Post on 26-Mar-2016
description
EVERYTHING ELSE IS JUST MEAT
Eric Cano // Applied Branding
Mission Statement
Logo Design
Style Guide
Stationary
StoreFront
Web Design
transportation
Advertising
Product
Merchandise
Eric Cano // Applied Branding
MISSION STATEMENT
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Zealand’s Meat Market & Eatery
Eric Cano // Applied Branding
Here at Zealand’s we bring to you our
promise of high quality
gourmet beef. Not only that but all our
livestock is 100 percent
grass fed. Sounds pretty amazing huh? Ho
w do we do it? It’s quite
easy when you come up with a strategic
plan like we did here at
Zealand’s. Our system, which is inspired
by the New Zealand style
of growing livestock, consists of a care
fully supervised process
in which we sustain and nourish the envi
ronment by restoring the
soil where we plan to grow our beef.
Grown in green pastures
surrounded by mountains around central Ca
lifornia, all our livestock
is preservative free and is fed wheat gra
ss in order to bring the
best quality all the time.
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Eric Cano // Applied Branding
Logo Design
Typeface
CartonA b c d e f g h i j k l m n o p q r s t u v w x y z
A b c d e f g h i j k l m n o p q r s t u vwxyz
Abcdefghijklm nopqrstuvwxyz
MenschBold
Cubano
Zealand’s Meat Market & Eatery
Colors
WORDMARK
Black Pantone 110 PC Pantone 470 PC3Eric Cano // Applied Branding
Stationary
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Eric Cano // Applied Branding
Zealand’s Meat Market & Eatery
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413 Los Angeles StreetLos Angeles
California
Ph#: 626•352•7678
email: eric@zealands.comWWW.zealand.com
413 Los Angeles StreetLos Angeles
California
Ph#: 626•352•7678email: eric@zealands.com
WWW.zealand.com
Eric Cano
Letterhead
BUSINESS CARD
Eric Cano // Applied Branding
413 Los Angeles Street • Lo s Ange le s • Califor nia
ENVELOPE
BUCKSLIP 6
Eric Cano // Applied Branding
Storefront
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Zealand’s Meat Market & Eatery
Central California, Zealand’s Meat Farms
Eric Cano // Applied Branding
Central California, Zealand’s Meat Farms
Central California, Zealand’s Meat Farms
8Eric Cano // Applied Branding
413 Los Angeles Street • Los ANgeles • CA
Zealand’s meat market & Eatery
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Eric Cano // Applied Branding
Inside of Zealand’s Eatery
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Eric Cano // Applied Branding
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Product & Style guide
100%
Grass FedGourmet
Beef
Tare
Net WT. Sell By
unit Price
100%
Grass FedGourmet
Beef
Tare
Net WT. Sell By
unit Price
100%
Grass FedGourmet
Beef
Tare
Net WT. Sell By
unit Price
100%
Grass FedGourmet
Beef
Tare
Net WT. Sell By
unit Price
100%
Grass FedGourmet
Beef
Tare
Net WT. Sell By
unit Price
100%
Grass FedGourmet
Beef
Tare
Net WT. Sell By
unit Price
Labels
Product
Eric Cano // Applied Branding
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merchandise
Eric Cano // Applied Branding
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Advertising
Eric Cano // Applied Branding
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Outdoor Advertising
Eric Cano // Applied Branding
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Web Design
Eric Cano // Applied Branding
transportation
16Eric Cano // Applied Branding
Eric Cano // Applied Branding