Post on 24-Jul-2016
description
Vacant to VIBRantfosteRIng health and communIty In west oakland By Re-ImagInIng the BlueBIRd gRoceRy lot
[IN]CITY 2015 ~ InstRuctoRs : nIcola szIBBo, Phd, sonIa-lynn aBenojaR, eRIc andeRson, justIn keaRnan~ enzo caBIlI, elIza koch, sydney PRoVan, jIll RosenBeRg, anya Rossa-Quade
San Pablo Avenue
Pera
lta St
reet
MacArthur Freeway
Mar
tin L
uthe
r Kin
g Jr
. Way
46th Street
West Grand Avenue
17th Street
Tele
grap
h Av
enue
Wes
t Str
eet
Mar
ket S
tree
t
27th Street
Hol
lis S
tree
t
San Pablo avenue Corridor our ProjeCtWeSt oakland
the bluebird site is located in West oakland is at the center point of three census tracts that make up the Hoover Foster and McClymonds neighborhoods. the majority of the area is zoned for residential use, but there is some commercial zoning along the main corridor.
MetHod tiMelineATTEND DESIGN DASH RECORD COMMUNITY IDEAS AND PRIORITIES SYNTHESIZE THEMES CONCEPTUAL DIAGRAMMING DESIGN PROPOSALSSITE ANALYSIS
in an effort to fulfill resident needs and promote health and vibrancy along the San Pablo avenue Corridor, we are working along side EBALDC (east bay asian local development Corporation) to imagine what could be temporarily built next to the California Hotel in the Bluebird Site, an expansive, baren parking lot.
residential
Commercial
Commercial/residential Mix
bluebird Site bluebird Site
bluebird Site
San
Pablo
avenu
e
34th Street
Vacant to VIBRantfosteRIng health and communIty In west oakland By Re-ImagInIng the BlueBIRd gRoceRy lot
[IN]CITY 2015 ~ InstRuctoRs : nIcola szIBBo, Phd, sonIa-lynn aBenojaR, eRIc andeRson, justIn keaRnan~ enzo caBIlI, elIza koch, sydney PRoVan, jIll RosenBeRg, anya Rossa-Quade
MAIN
EVERYTHING ELSE
San Pablo Avenue
Pera
lta St
reet
MacArthur Freeway
Mar
tin L
uthe
r Kin
g Jr
. Way
46th Street
West Grand Avenue
17th Street
Tele
grap
h Av
enue
Wes
t Str
eet
Mar
ket S
tree
t
27th Street
Hol
lis S
tree
t
GatHerinGSPaCeS
CoMMerCialSPaCeS bY tYPe
aCCeSS MaP
San Pablo Corridor
bluebird GroCerY lottranSit MaP
California Hotel
San Pablo Avenue
Pera
lta S
treet
MacArthur Freeway
Mar
tin L
uthe
r Kin
g Jr
. Way
46th Street
West Grand Avenue
17th Street
Tele
grap
h Av
enue
Wes
t Str
eet
Mar
ket S
tree
t
27th Street
Hol
lis S
tree
t
the bluebird Site is located adjacent to the Historic California Hotel. in the1940s and 1950s, the California Hotel was a hub for the african american music scene, hosting legends like billie Holiday, james brown, and ray Charles.
Site analYSiS
retailauto-related
entertainmentfood Servicesother Services
bluebird Site
SchoolsGreen SpaceGathering Spaces
bluebird Site
Current Pedestrian entrances
Possible Pedestrian entrances
bus Stops
Current Car access
bus routes
bus Stops
tHe eMPtY lot
PeoPleS Garden
Peoples Garden is situated next to the bluebird site. it is a community garden run by Peoples Grocery that provides classes and fresh produce to the neighborhood.
through our research, weve found that this neighborhood has numerous resources. the sites location next to the California Hotel and Peoples Garden provides a unique opportunity to build on these pre-existing assets and the sites rich history.
the surrounding area is currently car-centric and not pedestrian or bicycle friendly. this creates an experience that is hectic and void of color and excitement. our proposals aim to create a comfortable pedestrian area to encourage healthier modes of transportation.
