Why current models of innovation won't work - and what will - Simon Mahony Marketing Director at...

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Transcript of Why current models of innovation won't work - and what will - Simon Mahony Marketing Director at...

European Social Fund applies to England only.

Why current models of innovation don’t work and what

will?

Simon Mahony – Marketing Director

Do we need to innovate?What’s the state of play?Why is it so hard?Possible ways forward

Do we need to innovate?What’s the state of play?Why is it so hard?Possible ways forward

Do we need to innovate?

Innovation labs, bi-modal, skunk works, incubators

Steven J. Sasson

Do we need to innovate?What’s the state of play?Why is it so hard?Possible ways forward

What the humble toaster tells us

about innovation.

What the humble toaster tells us

about innovation.

Innovation is

iterative

Culture eats innovation for breakfast

The Farah - Bolt….

….thought experiment

Do we need to innovate?What’s the state of play?Why is it so hard?Possible ways forward

The lean start up movement

Minimal Viable Product

Problems and Budgets

Innovators Network

European Social Fund applies to England only.

Innovation and possible ways forwardChallenges Solutions

Culture Money and problems

Innovation is iterative Learn – measure - build

Return on investment Minimal Viable (loveable) propositions

Large slow organisations Innovators network