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CommunicationCommunication UnitUnit

Meeting of the OIE RR/SRR

Paris, 26-29 October 2010

Maria ZampaglioneHead, OIE Communication Unit

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THE TEAM

• Maria Zampaglione• Glaïeul Mamaghani• Julie Strat• Stéphanie Meslin

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RESOURCESRESOURCES

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RESOURCES

Communication products Press releases Editorials Videos Summaries in FR/EN/ES available in different lengths adaptable for different purposes Photos (http://www.oie.int/gallery/index.php)

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RESOURCES

INFORM AND DECIPHER

SUMMARIZE

RATIONALIZE

INCREASE AWARENESS

Improve OIE visibility

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RESOURCES – WHERE?

On the OIE homepage

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RESOURCES – WHERE?

Media Resources

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RESOURCES – WHERE?

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RESOURCES – WHERE?

On the DG page

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NEW PRODUCTIONSNEW PRODUCTIONS

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VADEMECUM OF THE OIE

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THE ANNUAL REPORT 2010

• A communication tool• Launching in march 2011

• Paper copies and web-based

• 3 languages

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THE VETERINARY SERVICES

• WHO ARE THEY?WHO ARE THEY?• WHAT ARE THEY FOR?WHAT ARE THEY FOR?

Available in the three languages

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THE NEW POWERPOINT PRESENTATION

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A REMINDER ON THE CORPORATE IDENTITY

• What is it?• Who is concerned?• What for?

ONLY WORKS IF THE RULES ARE RESPECTED

• CLEAN WORK• CLEAR MESSAGES• POSITIVE IMAGE

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Season’s Greetings card

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STRATEGYSTRATEGY

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Regional Seminars

STRATEGY

• Goals• Participation• Role of the RR/SRR

• Muscat, Oman 20-21 April 2010• Rabat, Morocco 7-8 October

2010

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STRATEGY

Ad hoc group

• September 2008o Group analyses the definitions contained in the

Code

• September 2009o First round of comments by MC

• June 2010o Draft guidelines on communication

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EVENTS FOR 2011EVENTS FOR 2011

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2011: WORLD VETERINARY YEAR

OIE strongly involved

Partnership with the EC

• Presence at the most important agricultural fairs in Europe (IGW and SIA)

• Production of 6 video clips highlighting the diversity of the veterinary profession

• Photographic competition

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VET2011: THE TIMINGJanuary February April May September October

Official opening ceremony at Versailles, France

Salon international de l’Agriculture in Paris, France

World Veterinary Day

EU Veterinary week in Brussels, Belgium

Global conference on rabies control in Seoul, Republic of Korea

30th World veterinary congress in Cape Town, South Africa

Internationale Grüne Woche in Berlin, Germany

79th OIE General Session in Paris, France

World Rabies Day

OIE Global Conference on wildlife in Seoul, Republic of Korea

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WORLD VETERINARY DAY 2011

• THEME OF THE YEAR :

• PARTNERSHIP WITH THE WORLD RABIES DAY

Stronger involvement of OIE Delegates needed through the RR/SRR

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THE 79th GENERAL SESSION

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• Photo competition award• Photo display• Special sale of the « Bourgelat » stamp

THE 79th GENERAL SESSION

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YOUR PARTICIPATION

2712 rue de Prony, 75017 Paris, France - www.oie.int – oie@oie.int

OrganisationMondialede la SantéAnimale

WorldOrganisationfor AnimalHealth

OrganizaciónMundialde SanidadAnimal

Thank you