Tourism Logistics Management in ASEAN

Pairach Piboonrungroj, PhDLogistics and Supply Chain Research CentreFaculty of Economics, Chiang Mai University

LECTURE

DATE BY16-17 MARCH 2013 PAIRACH PIBOONRUNGROJ, PHD

TOURISM LOGISTICSIN THE CONTEXT OF ASEAN INTEGRATION

About me

• BEcon (1st), CMU• 2 years at SRI CMU• SFR Scholarship in L&SCM• MSc in L&OM• PG Dip in SocSci Res Med• PhD in Tourism SCM

Pairach Piboonrungroj, PhD

HARRY BOER’S HIGHLY COMMENDED AWARD EUROMA CONFERENCE 2011, CAMBRIDGE, UK

Winner of ATS AwardEducational Excellence in Social Science and Humanity 2012

Contact me1. E-mail ...me@pairach.com2. N.A.

Follow me• www.pairach.com• Facebook Page: /PairachCMSE• Twitter: @PairachCMSE

Contents• Tourism Logistics & Supply Chains?• Tourism in ASEAN (AEC)• Case Study

The Tourism Network

Source: http://thumbnails.visually.netdna-cdn.com

OVERVIEW OF TOURISM IMPACTS IN SE ASIASOURCE: WWW.TRENDSOUTHEAST.ORG

ONLINE TRAVEL INDUSTRY

PROJECT

DATE CLIENTDATE NAME

TRAVEL & TOURISMCOMPETITIVENESS INDEX (TTCI)

PROJECT

DATE CLIENTDATE NAME

TTCI SCORE OF ASEAN MEMBERS

PROJECT

DATE CLIENTDATE NAME

TTCI RANKINGS OF ASEANOF ASEAN MEMBERS

TTCI VS. GDP PER CAPITA

PROJECT

DATE CLIENTDATE NAME

TREND IN INTERNATIONAL

PROJECT

DATE CLIENTDATE NAME

DO YOU NEED A VISA?A VISA INDEX AND VISA REQUIREMENT

TRANSIT?DIRECT ROUTES FROM THE CAPITALS

Your Turn!Small Group Discussions

HTTP://CTE-BLOG.UWATERLOO.CA/WP-CONTENT/UPLOADS/2009/02/DISCUSS-COPY-299X300.JPG

Group ActivitiesDefine your Tourism supply chain

Last/next trip

Problems? Bottleneck?

Suggestions for collaboration?

1. TOURISM 2020SOURCE: HTTP://WWW.AMADEUS.COM

2. NEW AVIATION TECHNOLOGYWHAT IS THE IMPACTS ON TOURISM IN ASEAN?

3. WHAT A TOURIST WANT?EXPECT THE UNEXPECTED !!!

INFLATION & TOURISMHOW TO COPE WITH PRICE UNCERTAINTY

HOW TO MANAGE BUDGET TOURISTS?SOURCE: HTTP://STAYWYSE.ORG

Tips for Small Group DiscussionsPositive interdependence (Swim or sink together?)

Face-to-Face interaction and advocacy

Individual accountability

As a group, not individual.

Topic tomorrowTourism of the Route

R3E = เชียงราย ห้วยทราย สิบสองปันนา

EWEC1 = อุดร เวียงจันทร์ เว้

EWEC2 = ไทย เมียนม่าร์

SWEC = ไทย กัมพูชา