What Do Investors Look for by Jeffrey Paine (Vietnam Satellite 2013)

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Jeffrey Paine of Golden Gate Ventures sharing an investor's perspective at the Vietnam Satellite 2013

Transcript of What Do Investors Look for by Jeffrey Paine (Vietnam Satellite 2013)

What do investors look for

Echelon Vietnam Satellite 2013 Apr 17, 2013

@jpaine

jeff@goldengate.vc paine.co

You are changing the world, not us (investors)

There are founders & there are everybody else

Lack of a big enough market who loves your product

Shitty Ideas Lifestyle Businesses High Growth Companies

95%

Product Sales

B2C B2B Marketplaces B2B2C

Hyper local Regional Global

Friends/ Family Angel/Seed Funds Series-X (Serious) – Institutional Funds

+ 4 more…and 3-4 more identified

Investment focus

Southeast Asia (primarily) Consumer Internet Mobile Casual/ Mobile Games Infrastructure Software as a Service (b2b…) ...others...

Our network

Limited Partner Network Personal Network

goldengate.vc/partners goldengate.vc/mentors

Value add (as a firm) Follow-on Capital / Exits

Product (User Experience, Marketing, Growth Hacking, PR)

Recruiting

Customer/Partner/Mentor Introductions (Silicon Valley, Southeast Asia, rest of Asia bridging)

In short.. we make stuff happen southeast asian style

We say no >95% of the time

We know through (pattern recognition) but

the truth is, we really don’t know

So what do we look for?

Talent

Market Traction

Talent

No assholes*

Obsessed with product* Hustler

Never say die Get drunk with

Market

New or Differentiated*

Problem + Right Audience

Traction

Problem + Right Audience

Launched with Product Market Infatuation Fit*

Product Market Infatuation Fit

A product that satisfy a

market with engagement data + sustainable growth

that shows “yearning love”

4 Hacks for you

Know all three types of investors. Hustle to know them, get advice. Show them your progress Focus on Pre-Built Demand (but new & unique, have a clear differentiation) Make users love your product (launch fast) Then ideate more and think bigger

4 investor look outs for you Investor is not fascinated about your product Person to person chemistry is out of whack*(call test) Do not network and hustles for you

Terms are too weird or uncomfortable – gut feel

In conclusion we are looking for: "Nice cockroaches with steel balls

who understand their users well and hustle to deliver highly engaging products that they love and adore."

Thank you, questions?

@jpaine jeff@goldengate.vc paine.co