1. Nortel Confidential Information BUSINESS MADE SIMPLE 2 Mobile Unified Communications Bob Gaughan...
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Transcript of 1. Nortel Confidential Information BUSINESS MADE SIMPLE 2 Mobile Unified Communications Bob Gaughan...
2 Nortel Confidential Information
BUSINESS MADE SIMPLE
Mobile Unified Communications
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Mobility…Spends and Trends
Businesses will spend over $1.4 Trillion in 2012 35% of total IT spending
Current Trends Device evolution: from phones
to devices to platforms Supremacy: 50-70% mobile
minutes used in the office…the only option out of the office
Blended domains: Personal devices at work
WorldWide: IT Spending by Segment, 2007-2009 and 2012(Billions of Dollars)
2007 2008 2009 2012Personal Computers 233 247 228 264Other hardware 150 153 153 163Software 201 229 244 315IT Services 752 820 827 991Mobile Handsets 189 186 188 278Other Telecom Equipment 184 195 201 241Mobile Telecom Services 770 874 952 1,133Fixed Telecom Services 708 723 709 696All IT 3,187 3,427 3,502 4,081Source: Gartner December 2008
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Mobility Positives: High Value!
Real-time communications
Improved accessibility
Faster access to information
More efficient operations
Shorter decision queues
Increased customer service and revenues
Increased productivity
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Mobility Negatives: High Costs!!! Initial set-up
Mobile device Services and integration
Recurring monthly fees Voice minutes Data transfer Additional Services
Cellular voicemail, callerID, texting
Extra Tariffs Long distance Roaming Extra minutes/usage
$
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Mobility Consequence: Bi-Polar Communications
Office identity and mobile identity
Office number and mobile number
Office voicemail and mobile voicemail
Enterprise dial plan vs. external number dialing
Corporate directory vs. local contact lists
Corporate conferencing vs. mobile conferencing service
My Corporate Communications
Environment
Enterprise Network Internet
Cellular
My Mobile Communications
Environment
Primary communications deviceOffice/Portable communications
?
User Complexity, Inefficiencies and Loss of Control
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Mobile Unified Communications(aka: Fixed-Mobile Convergence or “FMC”)
Consistent services across mobile device, PC and desk phone
Flexibility to choose networks and devices
Cost savings, improved utilization, efficiency and ROI
Simplicity of deployment and use
Enterprise Network
Internet
Cellular
Unified Communications
MobileOffice Portable
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Mobility for Enterprise Communication Services
Road Warriors and Executives• Rich functionality
Mobile office professional • General voice mobility
Campus mobile worker• On-site mobility
Mobile Communication (Client/WebUI)
Mobile Extension
WLAN/DECT Handsets
Mobile User SolutionPreferred Device
Smartphone
Cell Phone
Wireless Handset
Personal SmartphoneMobile
Communication (WebUI)
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Mobile Unified Communications Deployment Options
Mobile Extension: Simple and Quick• Basic telephony feature set • SW feature of IP PBX• No device pre-requisites – any phone!
Mobile Communication WebUI: Versatile• Enhanced mobility features• Clientless deployment• Any mobile device via browser (mobile or
PC)
Mobile Communication Client: Best-in-class feature set• Advanced mobility features and UC • Fully integrated client communication
experience • Available for BlackBerry, WinMob and
Nokia platforms
Gateway
IP PBX
Mobile Communication Client
Mobile Communication
WebUI
Mobile Extension
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Cell phone becomes a logical extension of Communications Server
PSTN interface combined with service access DN allows cellular reach for enterprise communications
Single phone number and voicemail
Seamless call handoff between mobile device and desk phone
Carrier Network
Cellular
Enterprise Network
UserA: Desk Phone
IP PBX
UserA: Mobile Phone
Works with any cell phone/smartphone
No dependency on wireless provider
Can be used for telecommuting/home phone
No pre-requisite for office phone
UEXT
PRI
Enterprise Dial Tone for Cell Phones
IP PBX Mobile Extension Architecture
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IP PBX Mobile ExtensionSingle Number Reach w/ Presence Updates
1. Mobile Extension lets other employees know Paul’s mobile presence state – whether he’s on a call, or available. Paul is not on a call and is shown as “available”.