Local residents identified a lack of commercial activity on the corridor and a disconnect between community gathering spaces. because of this, along with the existing attributes of the neighborhood, the Bluebird Site has the potential to become a community-driven, healthy space.
analYSiS
attributeS
n1000
120n
Vacant to VIBRantfosteRIng health and communIty In west oakland By Re-ImagInIng the BlueBIRd gRoceRy lot
[IN]CITY 2015 ~ InstRuctoRs : nIcola szIBBo, Phd, sonIa-lynn aBenojaR, eRIc andeRson, justIn keaRnan~ enzo caBIlI, elIza koch, sydney PRoVan, jIll RosenBeRg, anya Rossa-Quade
Recreation
attend deSiGn daSH
i. nature and HealtH ii. exCHanGe iii. artS and Culture
to better understand resident needs and further inform our proposals we attended a design dash at the California Hotel.
reCord CoMMunitY ideaS and PrioritieS
ProPoSal tHeMeS
Reflection of Community Identity
Safe for Families GatheringJob Creation
Green Space
Public Art
All Ages
Access to Fresh Food
Birdbath
Basketball Hoop
Wishing Tree
Chalk ArtInteractive Mural
Skate Park
Medicinal Garden
Music
Block Parties
Crop SwapFarmers Market
Black Arts District
Bulletin Board
Lighting
Beauty
Fun
FAR FRoM GReen SPACe
AnD eSSenTIAl SeRvICeS
eConoMIC DIveSTMenT
AnD InSuFFICenT JoB oPPoRTunITIeS
lACk oF GATHeRInG SPACe AnD PlATFoRMS FoR CoMMunITy
exPReSSIon
Story Telling
after listening to the community, we identified common threads from conversations and synthesized these themes into three categories on which to base our design proposals.
Community members gathered to brainstorm creative interventions in specific hot-spots along the San Pablo
the small scale proposals will be presented to residents during National Night Out.
iSSueS identified
library
Vacant to VIBRantfosteRIng health and communIty In west oakland By Re-ImagInIng the BlueBIRd gRoceRy lot
[IN]CITY 2015 ~ InstRuctoRs : nIcola szIBBo, Phd, sonIa-lynn aBenojaR, eRIc andeRson, justIn keaRnan~ enzo caBIlI, elIza koch, sydney PRoVan, jIll RosenBeRg, anya Rossa-Quade
oPtion 1: nature and HealtH
recreation
Seating and
Gathering GreenSpace
flexible Space/Mobileaccess
oPen air HealtH fair / San joSe is free and open to the public and offers services ranging from cardiovascular health and diabetes screenings to adult seasonal flu vaccinations. Providing space to host a fair or mobile clinics allows residents to access preventative care and nutrition education.
PotterS Wall benCH / berkeleY was built by artist andrew Werby and a group of neighborhood volunteers in 1978.the bench was cast in cement and decorated with shards and found objects donated by residents. this kind of community designed project could encourage investment in the space and provide residents with a sense of ownership.
PreCedentS
budGet
a place for moving, playing and relaxing with a focus on physical health and well-being for all ages.
Painted basketball Court: $800
Wall-Mounted basketball Hoop: $300
Painted Hop-Scotch Court: $100
basketballs: $300
Wooden Gazebo: $6,000
Mosaic bird-bath and benches: $1,500
Circular Wooden bench: $400
benches: $600
Wishing tree: $5,000
Scented jasmine trelliss: $3,650
Pavement Gardens: $1,000
other trees: $1000
Medicinal Garden: $700
Mini Skate-Park: $1500
lighting: $3300
basketball Court Mural: $5,000
Metal Garden arch: $500
operations and Maintenance (%15): $3,400/yr
%10 Contingency : $3,800
total: $38,900
n25
Vacant to VIBRantfosteRIng health and communIty In west oakland By Re-ImagInIng the BlueBIRd gRoceRy lot
[IN]CITY 2015 ~ InstRuctoRs : nIcola szIBBo, Phd, sonIa-lynn aBenojaR, eRIc andeRson, justIn keaRnan~ enzo caBIlI, elIza koch, sydney PRoVan, jIll RosenBeRg, anya Rossa-Quade
oPtion i: deSiGn eleMentSthe basketball court and skate park provide youth with places to get together, exercise and play.
reCreation
a covered gazebo provides shade and a place to relax for visitors of a variety of ages.
a wishing tree for residents to record and share their hopes and dreams.
the inclusion of personal items in a mosaic project
provides a sense of ownership in the space,
SeatinG and GatHerinG
a garden for herbs and natural medicines available to all visitors to encourage healthy choices and start conversations about preventative care.
a garden grown in the cracks of the pavement to green the space
and improve air quality with minimal asphalt removal.
an enticing path and beautiful gate makes Peoples Garden more visible and inviting to the neighborhood from the street.
