Rock out Rock out Twitter, Facebook, Twitter, Facebook,

and your blogand your blogin less than in less than

half an hour a dayhalf an hour a day

Rock out Rock out Twitter, Facebook, Twitter, Facebook,

and your blogand your blogin less than in less than

half an hour a dayhalf an hour a day

Fayza A. Elmostehi Social Media Editor CultureMap Houstonwww.culturemap.com

Fayza A. Elmostehi Social Media Editor CultureMap Houstonwww.culturemap.com

Blog: fayza.meTwitter: @fayza

E-Mail: fayza@culturemap.com

Blog: fayza.meTwitter: @fayza

E-Mail: fayza@culturemap.com

Journalists sure are Journalists sure are

busy these days, busy these days, aren’t we?aren’t we?

Journalists sure are Journalists sure are

busy these days, busy these days, aren’t we?aren’t we?

Here’s the Here’s the secretsecret

Here’s the Here’s the secretsecret

Why Twitter, Facebook, Why Twitter, Facebook, and Blogging?and Blogging?

Why Twitter, Facebook, Why Twitter, Facebook, and Blogging?and Blogging?

TwitterTwitterTwitterTwitter

Garden Variety Garden Variety Update: Update:

You-CentricYou-Centric

Garden Variety Garden Variety Update: Update:

You-CentricYou-Centric

Good Karma Good Karma Update: Update:

Them-CentricThem-Centric

Good Karma Good Karma Update: Update:

Them-CentricThem-Centric

How?How?

ToolsToolsToolsToolsHootSuite or Tweetdeck

Tweet Button

Twitter Lists

Twitter Search

Mobile Apps (Twitter, Twitterberry, Twitdroid, Twee)

Twitterfeed or HootSuite for RSS

FacebookFacebookFacebookFacebook

Garden Variety Garden Variety Update: Update:

You-CentricYou-Centric

Garden Variety Garden Variety Update: Update:

You-CentricYou-Centric

Good Karma Good Karma Update: Update:

Them-CentricThem-Centric

Good Karma Good Karma Update: Update:

Them-CentricThem-Centric

How?How?How?How?

ToolsToolsToolsToolsHootSuite or Tweetdeck (yup, again!)

Like Button

Facebook Friend Lists

Mobile Apps (Facebook, Friendly, MyPad)

RSS Graffiti or HootSuite for RSS

Should I link Should I link Twitter tweets Twitter tweets and Facebook and Facebook

status updates?status updates?

Should I link Should I link Twitter tweets Twitter tweets and Facebook and Facebook

status updates?status updates?

BloggingBloggingBloggingBlogging

Garden Variety Garden Variety Update: Update:

You-CentricYou-Centric

Garden Variety Garden Variety Update: Update:

You-CentricYou-Centric

Good Karma Good Karma Update: Update:

Them-CentricThem-Centric

Good Karma Good Karma Update: Update:

Them-CentricThem-Centric

How?How?How?How?

ToolsToolsToolsToolsWordpress or Blogger

Google Alerts

Google Blogsearch or Blogpulse

Google Reader

Twitterfeed or HootSuite for RSS

How does a How does a journalist journalist

do it?do it?

How does a How does a journalist journalist

do it?do it?

What’d we learn What’d we learn today?today?

What’d we learn What’d we learn today?today?

Journalists can’t escape using Twitter, Facebook, and updating personal blogs.

In your updates, always be you-centric and them-centric.

Using tools makes social networks much friendlier, but they do NOT replace human updating and interaction!

Journalists can’t escape using Twitter, Facebook, and updating personal blogs.

In your updates, always be you-centric and them-centric.

Using tools makes social networks much friendlier, but they do NOT replace human updating and interaction!

Questions?

Happy updating!Happy updating!Happy updating!Happy updating!

Email: Email:

fayza@culturemap.comfayza@culturemap.com

Blog: fayza.meBlog: fayza.me

Twitter: @fayzaTwitter: @fayza

Email: Email:

fayza@culturemap.comfayza@culturemap.com

Blog: fayza.meBlog: fayza.me

Twitter: @fayzaTwitter: @fayza

All photos in this presentation taken by Fayza.All photos in this presentation taken by Fayza.