Top 10 Selling Women's Fashion on TMall

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Transcript of Top 10 Selling Women's Fashion on TMall

Top 10 Selling Women’s Fashion Brands on TMallQ1 2013

No. 10 - Ochirly

Store: www.orchirly.tmall.com

This China-born European-style brand went on TMall in 2010

Product options: 843

Price range: RMB 68-2495

No. 9- Qianbaiyilian

Store: www.qianbaiyilian.tmall.com

The Chinese brand started on Taobao in 2007 and moved to TMall in 2011. It targets middle-aged and older women

Product options: 444

Price range: RMB 49-888.

No. 8- Artka

Store: www.artka.tmall.com

This Chinese brand was created in 2005. Its style is a mix of Bohemian and European with strong emphasis on embroidery

Product options: 641

Price range: CYN38-3088

No. 7- Uniqlo

Store: www.uniqlo.tmall.com

This brand was launched on TMall in 2009

Product options: 1693

Price range: RMB 27-599

No. 6- Only

Store: www.only.tmall.com

The Danish fashion brand went online around 2010

Product options: 1227

Price range: RMB 39.5-2499

No. 5- Dabuwawa

Store: www.dabuwawa.tmall.com

This brand was created by a group of China fashion industry experts and started to sell online in 2007. Its design caters to teenage girls and younger women

Product options: 1022

Price range: RMB 59-1080

No. 4- OSA

Store: www.osa.tmall.com

This Chinese fast fashion brand started to sell online in 2007

Product options: 1782

Price range: RMB 48-3688

No. 3- Inman

Store: www.inman.tmall.com

This Chinese brand was created in 2007 and started to sell online in 2008, its product range is cotton and linen casual clothing

Product options: 1356

Price range: RMB 29-1499

No. 2- HSTYLE

Store: www.handuyishe.tmall.com

This Chinese brand was established in 2008 as ‘Korean fast fashion’ style. It’s the No. 1 selling women’s fashion brand on TMall in 2012

Product options: 3486

Price range: CYN18-1399

No. 1- Leibo

Store: www.ripfs.tmall.com

The brand was started by two Chinese sisters and and went on Taobao as early as 2006. Its design is a mixture of denim and Chinese ethnic style

Product options: 628

Price range: RMB 38-828

Some Facts

• Most topping selling brands are Chinese ones

• Quite a few of these Chinese brands started on Taobao before migrating to Tmall

• Two foreign brands Only and Uniqlo entered top 10

• A few other foreign brands including Vero Moda, Mango and Forever 21 reached top 20

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