Post on 28-Nov-2014
description
Transform IT Into a Service Broker –
Key Success Factors
Moderator: Heman Smith, VMware
Paul Chapman, VMware
Kevin Lees, VMware
Rich Pleasants, VMware
Jeffrey Ton, Goodwill Industries of Central Indiana
OPT5315
#OPT5315
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Team Member Bio
Heman is the Organization Transformation Lead with VMware
Accelerate Advisory Services.
He works with customers to bring clarity and definition to their IT
organization’s strategies – and their ability to execute on those. He
specializes in the challenges and changes needed in IT organizations
in an ITaaS-driven world.
+1-801-831-2898
heman@vmware.com
Heman Smith: Organization Transformation Lead
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Team Member Bio
Rich is the Operations Transformation Lead for VMware Accelerate
Advisory Services.
He has led numerous IT enterprise operational change and process
engineering initiatives, and their supporting technology
implementations.
He has excellent experience in industry verticals such as financial
services, healthcare, telecommunications, retail, entertainment and
the public sector.
(804) 724-1952
rpleasants@vmware.com
Rich Pleasants: Operations Transformation Lead
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Team Member Bio
Kevin is a Principal Architect and the Lead Global Architect for Cloud
Operations within VMware’s Global Technology Solutions
organization.
His team is responsible for defining the virtualization, cloud, and
SDDC operational best practices, services, and enablement within
VMware.
+1-303-601-8900
klees@vmware.com
Kevin Lees – Principal Architect, Global Technology Solutions
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Team Member Bio
Paul Chapman is responsible for all aspects of cloud operations,
global infrastructure, networking, communications, and client service
delivery.
He also leads VMware’s applications operations, global data centers,
the transformation & portfolio office and the 7x24 VMware Command
& Control Center with a global team of 375+ people.
pchapman@vmware.com
Paul Chapman: Vice President, Global Infrastructure & Cloud
Operations, VMware
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Team Member Bio
Ton joined Goodwill Industries of Central Indiana, Inc., in 2010 to
provide vision and leadership in the continued development and
implementation of the enterprise-wide information technology
portfolio, including applications, infrastructure, security and
telecommunications across the Goodwill business units.
He also oversees the implementation of strategies for
communications within Goodwill and between the organization and
external stakeholders. He has owned his own management
consulting firm and was the CIO for Lauth Property Group.
Find Ton on Twitter at @jtongici or follow his blog at
RiversofThought.net.
+1-317-450-3813
jton@goodwillindy.org
Jeffrey S. Ton – SVP of Corporate Connectivity & CIO
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Business & IT Reality:
Demands & expectations are increasing
Pace is accelerating
Technology is more powerful
This is NOT Optional
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Einstein observed:
“The significant problems we
face cannot be solved at the
same level of thinking we were
at when we created them.”
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“Service Broker”: Example Scenario
Financial Services
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“Service Broker”: Example Scenario
Financial Services
Investments
Stocks
Bonds
Real Estate
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“Service Broker”: Example Scenario
Financial Services
Investments Stocks
Bonds
Real Estate
Insurance Life
Business
Auto
Home
Health
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“Service Broker”: Example Scenario
Financial Services
Investments Stocks
Bonds
Real Estate
Insurance
Life
Business
Auto
Home Health
Banking
Personal
Business
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“Service Broker”: Example Scenario
Financial Services
Investments
Stocks
Bonds
Real Estate
Insurance
Life
Business
Auto
Home
Health
Banking
Personal Business
Retirement
Investments
Cash Flow
Inheritance
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“Service Broker”: Example Scenario
Financial Services
Investments
Stocks
Bonds Real Estate
Insurance
Life
Business
Auto Home
Health
Banking
Personal
Business
Retirement
Investments
Cash Flow Inheritance
Trusts
Family
Business
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“Service Broker”: Example Scenario
Financial Services
Investments
Stocks
Bonds Real Estate
Insurance
Life
Business
Auto Home
Health
Banking
Personal
Business
Retirement
Investments
Cash Flow Inheritance
Trusts
Family
Business
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Service Broker: Definition
Brokers are generally defined as:
• Trusted advisors
• Intermediaries who facilitate transactions
Brokers provide services that allow buyers to:
• Free themselves from tactical time consuming tasks
• Focus on strategic goals and objectives
• Accomplish the task or result they want
• Faster
• Easier
• Better
• Lower cost
(Independent Infrastructure blog: April 2012: What’s An IT Service Broker?)
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Service Level
& Quality
Demand, Costs
& Incentives
Broker of IT Services
Service
Portfolio
Internal
IT Private
ITaaS
External
Vendors
Public
ITaaS
Service Broker: Definition
Business Outcome (Result)
Driven
Customer Focused
Service-Centric
Technology Leveraged
Cost Conscious
Profit Contributing, not cost
creating
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“Service Broker”: IT Scenario
IT Services
IaaS
Compute
Storage
Network
Security
PaaS
LAMP
DotNet
Java Oracle
Middleware
Internal Applications
Payroll
Benefits
Help Desk
Accounting
Legal
3rd Party Apps
SalesForce.com
Marketing Automation
Inheritance
Partner Interaction
Partner Portal
Lead Management
Engagement Management
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USER ACCESS
Secure Universal Access
IT Service Broker: End User Computing Example
INFRASTRUCTURE SOLUTION
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Service Broker – Maturity & Capabilities
Ad-Hoc
Basic
Controlled
Service Driven
Business
Automation
Optimized
ITaaS
Operational Capability
Reactive
Service Broker
Proactive
Innovative
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Service Broker: Benefits
Cost Savings
Agility – Faster time to results
Strategic Partner – Business
units can focus on growth
Proactive resource availability
Natural use of the “Cloud” / ITaaS
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Other VMware Activities Related to This Session
HOL:
HOL-SDC-1307
vCloud Automation Solutions
Group Discussions:
OPT1004-GD
IT Financial Management for the Cloud with Khalid Hakim
OPT5315
THANK YOU
Transform IT Into a Service Broker –
Key Success Factors
Moderator: Heman Smith, VMware
Paul Chapman, VMware
Kevin Lees, VMware
Rich Pleasants, VMware
Jeffrey Ton, Goodwill Industries of Central Indiana
OPT5315
#OPT5315