1. 2 METAGENICS : Partner of ALTICORE Group of Companies ALTICOR Group of Companies Holding entity...

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Transcript of 1. 2 METAGENICS : Partner of ALTICORE Group of Companies ALTICOR Group of Companies Holding entity...

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METAGENICS :

Partner of ALTICORE Group of Companies

• ALTICOR Group of Companies

• Holding entity for diverse group of companies

• Present in more than 80 countries

• 8,2Bln USD in 2008

• 2500+ hectares of Organic Certified farms

• 13.000 Employees worldwide

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Global HealthCare Company

Present in more than 40 countries worldwide

Own production facilities & R&D in USA (Gig Harbor, San Clemente), Australia (Queensland Brisbane ), Belgium (Ostend)

2008 : Turnover $190 Mio, employees 800

••

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Global HealthCare Company

Leadership Position

Leader in the North American practitioner marketLeader in the Australian practitioner market (Health World)Leader in conducting groundbreaking research in own bio-technological subsidiary (Metaproteomics®)

Leader in demonstrating clinical effectiveness in own clinical research center (Functional Medicine Research Center®)Providing more educational platforms than any other nutraceutical company

Gig Harbor, USA San Clemente, USA

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Metagenics Europe

Ostend, Business Center Belgium

2009 : €17 Mio turnover80 persons directly employed in Ostend160 persons fulltime in Europe

Own production, R&D and distribution all over EUExtensive product range in food supplements focused on

qualitative formulas and permanent development of new products/concepts

ISO-9001 and HACCP- certification

Ostend, Production Site Belgium

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Metagenics Europe

Dedicated Distributor

Metagenics Europe In preparation 2010

Dedicated Distributor In preparation 2010

Metagenics Europe

Direct Sales

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Metagenics Europe

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Metagenics Belgium• 2 Sales Teams:

• 10 “Medical” reps

• 10 “Pharmacy” reps

• ULTRAFLORA (Probactiol) Nr. 1 in probiotics:

• Market Values MAT 6/2009: 2,35Mio €

• + 30% in selling out values(Forecast 2009)

• Omega-3 fatty acids: Most prescribed EFA-oils

• 1,829 Mio €

• +14% growth in declining total market.

• Calming/Mood Enhancement

• MetaRelax:

• Selling out Values: MAT 6/2009: 1,180Mio €

• + 36%

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Key success factors

61,2cm x 42,5cm x 45cm

Display fridge

6 - Elaborate marketing support

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Key success factors

Display small fridge

6 - Elaborate marketing support

28cm x 25cm x 47,5cm

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Key success factors

6 - Elaborate marketing support

Fidelity card

Promotion display

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Key success factors

6 - Elaborate marketing support

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Metagenics Italy

• First target in European Expansion strategy• Project started in Q4 2008

• Sales Manager Italy and Senior Nutritional Advisor: Maurizio Salamone

• Market assessment and strategy• Forecast 2009: 250K€ (+41%)

• Present:• Drop shipment to end-customer• 15 active pharmacies in Veneto region

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Metagenics Italy : 2010 - 2012

• 2010: • Addition of 2 new sales reps

• 1 “medical” representative in Milan area• 1 “pharmacy” representative in Veneto province

• Sales Forecast: 460K€• 2011

• Addition of 2 sales reps• Sales Forecast: 840K€

• 2012:• Addition of 2 sales reps• Sales Forecast: 1,38Mio €

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Mission:

To improve health and reverse chronic illness by offering safe and effective therapeutic solutions. We help people achieve their genetic potential through nutrition.

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Mission:

To improve health and reverse chronic illness by offering safe and effective therapeutic solutions. We help people achieve their genetic potential through nutrition.