2. Kelly calls Paul’s Enterprise DN (4444)
3. IP PBX rings Paul’s desk phone and mobile phone (UEXT)
4. Paul picks up on mobile phone; desk phone stops ringing; DN marked as busy
5. Presence indication shows change in status from “available” to “busy”
Carrier Network
Cellular
Enterprise Network
Paul’s Desk Phone (DN 4444)
ISDN PRIIP PBX
Paul’s Mobile Phone (DN 678 90123)
Paul = Available
Kelly’s OfficePaul = Busy
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IP PBX Mobile ExtensionSeamless Device Handoff (Mobile to Desk Phone)
1. Paul arrives at his desk while on a mobile call and presses the Handoff Key (configured) – Primary DN key begins flashing
2. Paul presses the primary DN key, or lifts the handset to establish the call on desk phone – primary DN key stops flashing and a conference call is established with the 3 lines.
3. Paul disconnects the call on the mobile phone
Paul’s Desk Phone (DN 4444)
Carrier Network
Enterprise Network ISDN PRI
IP PBX
Paul’s Mobile Phone (DN 678 90123)
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IP PBX Mobile ExtensionSeamless Device Handoff (Desk Phone to Mobile)
1. Paul is using his desk phone and wants to continue the conversation on his mobile phone. Paul presses the Handoff key – handoff lamp is lit and primary DN key lamp flashes
2. Paul answers his ringing mobile phone and a conference call is established with the 3 lines.
3. Paul presses the Handoff key on the desk phone and hangs up.
Paul’s Desk Phone (DN 4444)
Carrier Network
Enterprise Network ISDN PRI
IP PBX
Paul’s Mobile Phone (DN 678 90123)
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Enterprise Telephony for Mobile PhonesMore IP PBX Mobile Extension Features
Carrier NetworkEnterprise Network
IP PBX
Consistent Features, Dialing and Services
PBX dialing from mobile phone• Single number/ID, Toll avoidance
Mid-call features• Transfer, park, hold etc…
Attendant features• Camp-on, busy lamp field, barge-in
Call management features• Forwarding, privacy
Presence updated with mobile state• Microsoft OCS
Seamless Device Handoff• Mobile-Desk-Mobile
Policy Enforcement• Dialing restrictions and CDR
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Mobile Communication Extending Enterprise Telephony/UC to Smartphones
Carrier
Cellular
Enterprise
GatewayIP PBX
Smartphone
Employee Productivity
Lower Costs
Single Number Reach• Dynamic/static call routing
Single Identity (office CLID)• Direct dial mode• Call-me-first mode
Single Voicemail• MWI• Cellular voicemail avoidance
Enterprise Telephony• ESN dialing, toll bypass, policies• Conferencing / mid-call features• Attendant features
Advanced Call Routing Device Handoff Unified Communications
• IM/Presence • Busy state/presence integration• Corporate directory search/calling
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Mobile Communication ArchitectureClient for Enhanced Features
Supports BlackBerry, Nokia and Windows Mobile platforms
GUI feature access and call notifications
Advanced call routing and cellular voicemail avoidance
“Clientless” WebUI option
Smartphone
Mobile Communication/WebUI
Cellular Voice Network (GSM or CDMA)
Enterprise Network Comm Server
Cellular Data Network (GPRS/EDGE or 1xRTT/EVDO)
LDAP
SIP
Active DirectoryGateway
InternetHTTPS
signaling to Gateway over cellular data network
All voice carried over cellular voice network
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Mobile Communication Deployment Options
WebUI: Simple and Versatile• Any mobile device via browser (mobile or PC)• Clientless deployment• Delivers core mobility features• Network tolerant
Client: Best-in-class feature set• Qualified mobile devices (BB, WinMob, Nokia)• Fully integrated client communication
experience• Advanced mobility features• Real-time environment• IM/Presence
Gateway
IP PBX
Mobile Communication Single Mode Client
Mobile Communication
WebUI
One license enables both Mobile Communication Client and WebUI
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Mobile Communication Client Overview
The Mobile Communication client is the user interface for accessing features• Windows Mobile, BlackBerry and
Symbian
The client integrates with the native device for a consistent experience with other applications
Over-The-Air (OTA) portal allows unassisted client installation via mobile browser
Auto-Configuration allows administrators to pre-set a number of the client configuration settings
Support for the most popular Enterprise Smartphones
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Mobile Communication Client: Call Re-DirectDynamically Route Incoming Calls to any Phone
The mobile phone is not always the best device to take a call• Colleague’s desk, home office, customer site, meeting room, lobby, hot
desking etc…
Flexibility to chose any phone based on environment/convenience
Save time by re-directing call to colleague or assistant
Cost Savings by avoiding unnecessary cellular usage and roaming charges
Cellular
Conference phone
Guest phone (DID)
Home phone
Incoming call notification via data
service
Call Screening menu
rings
