YLEs strategyEducational Repositories

In television,

YLE TV1

YLE TV2

YLE Teema

YLE FST5

In radio,

YLE Radio 1

YLE Radio Suomi

YleX

YLE Radio Vega

YLE Radio X3M

YLE Puhe

On the internet,

• public service content

• tv and radio programmes

• archive material for general use

• a wide-ranging news service, which is also available abroad.

YLEspublic service

• inform• educate• entertain

• enable

YLE

• will build partnerships so that its content is available to the greatest possible number of Finns.

• will develop new distribution methods together with other communications players.

• will promote the advance of a knowledge-based society.

Rights management

• seeks copyright agreements that permit broad cooperation with other distribution, telecommunications and media companies.

• negotiates the cost of sports broadcast rights down in new agreements.

• adds online distribution rights to broadcast rights in all major domestic programme procurement.

As an enabler

• YLE makes its contents available for third party use

• YLE offers its unique content to new platform operators in order to foster the competitiveness of Finnish content

• YLE collaborates with other public sector actors in order to accelerate citizen related information society services

VETAMIXis

Digital Media Archive Lesson Mixer

Personal Folder

Thousands of learning objects

• Video, audio, pictures, graphs, animations...

• Mostly YLE´s material.

Tagging

• Describes an object and represents it´s relation to other similar objects

• User generated folksonomy. Vetamix editors + Users

• Helps users categorise and find items.

Digital Media Archive

Presentation tool.

Building your own lessons – mixes.

Saves in the personal folder.

Possible to combine content from different producers.

Mixes can be tagged and added to the Vetamix repository.

Teachers get to share their teaching with others.

Lesson Mixer

Contains• Bookmarks• Mixes• Discussion entries

Possibility to create your own profile.

The search engine can automatically recommend items.

Personal Folder

PL 99, 00024 YLEISRADIOopettaja.tv@yle.fi www.opettaja.tv

Teachers’ TV http://opettaja.tv

• planning tool• tv programmes online 24h

• discussion forum• complementary education

gives an alternative way of career and complementary training

The future looks bright

• Internal collaboration

• UGC

• Legal issues

• Coaching

• Mobile

Strategy 2008 20/04/2315