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Transcript of | Real Estate Auction and Marketing Services
RESIDENTIAL Auctions
Commercial & Note Auctions
RESIDENTIAL & COMMERCIAL SHORT SALES
Asset Valuation
Asset Management
REAL ESTATE DISpOSITION, LLC
Corporate Office:One Mauchly » Irvine, CA 92618
[email protected] (7332)
With Offices In:Dallas » New York » London
| Real Estate Auction and Marketing Services
CONTENTSTABLE OF
3 Corporate Overview RealEstateDisposition,LLC(REDC)
OurClients
OurPartners
4 - 7 Auction.com OverviewandBenefits
Auction.comTimeline
8 - 9 REDC Default Solutions OverviewandBenefits
ShortSales
AssetValuation
AssetManagement
Sinceit’sfoundingin1990,RealEstateDisposition,LLC(REDC)hasbecomeoneoftheworld’sleadersinmaximizedREOassetdispositionstrategiesandassetmanagement. Specializing in selling residential, commercial,multi-family and hospitality properties, land, aswell as performingandnon-performingnotesandloanpools,REDCsoldover$3.4billioninrealestateassetsandincluding32,800homesin2008alone!
REDCisafullylicensedandbondedrealestateauctioneerandsanctionedreal estatebroker.Headquartered in Irvine,California, REDCemploysmorethan350realestateprofessionalsfromourcorporateheadquartersinIrvineCalifornia,andfromofficesinDallas,NewYorkandLondon.
REDC provides all elements of asset management, valuation, lease/eviction,shortsales,retailandauctionsalesforresidential,commercial,vacantland,andrealestatenotes–youprovidethechallengeandREDCwillpresentthesolutionthroughoneofourspecializeddivisions.
CORPORATE OVERVIEW Real Estate Disposition, LLC (REDC)
OuR PaRtnERsOnNovember13th,2008,REDCcompletedthesaleofa50%interestin the company to Trident IV, L.P., a private equity fundmanaged byStonePointCapital,LLC.Thishistoriceventmarksthefirsttimeafinancialinstitutionhastakenasignificantstakeinarealestateauctioncompany.
StonePointCapital isaglobalprivateequityfirmthathasraisedover$10billionofcommittedcapital.StonePointCapitalprimarily targetsinvestments in the insuranceand financial services industries includinginsuranceunderwriting,distributionandservices,benefitsandhealthcare,assetmanagementanretirementsavings,andbankinganddepositoryinstitutions.Thefirmhasanexperiencedinvestmentteamandpossessesspecializedknowledgeandproprietarydealflowinthesesectors.
OuR CLiEnts inCLuDE:
»AmericanHomeMortgage
»BankofAmerica
»Citigroup
»CreditSuisse
»DeutscheBank
»FannieMae
»Fortress
»GMAC
»JPMorganChase
»MerrillLynch
»MetLife
»MorganStanley
»WellsFargo
2 REDC | Real Estate Auction and Marketing Services 31.888.880.REDC (7332) » [email protected] » www.REDCgroup.com
REDC
Multi-faceted service provider adding value by streamlining loss mitigation and asset management
for the lending industry.
Short Sales
Asset Management
Asset Valuation
REO Auctions
The undisputed leader in real estate auctions having
sold over $6.0 Billion in real estate assets at auction!
Commercial Auctions
Note & Loan Auctions
Residential Auctions
Land Auctions
We at REDC and AUCTION.com are proud to be the undisputed leader in real estate auction marketing. Using the auction marketing process we pioneered and have since perfected, we have sold at auction over $6 Billion in real estate assets, conducting a record 300 auctions of 32,800 homes in 2008 alone!
Our success derives from our ability to combine highly effective auction marketing campaigns and state-of-the-art technology with unparalleled client reporting. We have achieved this by creating a team of real estate professionals whose experience brings hundreds of years of real estate, marketing and auctioneering expertise together. With the skill, knowledge and proficiency of this team, REDC offers the most comprehensive and innovative auction marketing programs available anywhere.
In recent years, real estate auctions have gained tremendous popularity among buyers and sellers who are seeking a true market value for assets in a timely manner and hedging against forecasted market declines. As a result, auctions now play a major role in real estate sales as greater numbers of financial institutions choose this form of disposition over more conventional, time-consuming and expensive sales methods.
Team REDC is behind your project from start to finish, and our talented professionals are committed to creating and implementing a customized plan to move your holdings in the fastest possible time at the highest possible return.
4REDC | Real Estate Auction and Marketing Services
• Centralized Operations at our 60,000 sq ft Headquarters »Supportedbyexperiencedin-housestaff »Stateofthearttechnology »Customizedclientreporting »Valuationassistance »StartingBidandpriceconsultation
• Best in Class Auction Strategy and Execution »REDCmanagestheentireprocessfromconcepttoclose »PropertymanagementthroughouttheAuctionandPostAuctioncampaigns »Massivemarketingcampaignsreachtheuniverseofpotentialbidders »Morebidders=Higherprices »Largeballroomauctions »BestinClassonlineauctionstrategy »Sealedbidauctions »Platinumhomeauctionsforhighvalueproperties
• Unsurpassed Marketing Exposure and Lead Generation »In-houseMarketingandMediaBuying »State-of-the-artonlinecapabilitiesandonlinebiddingatwww.AUCTION.com »Partneringwithleadingnationalrealestatebrokeragefirmsandloansaleadvisors »3.9millionproprietaryleaddatabase »$50millionmarketingspendin2008
• Global Marketplace »Largeballroomeventsinmajorcitiesforresidentialauctions »On-siteauctionsspecifictolargeproperties »Onlinecommercialandnotessalesplatform »State-of-the-artonlineexposureandauctionsreachnationaland internationalmarkets
the easiest
domain nameto recall in the industry!