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Pairing a mobile phone with an office desk phone does not ensure single voicemail • Roaming out of range• Turned off/dead battery• Cell phone forwarded to voicemail
Enforcing single voicemail• User must accept notification request
before call is sent to mobile device• If notification is ignored, or user is not
reachable, std call treatment is applied• Call is forwarded to corporate voicemail• Cellular voicemail doesn’t have the
opportunity to pick up the call
Mobile Communication Client: Cellular Voicemail Avoidance--- Enforcing Single Voicemail
Mobile Communication Gateway
Internet Carrier Network
Unified Comms
One Business Voicemail to Manage
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Mobile Communication Client: IM/Presence Support
In Mobile Communication - IM/presence for other Mobile Communication users is supported
Presence information is displayed in the buddy list and call history screens in the Mobile Communication client
From the buddy list and call history screens, users may originate IM sessions to other Mobile Communication users
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Mobile Communication : WebUIAccessing WebUI
Any Network
Any Device
Any Browser
Auto logout for security on shared devices
Any Network using any Browser-Equipped Device
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Mobile Communication WebUI: Settings Page
any internal or PSTN number
Check mark active number for
call routing
DND – Calls will not be forwarded
when checked
• At first login, users will be prompted to enter a number for call routing
Add new numbers anytime, as required – eg. home, guest, meeting room, etc.
All incoming office calls will ring to the selected number, outbound calls dialed from WebUI will be routed using enterprise network and carry office CLID
Easily edit or delete numbers
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Mobile Communication WebUI: Home Page
Simple to use – as easy as navigating a web page
Call Setting/ Status pane
Call Field – Uses Enterprise dial plan format (eg. ESN)
Corporate Directory Search – Enter whole or partial name and click-to-call from results list
MWI – Click-to-call vmail
Refresh – Updates call status and MWI
Returning to WebUI throughout the day doesn’t require repetitive logins; Configurable keys on smartphones give users single button access to the WebUI Home page
History – link to call logs
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Easy to roll-out and administer
Non-intrusive; suitable for personally owned devices
Compatible with any browser-equipped mobile device
Minimal data usage/cost and long battery life
Network tolerant (eg. unreliable cellular data coverage)
Compatible with PC browsers for teleworker scenarios
Why Choose Mobile Communication WebUI?
One License Enables both Mobile Communication Client and WebUI
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Streamlined dialing/ integrated call logs
GUI for mid-call features
Emergency number support
Instant Conferencing
IM/Presence
Click-to-call from buddy list
Cellular voicemail avoidance
Real-time MWI
Mobile Communication Client: Enhanced Capabilities
Use Client as the Primary Interface and WebUI when Convenient
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Reduce Cellular usage when in-office• Seamless bi-directional handoff with deskphone lets users continue voice
conversations without any cellular usage/minutes
Reduce Roaming charges• Take incoming mobile calls on landline phones – real-time screen popup allows
incoming mobile calls to be pushed to "free" landline phones• Convert outbound mobile calling to inbound - travel globally without ever placing an
international mobile call
Remove cellular LD charges• Mobile LD calling at local rates - remove high cost cellular LD by leveraging least
cost routing of enterprise dial plan
Replace corporate assets w/ personal devices (eg. iPhones)• Leverage "free" devices by enabling business communications through employees’
preferred personal phones
Leverage “Free Minute” offers (eg. “Fav 5”)• Move business calls into "free minute" portion of common mobile plans
Mobile UC Business CaseCost Saving Opportunities
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Downgrade employee service plans and/or options• Fewer minutes• Remove high cost cellular services like conferencing and voicemail
Protect against Fraud• Apply office policies/restrictions for mobile use• Centralized CDR provides a consolidated view of office/mobile call activity• Easily distinguish between enterprise calls and personal calls on mobile billing
Use “Free” Wi-Fi• Move all call control, notifications, IM/Presence, directory search and other data traffic to
Wi-Fi
Leverage Internet VoIP Services• Services like Skype offer the lowest cost LD/Int’l mobile calling opportunities• Unlicensed Mobile Access (UMA) for flat rate VoIP (eg. Wi-Fi BlackBerry)
Assume control of mobile solution and evolution• Device flexibility• Network agnostic• Service compatibility
Mobile UC Business CaseMore Cost Saving Opportunities