“The Whole Story”Pre-Tour 2010

“The Whole Story” Pre-Tour 2010

Can Chocolate reallybe good for you?

“The Whole Story” Pre-Tour 2010

“The Whole Story” Pre-Tour 2010

History

The History of Chocolate

‣The Maya Discovered the

Health Benefits 1500 BC

‣Xocolatl – used for healing

remedies, worship and

even currency

‣They viewed cacao as a

medicinal plant

“The Whole Story” Pre-Tour 2010

History

Chocolate Was Turned into

Candy in the 1500’s

‣Added SUGAR

‣Added WAXES

‣Dutching process

(HEATED)

“The Whole Story” Pre-Tour 2010

The average person eats approximately 12 lbs of

chocolate a year!

A Billion People Eat Chocolate Every Day!

“The Whole Story” Pre-Tour 2010

“The Whole Story” Pre-Tour 2010

Cocoa and Science

‣More than 2000 Published Studies on the Health

Benefits of Chocolate

‣Respected Institutes like Harvard, Yale, London

and Purdue Universities

‣Prestigious Health Journals – Journal of Nutrition,

Journal of American Medicine

“The Whole Story” Pre-Tour 2010

Cocoa and Science

More than 2000 Published Studies on the

Health Benefits of Chocolate

‣200 – Antioxidant Capabilities

‣170 – Cardiovascular Health

‣400 – Diabetes

‣60 – Brain and Mental Health

‣Dozens on Mood

“The Whole Story” Pre-Tour 2010

Cocoa and Science

Dr. Norman Hollenberg of Harvard University

‣“If these observations regarding Cocoa

predict the future, then we can say without

blushing that they are among the most

important observations in the history of

medicine.”

Dr. Norman Hollenberg is not affiliated with, nor endorses Xoçai™ Products.

“The Whole Story” Pre-Tour 2010

Testimonials

“The Whole Story” Pre-Tour 2010

What Kind of Chocolate is “Healthy”?

Beware of chocolate bars that say 70% Cocoa

“The Whole Story” Pre-Tour 2010

Commercial Chocolate

Roasted or Dutched at high temperatures

‣This destroys the nutrients and vitamins found in Cocoa

‣It also degrades the flavonoids and antioxidants

“The Whole Story” Pre-Tour 2010

Xoçai™ Difference

How has Xoçai™ discovered a way to make

chocolate healthy?

‣Uses cold-pressed cocoa that has not been

heated

‣Is free from the “dutching” alkalization

process that neutralizes antioxidants

and other nutrients

‣Contains no waxes or preservatives

“The Whole Story” Pre-Tour 2010

Xoçai™ Difference

How has Xoçai™ discovered a way to make

chocolate healthy?

‣Preserves optimal levels of cocoa flavonols and

other antioxidant compounds naturally found in

cacaoIs low in sugar, using only natural,

glycemic balanced sweeteners

‣Retains cocoa butter and cocoa solids as

primary ingredients

“The Whole Story” Pre-Tour 2010

The Brooks Family‣Over a Decade in the Chocolate Industry

‣Brooks marketed low carb chocolate in

Wal-Mart®, and Walgreens®

‣During that time they discovered the

health benefits of Chocolate

‣They created Xoçai™ – The Healthy

Chocolate

‣Over the last 11 years have resulted in

combined sales approaching 1 Billion

“The Whole Story” Pre-Tour 2010

Our Vision

As the category creator and world leader in healthy

chocolate our vision is to transform and improve lives

worldwide through unique and healthy chocolate

products while engaging in socially and

environmentally responsible business practices.

“The Whole Story” Pre-Tour 2010

What makes Xoçai™ different?

“The Whole Story” Pre-Tour 2010

Processing

Proprietary Processing Method

‣Cold Processed

‣Maintains the high levels of

flavonols and antioxidants

“The Whole Story” Pre-Tour 2010

Brunswick Labs Certified

‣Eliminates the guessing game

for you the consumer

‣We test the FINISHED product,

not just the ingredients like other

companies

‣ORACFN – tests all 5 major

classes of free radicals

“The Whole Story” Pre-Tour 2010

Direct Selling

Why is Xoçai Marketed Through Direct Selling?

‣Xoçai could have been marketed through retail

giants like Wal-mart® and Walgreens®

‣Xoçai has a unique story that would thrive in word of

mouth advertising

‣Xoçai can pass on the money saved to you rather

than pay sponsors and advertising agencies

“The Whole Story” Pre-Tour 2010

Direct Selling

Xoçai is Growing in a Down Economy!

‣5 years of consecutive growth

‣Chocolate sales thrive in a down economy!

‣150,000 Distributors and growing

‣International opportunity!

“The Whole Story” Pre-Tour 2010

Opportunity

Xoçai The Healthy Chocolate

Creates a Unique Business

Opportunity

‣Work from home

‣Extra Income

‣Pay off debt

‣Own your life

“The Whole Story” Pre-Tour 2010

2009 IGC | Highlights

“The Whole Story” Pre-Tour 2010

2009 IGC | Highlights

Tahoe Cruise Highlights

“The Whole Story” Pre-Tour 2010

2009 IGC | Highlights

MXI Office Tours

“The Whole Story” Pre-Tour 2010

2009 IGC | Highlights

Exclusive “Power of One” Dinner

“The Whole Story” Pre-Tour 2010

2009 IGC | Highlights

IGC09 Day One Highlights

“The Whole Story” Pre-Tour 2010

2009 IGC | Highlights

IGC09 Day One Highlights

“The Whole Story” Pre-Tour 2010

2009 IGC | Highlights

IGC09 Day Two Highlights

“The Whole Story” Pre-Tour 2010

2009 IGC | Highlights

IGC09 Day Two Highlights

“The Whole Story” Pre-Tour 2010

2009 IGC | Highlights

IGC09 Day Two Highlights

“The Whole Story” Pre-Tour 2010

2009 IGC | Highlights

Purchase Tickets: www.mxicorp.com/events/

FREE!

June 17 - 19, 2010

‣“No Shortcuts to the Top!”

‣Keynote: Ed Viesturs

Convention Special‣Buy General Admission receive one box of X Power Squares ($125 Value) FREE!

‣April 5th – May 16th, 2010

“The Whole Story” Pre-Tour 2010

“The Whole Story”Pre-Tour 2010