500K
400K
300K
200K
100K
2/09 3/09 4/09 5/09 6/09 7/09
auction.com williamsauction.com
UNIQ
UE V
ISITO
RS
missioncap.comcarltonauctions.combigbidder.com
hudsonandmarshall.com
*Auction.com Site LaunchSource: www.compete.com
*
The Auction Marketing ProgramREDC’s buying power and experience make the difference! The company’s Auction
Marketing Program seeks to provide clients with the most bidders possible for each
property – more bidders equal a higher price and “Best in Class Execution.”
The Auction ProcessREDC and its Real Estate Partners have optimized the critical steps and procedures
in the Auction Process to assure “Best in Class” for each property sold.
Online AuctionsREDC’s website, www.AUCTION.com offers buyers, sellers and listing brokers a state-of-the-art, online auction
site where buyers can register, view listed properties and defaulted loan summaries, obtain due diligence
material and submit bids through a set-time auction format.
Television & Radio Advertising
• High budget TV Spend (CNBC, CNN, Bloomberg, etc.)
• Targeted Exposure on National Cable & Satellite Programming
Print Advertising
• Display and Classified Ads
• Premium Placement
Signage
• On-site
• Billboards & Non-Traditional
Real Estate Brokerage Partner
• Joint marketing campaign with National Brokerage Firms
• Listed and marketed on Loopnet.com
Website & Online Marketing
• Listed on www.AUCTION.com
• E-Mail Blasts and Online Campaigns
Public Relations
• Media Press Releases
• On-Site Auction Day Press Conferences
Auction Brochures
• Custom Designed for Each Auction
• Mailed to Local Lead List, Media and Segments from our proprietary 3.9 million lead database
60 – 45 DaysPrior to Auction
• Property List Provided to REDC
• Due Diligence Meeting
• Asset Signage Installed
45 – 5 DaysPrior to Auction(The “Pre-Sale Period”)
• REDC Auction Agent Notification
• Assets posted on www.AUCTION.com
• Prospective Buyer Registration & Qualification Begins
30 DaysPrior to Auction
• Brochures Printed
• REDC Marketing Begins (TV, Internet, Print, Billboards & Radio)
• Asset Viewing & Due Diligence Reviews Arranged
5 DaysPrior to Auction
• Qualified Buyer List Finalized
• Seller Reserves Provided by Clients to REDC
• Pre-sale Period Ends
AUCTION DATE
Clients and Listing Real Estate Agents Attendance Encouraged
1 – 30 DaysPost-Auction
• Post-Closing Items Finalized
• Books Closed
Allows Buyers To:
• Register online for auctions
• Set preferences by property type, size and location
• Download due diligence material
• Continually bid through a set-time format
Allows Sellers To:
• Offer listed properties online for best execution
• Monitor real-time bidding
• Control the final timing of sales
• Obtain best execution from worldwide market
Allows Listing Brokers To:
• Offer property to worldwide market
• Respond to additional information requests
• Obtain best execution for clients
71.888.880.REDC (7332) » [email protected] » www.REDCgroup.com5 REDC | Real Estate Auction and Marketing Services
we are your
solution!Results -SUPERIOR
EXECUTIONMORE BIDDERS
LARGE MARKETING CAMPAIGNS
8 REDC | Real Estate Auction and Marketing Services 91.888.880.REDC (7332) » [email protected] » www.REDCgroup.com
REDCDefaultSolutionsisamulti-facetedserviceproviderthataddsvaluebystreamlining lossmitigationandassetmanagement for the lending industry.Asafullydevelopedin-houserealestatebrokeragethatspecializesinREO/short sale properties, we work closely with clients to deliver tailor-madecomprehensivesolutionsthatincorporateawiderangeofservicesincludingshortsales,propertymanagementandassetvaluation.REDCDefaultSolutionsleveragesitsuniqueheritageinthedistressedrealestatesectorandcountlessbusinesspartnershipstodeliverunsurpassedresults.
» short sale solutions
» asset Valuation
» asset Management
shORt saLE sOLutiOnsREDC facilitates a proactive loannegotiationplatformwhereaproperfairmarket value is determined in order toattractimmediateofferresponseswith48hours on 75% of initiated negotiations.REDC’s short sale solution provides theentirespectrumofstrategiesforborrowerswithout capacity or intent on retainingproperty ownership. Our team of fullserviceshortsalededicatednegotiators,title curative and closing specialists areready tohandleallaspectsof theshortsaleproperly.
ASSETMANAGEMENT SERVICES
assEt VaLuatiOnTherecentturbulenceintherealestatemarkethasmadetimelyandaccurateassetvaluationmoreimportantthanever.Whetheravaluationisneededfor lossmitigation,REO,mortgagesaleduediligence,shortsale,oroneofmanyotherreasons,REDCDefaultSolutionswillprovideadependableandthoroughanalysisalongwithphotos.Valuationsareperformedbylicensedagentsexperiencedindistressedrealestateprocessesthatunderstandyourneedsanddeliverontime.
Ourclientsaresomeofthenations’largestfinancialinstitutionswho entrust us to efficiently get these properties off of theirbooks.
Ourgoalistoofferthelargestselectionoflenderforeclosedhomesanywherebybecomingthemosteffectivesourceformatchingbuyerstoforeclosedproperties.
assEt ManagEMEntExperience, attention to detail, and persistencedefines the Asset Management division. Each assetisgiventheTLCitneedstobebroughttomarketandsoldasquicklyaspossible.OurassetmanagersarecrosstrainedinbothREOTransandRES.NETplatformsandworkseamlesslywithagents,lenders,mortgageservicersandoutsourcerstoensuretighttimelines.