Green SPaCe
bicycle parking to encourage healthy transportation to
the site.
flexible Mobile aCCeSS
along with health fairs, mobile clinics can use flexible open space to
provide easier access to healthcare.
oPtion 1 incorporates vegetation, areas for exercise, play and health care in response to the lack of essential services nearby and residents wishes for recreational and green spaces.
Vacant to VIBRantfosteRIng health and communIty In west oakland By Re-ImagInIng the BlueBIRd gRoceRy lot
[IN]CITY 2015 ~ InstRuctoRs : nIcola szIBBo, Phd, sonIa-lynn aBenojaR, eRIc andeRson, justIn keaRnan~ enzo caBIlI, elIza koch, sydney PRoVan, jIll RosenBeRg, anya Rossa-Quade
oPtion ii: exCHanGe
ProjeCt roW HouSe/ HouSton was founded as a result of the vision of local african-american artists wanting a positive creative presence in their own community. Community Markets allow local creatives and entrepreneurs to gain exposure, build their own brand, and sell their merchandise as a member of Houstons artistic community.
PieCe bY PieCe/ loS anGeleS provides low-income and formerly homeless people in South los angeles free mosaic art workshops. the workshops aim to develop marketable skills and income to improve quality of life for the citys most vulnerable populations.
space for pop-ups
bookexchange Seating
and Gathering
flexible Space/Mobile access
recreation
WorkshopSpace
Pop-up Space
an open space for a variety of markets, fairs, and workshops.
n25
PreCedentS
budGet
large Custom tent: $5,000
Merchant tents: $2,800
book exchange table/Chairs: $500
fair and Workshop tables/Chairs: $1,400
book Shelves: $1,200
Chess tables: $650
large Park Grills: $1,400
benches and Picnic tables: $5,500
Painted Walkway: $3,000
bulletin boards: $300
trees and Planters: $4,000
lighting: $3,300
book exchange Mural: $5,000
operations and Maintenance (%10): $4,100/yr
%10 Contingency : $4,500
total: $49,700
jungle Gym and Surface: $7,000
Vacant to VIBRantfosteRIng health and communIty In west oakland By Re-ImagInIng the BlueBIRd gRoceRy lot
[IN]CITY 2015 ~ InstRuctoRs : nIcola szIBBo, Phd, sonIa-lynn aBenojaR, eRIc andeRson, justIn keaRnan~ enzo caBIlI, elIza koch, sydney PRoVan, jIll RosenBeRg, anya Rossa-Quade
oPtion ii: deSiGn eleMentS SeatinG and GatHerinGexCHanGe SPaCeS
flexible Mobile aCCeSS
farmers markets held in the space improves access to healthy foods.
Crop Swap events facilitate trade between local gardeners.
flexible signage welcomes drivers and pedestrians in for farmers markets, craft fairs,
and job fairs.
a space for pop-up retail gives local entrepreneurs an opportunity to try
business models at low-risk.
a bulletin board advertises services and events like friday night live and design dashes.
a community book exchange to serve as a place holder and inspiration for a more permanent library.
Comfortable shaded swing bench encourages library visitors to sit and read outside.
a custom designed shaded space with tables provides a place for
workshops and community markets where local artists and vendors can
sell goods without a booth fee.
a community painted path connects neighbors in a collaborative project and makes a personal mark on the space.
reCreationa park style grill and picnic area for people to gather, share food, and provides space for local cook-offs like oaktown throw down.
Convertible chess tables and a multi-level jungle gym create places for all ages to
oPtion ii provides infrastructure for residents to exchange skills, knowledge, and goods in response to desires expressed by the community for economic opportunities, access to fresh foods, and improved community networks.
Vacant to VIBRantfosteRIng health and communIty In west oakland By Re-ImagInIng the BlueBIRd gRoceRy lot
[IN]CITY 2015 ~ InstRuctoRs : nIcola szIBBo, Phd, sonIa-lynn aBenojaR, eRIc andeRson, justIn keaRnan~ enzo caBIlI, elIza koch, sydney PRoVan, jIll RosenBeRg, anya Rossa-Quade
oPtion iii: artS and Culture
dorCHeSter ProjeCtS/ CHiCaGo is a cluster of formerly abandoned buildings have been renovated into a vibrant cultural center. the project includes the Black Cinema House and a Reading Room for showcasing African-American films and literature.
before i die/neW orleanS is an interactive art project that invites people to share their personal aspirations in public. artist Candy Chang created this experiment on an abandoned house to create a organic form of story telling by and for the residents of her neighborhood.
