Market segmentation, product differentiation, and marketing strategy
Changes in consumer behavior due to technologies advancements
Ashton College International
Resenha - The American Marketing Association definition of marketing
Resenha - Market segmentation, product differentation and marketing strategy
Cross cultural experiment of the impacts and consequences non-inclusi pieces of advertisements
Branding on B2B corporations trading commodity goods
Poster ACR Latin America 2008
The effects of brand positioning strategies
Poster EMAC 2011
Poster Simpósio Brasil-Japão 2011
Children's exposure to television adverstising
Immigratio, Culture and Ethnicity
International Marketing Project
Man of Action Hero
Consumption and Theories of Practice
Book publishing in the Digital Age, and times of streamed entertainment
Discussion of change on consumer behavior under the perspective ot theory of practice
Marketing Literário: Guia Conceitual