10 things I learned about working in digital
-
Upload
esra-dogramaci -
Category
Social Media
-
view
55 -
download
0
Transcript of 10 things I learned about working in digital
![Page 1: 10 things I learned about working in digital](https://reader031.fdocuments.in/reader031/viewer/2022030315/5884dd761a28ab4b778b5537/html5/thumbnails/1.jpg)
10Things
I learned about working in digital@EsraD
![Page 2: 10 things I learned about working in digital](https://reader031.fdocuments.in/reader031/viewer/2022030315/5884dd761a28ab4b778b5537/html5/thumbnails/2.jpg)
This is nota talk about
1. Must work without sound
2. Mobile friendly (ie square for vertical viewing)
3. Readable text
4. 60-90 seconds
5. Work on multi-platforms (reversionable)
6. Replicable
![Page 3: 10 things I learned about working in digital](https://reader031.fdocuments.in/reader031/viewer/2022030315/5884dd761a28ab4b778b5537/html5/thumbnails/3.jpg)
But it is about tips from Digital people in a digital world
http://www.bfi.org.uk/films-tv-people/sites/bfi.org.uk.films-tv-people/files/styles/gallery_full/public/bfi_stills/bfi-00n-96t.jpg?itok=zGcz2gv3
![Page 4: 10 things I learned about working in digital](https://reader031.fdocuments.in/reader031/viewer/2022030315/5884dd761a28ab4b778b5537/html5/thumbnails/4.jpg)
Who’s who
@carol_olona @Mayousef@BenTavener
@faisalirshaid
@ziadramley
@mghbbc
![Page 5: 10 things I learned about working in digital](https://reader031.fdocuments.in/reader031/viewer/2022030315/5884dd761a28ab4b778b5537/html5/thumbnails/5.jpg)
1. You must have good leadership
![Page 6: 10 things I learned about working in digital](https://reader031.fdocuments.in/reader031/viewer/2022030315/5884dd761a28ab4b778b5537/html5/thumbnails/6.jpg)
2. Build the best teamYou need to have a team that live and breathe digital.
![Page 7: 10 things I learned about working in digital](https://reader031.fdocuments.in/reader031/viewer/2022030315/5884dd761a28ab4b778b5537/html5/thumbnails/7.jpg)
It's going to be difficult to convince people that social/digital really matters
3. If you are site based
![Page 8: 10 things I learned about working in digital](https://reader031.fdocuments.in/reader031/viewer/2022030315/5884dd761a28ab4b778b5537/html5/thumbnails/8.jpg)
http://f.tqn.com/y/top40/1/S/D/C/4/justin-bieber-what-do-you-mean.jpg
![Page 9: 10 things I learned about working in digital](https://reader031.fdocuments.in/reader031/viewer/2022030315/5884dd761a28ab4b778b5537/html5/thumbnails/9.jpg)
4. If everyone is doing it
doesn’t mean you should too
![Page 10: 10 things I learned about working in digital](https://reader031.fdocuments.in/reader031/viewer/2022030315/5884dd761a28ab4b778b5537/html5/thumbnails/10.jpg)
i.e. Don’t try to be Buzzfeed
![Page 11: 10 things I learned about working in digital](https://reader031.fdocuments.in/reader031/viewer/2022030315/5884dd761a28ab4b778b5537/html5/thumbnails/11.jpg)
5. Skip the obviousEveryone is doing food and doing it in the same
way.
“unless you’re cooking drugs or something that is exciting, don’t do it” @carol_olona
![Page 12: 10 things I learned about working in digital](https://reader031.fdocuments.in/reader031/viewer/2022030315/5884dd761a28ab4b778b5537/html5/thumbnails/12.jpg)
6.
Best fr1end
Num8er5 are y0ur
![Page 13: 10 things I learned about working in digital](https://reader031.fdocuments.in/reader031/viewer/2022030315/5884dd761a28ab4b778b5537/html5/thumbnails/13.jpg)
But many people still
don’t care about data
![Page 14: 10 things I learned about working in digital](https://reader031.fdocuments.in/reader031/viewer/2022030315/5884dd761a28ab4b778b5537/html5/thumbnails/14.jpg)
7. Build Bridges
![Page 15: 10 things I learned about working in digital](https://reader031.fdocuments.in/reader031/viewer/2022030315/5884dd761a28ab4b778b5537/html5/thumbnails/15.jpg)
8. Give digital loveIt’s not enough just to publish. Every item needs to be optimized for each platform.
![Page 16: 10 things I learned about working in digital](https://reader031.fdocuments.in/reader031/viewer/2022030315/5884dd761a28ab4b778b5537/html5/thumbnails/16.jpg)
“Produce it for yourself first.
If you’re not interested, your audience won’t be
either. @mghbbc
![Page 17: 10 things I learned about working in digital](https://reader031.fdocuments.in/reader031/viewer/2022030315/5884dd761a28ab4b778b5537/html5/thumbnails/17.jpg)
Techno fearFear of being differentFear of breaking the ‘rules’Fear of experimenting Fear of talking to competitors(or just laziness)
Place your screenshot here
9. There is still a lot of fear
![Page 18: 10 things I learned about working in digital](https://reader031.fdocuments.in/reader031/viewer/2022030315/5884dd761a28ab4b778b5537/html5/thumbnails/18.jpg)
10. Always experimentTry different apps, different formats + get to know
your data.
![Page 19: 10 things I learned about working in digital](https://reader031.fdocuments.in/reader031/viewer/2022030315/5884dd761a28ab4b778b5537/html5/thumbnails/19.jpg)
Digital is no different, apply your journalism skills. It’s just a different format.
It’s still
journalism
![Page 20: 10 things I learned about working in digital](https://reader031.fdocuments.in/reader031/viewer/2022030315/5884dd761a28ab4b778b5537/html5/thumbnails/20.jpg)
ps. No one knows what they’re doing
Special thanks to all the people who made and released these resources for free:■ Presentation template by SlidesCarnival■ Photographs by Unsplash & Death to the Stock Photo (license)
![Page 21: 10 things I learned about working in digital](https://reader031.fdocuments.in/reader031/viewer/2022030315/5884dd761a28ab4b778b5537/html5/thumbnails/21.jpg)
Dance, the old fashioned way
![Page 22: 10 things I learned about working in digital](https://reader031.fdocuments.in/reader031/viewer/2022030315/5884dd761a28ab4b778b5537/html5/thumbnails/22.jpg)
And of course