WAC Research Overview presentation

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Transcript of WAC Research Overview presentation

Full Service Research and Data Solutions Company

WAC a Multifaceted Research and Data Solutions Company Since Its Creation in 1972.

WAC who we are

Focus Group Facilities

Customer Creation

Testing Capabilities

Online Capabilities

National Recruiting and Fielding Management

Partnerships

WAC what we do

WAC Facilities

Fort Lauderdale, FLhttp://www.wacresearch.com/ft_lauderdale_floorplan.html

Miami, FLhttp://www.wacresearch.com/miami_floorplan.html

• Top rated facility by impulse survey since its inception 1998 with Locations in Ft. Lauderdale and Miami, Florida.

• Recruiting from the tri-county area (Palm Beach, Broward, and Miami Dade), accounting for 35% of Florida's population.

• 4 focus group suites in each facility.• Multicultural recruiting capabilities

• Full Project management

• Facilities in all Major Markets

• Recruiting on a local and Nationwide

basis for Qualitative and

Quantitative Projects

WAC National Recruiting Capabilities and Field Management

WAC Partnerships From time to time we have received requests for specialized services.In order to accommodate these requests we have partnered with niche companies that are best capable of filling these requirements but still manage the process from inception to completion in order for it to run as smoothly as possible.

WAC Testing Capabilities….

Ethnography

Eyetracking

Focus Groups / Triads

Diary Studies / Shop

Alongs

Task-Based User Research

Product Testing

True Intent

QuantitativeQualitative

Results and

recommendations

Research Design

Consultation

Usability Testing

Intercept Interviews

Multicultural

Tracking Studies

WAC Online Capabilities

• Surveys• Video techniques• Focus Groups• IDI’s• Mobile• Moderators

WAC Customer Creation• Utilizing our exclusive access to specialized

databases • We are able to create profile segments in

order to humanize your users

WAC Clients

WAC Executive Team.Phil Kiernanl

Senior Field Director

Gary Altschul

CEO

Mayling Young

Senior Field Director

Ken Altschul

Founder

Jason Galvao

Senior Relationship ManagerJamie RingelSenior Relationship

Manager

WAC has you covered.

- WAC has over 40 years of experience and top ratings in the

industry

- We manage your project from beginning to end whether it be

qualitative, quantitative, National or Local.

- We partner with the best niche companies in the industry when

needs and technology become more specialized.

WAC of Ft. Lauderdale1415 W. Cypress Creek Road

Ft. Lauderdale, FL 33309(954) 772-5101 (Phone)

(954) 772-2774 (Fax)http://www.wacresearch.comWAC of Ft. Lauderdale1415 W. Cypress Creek RoadFt. Lauderdale, FL 33309(954) 772-5101 (Phone)(954) 772-2774 (Fax)

WAC of Miami8300 NW 53rd Street Suite 403Doral, FL 33166(786) 364-2272 (Phone)(786) 364-2291 (Fax)

WAC Contact