10 Things One Can Learn From NASSCOM on Organizing Conferences

8/14/2019 10 Things One Can Learn From NASSCOM on Organizing Conferences

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Hey all,

Good to have you here again in this column. It was an enjoyable week isnt?...

Classes only till 2:30, freedom to cheer your department, opportunity to stress out

and finally the climax Orientation Olympics. Hope this sets in a fresh wave of

energy amidst all of you. Today, I thought I will share with you some of mylearnings from NASSCOM INDIA LEADERSHIP FORUM on organizing conferences. By

the way im able to sense that you would fit into either of the two categories, One-

Have Organized events Two- Havent organized events. This little piece of writing

from me would be of relevance to both the category of people, provided you are

interested!

Briefly, the 10 things that I would touch upon in this article are the following

1. Early event intimations.

2. Facilitation of social networking prior to the event days.

3. Well streamlined on the day Registrations.

4. Meticulously planned Sessions.

5. Branded Stage arrangements.

6. Super visibility for the Sponsor.

7. Pleasant Evening entertainment Arrangements

8. Dynamic Public Relations.

9. Convenience of Online Connectivity.

10.Excellent Brand publicity.


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1.Early event intimations:

The events theme, logo, sessions, online portal , early bird offers were up

and running from September. Mind you, for the information to be ready there

must have been atleast 1 to 2 months of work prior to the release of

information. For an event to be organized in February being prepared with allthe necessary information 5 months before is an excellent achievement. It

requires vision, planning and a wonderful team. Another feature which

shouldnt go unnoticed is the convenience provided to the participant to

make the payment either through credit card, by cash or by Demand draft.

And more importantly the Early bird offer which ensured quick

registrations and cash necessary to fuel the execution of the event.


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2.Facilitation of social networking prior

to the event days:

As stated in my earlier article one reason why many of them gather at a

conference is to network with people of similar interests. With the advent of

Social networking NASSCOM smartly got hold of this concept of bringing the

delegates online much before the event through their internally developed

portal NASSCOM Connect and enabled people to know each other, to fix

meetings at the conference & finally to gain an understanding of the

demographics of the participants.


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3.Well streamlined on the day

Registrations:


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These are automated booths where one can go ,type in the registration number

and automatically print the Conference Badge.


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4.Meticulously planned Sessions:


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5.Branded Stage arrangements:


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6.Super visibility for the Sponsor:


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7.Pleasant Evening entertainment

Arrangements:


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8.Dynamic Public Relations:


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These were published the very next Day.

9.Convenience of Online Connectivity:


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10. Excellent opportunity to network:


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Yes, Actor Siddharth.

John Chambers!


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Narayana Murthy.

10 Things One Can Learn From NASSCOM on Organizing Conferences

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