UsersDissemination Channels Hazard community / Government authorities Fax, Telephone, Email, SMS,...

Post on 16-Dec-2015

219 views 1 download

Tags:

Transcript of UsersDissemination Channels Hazard community / Government authorities Fax, Telephone, Email, SMS,...

Users Dissemination Channels

Hazard community / Government authorities

Fax, Telephone, Email, SMS, Dedicated website, FTP

Weather-sensitive economic sectors

Fax, Telephone, Email, SMS, Dedicated website, FTP, Specialized Channel (e.g. NAVTEX)

Media (press, radio, TV) Fax, SMS, FTP

Public Website, Media, DAB, IVRS, Mobile app, SMS, Social Networking Websites, Weather Wizard, Electronic Display, Big Horn in Rural Areas

Dissemination Channels for Different Users

Shared mission with NMHS to ensure safety of life, livelihood and protection of property

E.g. public safety, emergency and civil defense agencies NMHS should consult and coordinate closely with them Know their requirements and give them high priority Customized products: e.g. Alert service prior to issuance

of warnings for public, Forecast products that indicates the likelihood of issuance of warnings, Real-time weather information to trigger emergency response, etc.

Users (1) - Hazard Community / Government Authorities

Use Fax and Email to alert user prior to the issuance of weather

warning

Use webpage to indicate the likelihood of issuance of

warning

Use SMS to trigger emergency response to localized heavy

rain

Agriculture, forestry, fishing, marine, air, land transport, energy production, construction, sport, tourism, outdoor entertainment, etc.

Products: wide spectrum, from short-range forecasts and warnings to long-range forecasts and climate information

Some sectors may need special dissemination channels

User (2) – Weather Sensitive Economic Sectors

Use webpage to provide alarm on strong gust

Use NAVTEX/HF radio to provide weather info to fishermen/shipping community

Use Fax to inform the change to higher TC Warning Signal within

half an hour

Most important user and partner of NMHS NHMS usually needs to tailor products for

media Fast, plain language, simple style, short,

concise, through multi-channels Limited air time for radio and TV – short and

concise Photo, graph desirable for press Audio or video clips desirable for electronic

media

User (3) – Mass Media (Print, TV, Radio)

Use webpage to provide press release

Use fax to provide weather forecast for radio and TV

Synopsis

Forecast

Outlook

Host weather programs and media briefing for TV

Use Fax, SMS to provide weather warnings for radio, TV

TC Warning Signals and Rainstorm

Warning Signals are disseminated to

electronic media 5 – 10 minutes in advance to

facilitate the announcement to the

public at the same time

Use FTP over dedicated communication link to push weather information to media for automatic

display on TV

Largest user group Needs severe weather warnings to protect life

and property; and Routine information for daily use, travel,

leisure, general convenience User requirement not as precise as other user

sectors and need to establish feedback mechanism

Various kind of products to meet the diversified needs of different user groups

User (4) – General Public

Establish an Interactive Voice Response System (IVRS) to answer

telephone enquires on weather information

Develop a website to display dynamic weather information

Weather Warning

Weather Forecast

Current Weather

Establish a website to provide diversified weather services to

different user groups

Detect user’s location or allow user to select a location

Provide personalized weather services through website

Provide location-based lightning alert service through

website

Date Milestones

14 Dec 2001 Operational trial with climatological information in English

09 Dec 2002 Operational trial with forecast information in English

22 May 2003 Launch Arabic version

23 Feb 2004 Launch Chinese version

23 Mar 2004 Launch Portuguese version

23 Mar 2005 Start formal operation

23 Mar 2006 Join the WMO domain: wmo.int

12 Sep 2006 Launch Spanish version

31 Jan 2007 Launch French version

22 May 2008 Win the 2008 Stockholm Award

23 Mar 2009 Launch German version

28 Aug 2009 Launch Italian version

29 Apr 2010 Launch Future version

Page Views (in million)

0

20

40

60

80

100

120

140

160

180

2003 2004 2005 2006 2007 2008 2009 2010 2011 2012

Page Views (in million)

0

5

10

15

20

25

30

2003 2004 2005 2006 2007 2008 2009 2010 2011 2012

Electronic Display