivered

Page 23: $100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400.

COMMUNICATIONS $200

Noises and interruptions are two kinds of these

Page 24: $100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400.

COMMUNICATIONS $300

A statement accepted as true

Page 25: $100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400.

COMMUNICATIONS $400

Facial expressions and physical actions are this type of communication

Page 26: $100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400.

COMMUNICATIONS $500

Biases against the opinions expressed by the sender that block ones understanding

Page 27: $100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400.

DAILY DOUBLE

Page 28: $100 BEGINS WITH “P” IN THE “MIX” SELLING MARKETING CONCEPTS $200 $500 $400 $300 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400.

What would you like to WAGER?


200 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 PythagorasSpecialRightTriangles.

200 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 PythagorasSpecialRightTriangles.

$100 $400 $300 $200 $400 $200 $100 $400 $200 $500 $300 $200 $500 $100 $300 $100 $300 $500 $300 $400 $500.

$100 $400 $300 $200 $400 $200 $100 $400 $200 $500 $300 $200 $500 $100 $300 $100 $300 $500 $300 $400 $500.

$100 $400 $300$200 $400 400 $200$100$100$400 $200$200$500 $500$300 $200$500 $100$300$100$300 $500$300$400$400$500.

$100 $400 $300$200 $400 400 $200$100$100$400 $200$200$500 $500$300 $200$500 $100$300$100$300 $500$300$400$400$500.

$500 $500 $400 $400 $300 $300 $200 $200 $100 $100 $500 $500 $400 $400 $300 $300 $200 $200 $100 $100 $500 $500 $400 $400 $300 $300 $200 $200 $100 $100.

$500 $500 $400 $400 $300 $300 $200 $200 $100 $100 $500 $500 $400 $400 $300 $300 $200 $200 $100 $100 $500 $500 $400 $400 $300 $300 $200 $200 $100 $100.

$200 $300 $400 Final Jeopardy $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400…

$200 $300 $400 Final Jeopardy $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400…

$100$200$100$300$100$200 $400 $200$200$400 $100$400$100$400 $500 $200$500 $300$500$300$300$500$300$400 $500.

$100$200$100$300$100$200 $400 $200$200$400 $100$400$100$400 $500 $200$500 $300$500$300$300$500$300$400 $500.

$100$200$100$300$100$200 $400 $200$200$400 $100 $400 $100$400 $500 $200$500 $300$500$300$300$500$300$400 $500.

$100$200$100$300$100$200 $400 $200$200$400 $100 $400 $100$400 $500 $200$500 $300$500$300$300$500$300$400 $500.

d.nichols $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300.

d.nichols $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300.

$100 $200 $300 $400 $500 $400 $300 $200 $100 $500 $400 $300 $200 $100 $500 $400 $300 $200 $100 $500 $400 $300 $200 $100 $200 $300 $400 $500.

$100 $200 $300 $400 $500 $400 $300 $200 $100 $500 $400 $300 $200 $100 $500 $400 $300 $200 $100 $500 $400 $300 $200 $100 $200 $300 $400 $500.

200 300 400 500 100 200 300 400 500 100 200 300 400 500 100 200 300 400 500 100 200 300 400 500 100 celuilequel.

200 300 400 500 100 200 300 400 500 100 200 300 400 500 100 200 300 400 500 100 200 300 400 500 100 celuilequel.

$100 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400.

$100 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400 $500 $100 $200 $300 $400.

MatterWaterpHBonding Miscellaneous 100 200 300 400 100 200 300 400 200 300 400 200 300 400 100.

MatterWaterpHBonding Miscellaneous 100 200 300 400 100 200 300 400 200 300 400 200 300 400 100.

$200 $300 $400 Democracy Matters Jeopardy $200 $300 $400 $200 $300 $400 $200 $300 $400 $200 $300 $400 $100 QuotesEnvironment EthicsScandals Healthcare.

$200 $300 $400 Democracy Matters Jeopardy $200 $300 $400 $200 $300 $400 $200 $300 $400 $200 $300 $400 $100 QuotesEnvironment EthicsScandals Healthcare.

200 300 400 500 100 200 300 400 500 100 200 300 400 500 100 200 300 400 500 100 200 300 400 500 100 CampaignsConstitutionExecutiveLegislativeVariety.

200 300 400 500 100 200 300 400 500 100 200 300 400 500 100 200 300 400 500 100 200 300 400 500 100 CampaignsConstitutionExecutiveLegislativeVariety.

WW I Jeopardy. Causes US and WWI WeaponsTrenches Propaganda Peace 100 200 300 400 200 300 400 200 300 200 300 400 200 300 400 200 300 400.

WW I Jeopardy. Causes US and WWI WeaponsTrenches Propaganda Peace 100 200 300 400 200 300 400 200 300 200 300 400 200 300 400 200 300 400.

$100 $400 $300 $200 $400 $200 $100$100 $400 $200$200 $500 $500 500 $300 300 $200 200 $500 $100 100 $300 $100 $300 $500 $300 $400 400 $400 $500.

$100 $400 $300 $200 $400 $200 $100$100 $400 $200$200 $500 $500 500 $300 300 $200 200 $500 $100 100 $300 $100 $300 $500 $300 $400 400 $400 $500.

$100 $400 $300$200$400 $200$100$100$400 $200$200$500 $500$300 $200$500 $100$300$100$300 $500$300$400$400$500.

$100 $400 $300$200$400 $200$100$100$400 $200$200$500 $500$300 $200$500 $100$300$100$300 $500$300$400$400$500.

$100 $200 $300 $400 $500 $200 $300 $400 $500 $200 $300 $400 $500 $200 $300 $400 $500 $200 $300 $400 $500 $200 $300 $400 $500 OTHEROTHER IICAUSESPEOPLEBATTLES.

$100 $200 $300 $400 $500 $200 $300 $400 $500 $200 $300 $400 $500 $200 $300 $400 $500 $200 $300 $400 $500 $200 $300 $400 $500 OTHEROTHER IICAUSESPEOPLEBATTLES.

$100 $200 $300 $400 $100 $200 $300 $400 $100 $200 $300 $400 $100 $200 $300 $400 $100 $200 $300 $400.

$100 $200 $300 $400 $100 $200 $300 $400 $100 $200 $300 $400 $100 $200 $300 $400 $100 $200 $300 $400.

Jeopardy Jeopardy 200 100 200 300 400 500 300 400 500 100 200 300 400 500 100 200 300 400 500 100 200 300 400 500 100 200 300 400 500.

Jeopardy Jeopardy 200 100 200 300 400 500 300 400 500 100 200 300 400 500 100 200 300 400 500 100 200 300 400 500 100 200 300 400 500.