Seating and
Gathering
flexible Space/Mobile access
recreation
Stage a place for expression, storytelling, and remembrance tied to the rich history of music and performance in oakland.
n25
PreCedentS
budGetlarge Custom tent: $5,000
Sculptural Seating: $2,000
Stage overhang: $2,000
Custom Wood Stage: $7,500
Projector/Screen/Sound: $2,400
trellis Plants: $2,000
trees and Planter: $340
Picnic tables: $2,000
benches: $1,500
folding Chairs: $600
trash Cans: $500
interactive Chalk Mural: $400
lighting: $3,300
jazz Mural: $5,000
Ground Painting: $4,000
operations and Maintenance (%10): $4,000/yr
%10 Contingency : $4,400
total: $48,800
Wall demolition: $3,000
jump Castle: $600
flags: $1200
Vacant to VIBRantfosteRIng health and communIty In west oakland By Re-ImagInIng the BlueBIRd gRoceRy lot
[IN]CITY 2015 ~ InstRuctoRs : nIcola szIBBo, Phd, sonIa-lynn aBenojaR, eRIc andeRson, justIn keaRnan~ enzo caBIlI, elIza koch, sydney PRoVan, jIll RosenBeRg, anya Rossa-Quade
oPtion iii: deSiGn eleMentS reCreation
SeatinG and GatHerinG
artS and Culture
flexible Mobile aCCeSS
a stage for performances and
concerts brings music back to the California
Hotel. a screen above the stage brings people
together for movie nights and festivals.
Murals commissioned by local artists pay tribute to the african american music legends that once performed on the site.
Step seating provides informal space for concert and movie watchers and
functions a play structure at other times.
Colorful covered area with sight lines to the stage provides a shaded relaxed atmosphere for event-goers of all ages.
An inflatable jump castle provides entertainment for children during events.
Planted walls green the space without requiring asphalt removal. Plantings draw attention from the highway and serve to buffer noise from traffic.
Changeable letter board informs neighbors of
upcoming events.
flexible space for food trucks and carts increases interest in events and makes the space more comfortable
during longer programs.
interactive chalk murals with changing prompts such as i love oakland because.... creates a forum for community stories and opinions.
oPtion iii is designed as an event space for people to gather, celebrate, and tell stories. the proposal emphasizes public art and a stage for performers, educators and residents to reflect the communitys tradition of arts and culture.
flags designed by community members
depicting stories, local events and history draw
people into the space and create a sense of identity.
Vacant to VIBRantfosteRIng health and communIty In west oakland By Re-ImagInIng the BlueBIRd gRoceRy lot
[IN]CITY 2015 ~ InstRuctoRs : nIcola szIBBo, Phd, sonIa-lynn aBenojaR, eRIc andeRson, justIn keaRnan~ enzo caBIlI, elIza koch, sydney PRoVan, jIll RosenBeRg, anya Rossa-Quade
PraCtiCal ConSiderationS
Murals done on wood panels could be moved and installed at a different site.
Specific site features have been designed for mobility and can be relocated if the site is developed in the future.
a book exchange could build support for a library branch to be rebuilt somewhere in the neighborhood.
large structures like the stage or gazebo could be relocated to enhance another underutilized space.
vegetation could be replanted in-ground around the neighborhood.
SuMMarY of ProPoSalS
nature and HealtHimproves air quality and encourages physical well-being.
exCHanGeactivates local economy and strengthens neighborhood networks.
artS and CultureProvides a space for residents to showcase talents and involve themselves in artistic expression.
Pop-ups that inspire long term businesses could potentially move into the California Hotels vacant commercial space.
the wishing tree could become a permanent fixture of the neighborhood.
PoSSible PartnerS
vaCant
vibrant
beYond deSiGnin formulating these proposals we are attempting to serve the San Pablo avenue Corridor by proposing designs that spark inspiration. We hope to create a space that is shaped by community members and lays the ground for more permanent initiatives.
We see the small budget as an asset in thinking creatively and encouraging collaboration with local partners. The flexibility of the space is vital to its success. built elements and programing must evolve in response to community use and input.