MEET THE EXPERTSAdvanced Tips From Revenue Management Professionals

THURSDAY, JULY 23 - 9:00AM (PDT)

About Duetto

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Founded byIndustry Leaders

World-ClassTechnology Development

Committed toCustomer Success

Our Speakers

Gayle EhreanSenior Director of Customer Success

Chris KnotheSenior Solutions Engineer

Tim KolmanSenior Solutions Engineer

Agenda

▍ The evolution of Revenue Strategy

▍ Saying ‘no’ to discounted business

▍Understanding your market factors

▍Collaboration across departments

▍ The importance of segmentation

▍Analyzing your decisions

▍ Tearing down walls

▍ The availability of Big Data

▍Open Pricing

▍ Extended Q&A

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Gayle EhreanSenior Director of Customer Success

From revenue management to revenue strategy

Technology shaped revenue strategy

3 seasonal price points

New data and reports hit the scene

Just Say No

▍Saying ‘no’ to business▍Defend your decisions

capacity

Bookings

revenue

not optimized

Be very aware of your market

channels

business mix

trends by segment

Understand outside influences

▍Learn from your resources ▍Understanding the OTAs

Chris KnotheSenior Solutions Engineer

RegionalOffice

Owner Hotel Brand

PropertyManagement

Collaborate across the hotel

Operations

Sales &Marketing Distribution

RevenueManagement

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Executing across departments

Consistent/weekly updates

Market and communicate your pricing

Make a case for tech investments

The importance ofsegmentation

▍Use Pace Reports by market segmentation and channel

▍ True segmentation is actionable

Analyzing your decisions

▍Track cause & effect consistently

▍Could raising rates actually lower ADR?

▍Price experimentation

Tim KolmanSenior Solutions Engineer

Why the walls?

Bridging the RM & Sales gap

Benefits of

working together

Strategies to

remove barriers

The availability of Big Data

MacroeconomicData

Air Travel

Competitive Pricing

Reviews &Social Media

WebShopping

Weather

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Breaking from the norm

▍Go beyond "industry standards"

▍Open Pricing

▍Look outside the industry for strategies

Influencing the customer

| Our decisions affect customers| Give consumers a reason to

book direct

ASK THE EXPERTSQ&A: Your turn to ask questions.