Post on 16-Dec-2014
description
Timokids is an app withStories and games for children
with narration
Stories and games are found in different languages and ready for
expansion.
The stories present many themes and situations that reflect the day-by-day of the kids, with the objective to educate and
entertain.
WHERE TIMOKIDS OPERATE
B2BEducational campaigns
through stories sponsored by companies
B2CProduct sales in the app and licensed products using the characters
Indie AuthorsProduction and
publication of content in app with option to
printed books
1 http://www2.camara.leg.br/camaranoticias/noticias/DIREITOS-HUMANOS/423815-CRIANCAS-SAO-AS-MAIORES-VITIMAS-DA-PUBLICIDADE,-CRITICA-DIRETORA-DE-INSTITUTO.html2 http://noticias.terra.com.br/brasil/videos/mercado-infantil-movimenta-r-50-bilhoes-por-ano-no-brasil,467400.html3 http://www.abdl.com.br/noticias/index.php?noticia=492
R$ 1 billion 3
R$
130 million
s 1
R$ 50 billions
2
VALUEEducational support tool for parents and teachers using technology
REVENUE MODEL
Publishing stories by independent authors and revenue share
B2B Model: Stories sponsored by institutions
B2C Model: In app and products
B2B MODEL
STAGE
Stage 2:Release to
Android and more languages
Stage 1:App Store e 3
languages available
DOWNLOADS & USERS
Total Downloads:
12500
Opened Screens / Session
18,10Returning Users
53.5%
New Users
46.5%
Facebook Likes
58663Biggest Organic Reach: 18100
06/14
07/14
08/14
09/14
10/14
PRESS
The kidSAFE Seal Program is a program that reviews and certifies the safety
practices of children-friendly websites and technologies.
Challenge Cup São Paulo’s Regional competition, held at SuperNova Labs. Winner of Reader’s Choice award in
Education category.
Demo is the most important scene of launching technological innovation.Timokids reaches 3th in National
Event.
CERTIFICATES & AWARDS
Program that seeks to attract early stage, high-potential entrepreneurs to bootstrap their
startups in Chile, using it as a platform to go global
DEVELOPMENT ROADMAP
Interactive Stories
Custom Narration
Custom Character
INTERNATIONAL EXPANSIONWe already are in 89 countries :
69,2%
Brazil
Best iPhone rank ever is #3 in Education in AngolaBest iPad rank ever is #1 in Education in Angola and 2 other countries
TEAM
Fabiany LimaCEO
Holds a Law Degree with MBA in Marketing and Sales, and
Business Management
Julian NunesDesigner
Graduated in Multimedia Production and Post
Graduate in Audiovisual.
Fernando PadovanCOO
MBA in Sales and Management. Worked for multinationals and
founded Quimera agency.
Huoston Rodrigues3D illustrator
Graduated in Advertising Creation, post-graduate in
History of Art
Felipe CardosoMobile Developer
Graduated in computer technologies with three
years experience.
Mário HenriqueAndroid and WP Developer
More than 13 years of experience as Developer and
Information Arquitect
COMPETITIVE ADVANTAGES AND NEEDS
The Team Value Proposal
Social-Education Content
Variety of Content
INVESTMENT (R$)
400.000
Equity: 20%
PROJECTIONS
-500000
0
500000
1000000
1500000
2000000
2500000
3000000
3500000
4000000
4500000
TOTAL DE RECEITAS CUSTOS TOTAL EBITDA
2014 2015 2016 2017