Post on 25-Jul-2015
What is Thingalytics?
It is the science behind using real-time analytics and
algorithms to guide you through the MAZE of fast Big Data arising
from the INTERNET OF THINGS
What does Thingalytics do?
Thingalytics enables organizations to use real-time analytics and
algorithms to seize opportunities that flow from the
INTERNET OF THINGS while simultaneously
minimizing threats
Who uses (or will use) Thingalytics? Any organization that is involved in, and can benefit from, the Internet of Things needs Thingalytics…
Who uses (or will use) Thingalytics? Any organization that is involved in, and can benefit from, the Internet of Things needs Thingalytics… From hospitals to shipping companies, banks or appliance manufacturers, to name but a few…
Who uses (or will use) Thingalytics? Any organization that is involved in, and can benefit from, the Internet of Things needs Thingalytics… From hospitals to shipping companies, banks or appliance manufacturers, to name but a few…
There are already many visionary firms running real world Implementations of Thingalytics, including: Turkcell, Coca-Cola, Royal Dirkzwager, ANZ, Greyhound, Electrolux, Medtronic…
How does Thingalytics Work?
Thingaly)cs is about a lot of
small, con)nuous adjustments that can improve the
world
How does Thingalytics Work?
Thingaly)cs is about a lot of
small, con)nuous adjustments that can improve the
world
Thingaly)cs is about spo;ng
what is happening now, or what
might be about to happen, and using that intelligence
How does Thingalytics Work?
Thingaly)cs is about a lot of
small, con)nuous adjustments that can improve the
world
Thingaly)cs is about spo;ng
what is happening now, or what
might be about to happen, and using that intelligence
With Thingaly)cs, we con)nuously
look for “in-‐the-‐moment” opportuni)es to improve performance
How does Thingalytics Work?
Thingaly)cs is about a lot of
small, con)nuous adjustments that can improve the
world
Thingaly)cs is about spo;ng
what is happening now, or what
might be about to happen, and using that intelligence
With Thingaly)cs, we con)nuously
look for “in-‐the-‐moment” opportuni)es to improve performance
There are many ways to achieve the benefits of Thingaly)cs and supercharge your
organiza)on
Why is THINGALYTICS important
?
There are measurable benefits to using Thingaly)cs: 1. IMPROVING opera)ng
efficiencies 2. AVOIDING costly
mistakes or threats to your business
3. SEIZING opportuni)es for profit and growth
4. SUPERCHARGING the customer experience.
What’s the point
of THINGALYTICS
?
Modern businesses require new, agile systems to handle the computa)onal explosion of sensory inputs and reference data generated by the INTERNET OF THINGS
What’s the point
of THINGALYTICS
?
Modern businesses require new, agile systems to handle the computa)onal explosion of sensory inputs and reference data generated by the INTERNET OF THINGS Thingaly@cs is all about collec)ng the right informa)on, analyzing it in the right way, and driving the right decisions to make systems smarter… & even self-‐learning
1. It’s All About Me: Highly targeted loyalty programs for retail, banking, hospitality…
2. Machines With Feelings: Connecting machines to
optimize performance & reduce costs in manufacturing,
utilities, …
3. Home is Where the Smart Is: Making the home easier &
cheaper to run with smart appliances 4. Take 2 Smart Pills & Call Me in the Morning: Smart
healthcare to reduce costs, stretch resources and save
lives
5. I’m the Chairman of the Board: Smarter algorithms to
drive smarter decisions (e.g., capital markets trading)
6. Robocops: Smarter than the Average Criminal: Algorithmic police to stop IoT hurting people or losing
money
7. Planes, Trains & Automobiles: Optimizing transport &
logistics to save money, get to places faster
MAJOR
STRANDS OF Thingalytics 7
MAJOR
STRANDS OF Thingalytics 7
INTERNET OF THINGS becomes very exciting when we see how lives can be saved, fraud avoided, customers delighted and carbon emissions reduced It gets SCARY, however, when we realize a single mistake can mean millions of dollars lost in seconds, company reputations ruined in moments, and lives put at risk THINGALYTICS allows us to enable the opportunities of IoT while avoiding the threats
Thingalytics #1: “It’s all about me”
Thingalytics empowers a new generation of personalized marketing and customer experience applications
Thingalytics #1: “It’s all about me”
Thingalytics empowers a new generation of personalized marketing and customer experience applications
Thingalytics #1: “It’s all about me”
Thingalytics empowers a new generation of personalized marketing and customer experience applications
AGE: 28 (+/- 5) GENDER: FEMALE ID: 98543 UPTIME: 13.42 HAPPY:
Facial Recognition
Thingalytics #1: “It’s all about me”
Thingalytics empowers a new generation of personalized marketing and customer experience applications
DYNAMIC
offers
Thingalytics #1: “It’s all about me”
Thingalytics empowers a new generation of personalized marketing and customer experience applications
LOCATION DYNAMIC
offers
Thingalytics #1: “It’s all about me”
Thingalytics empowers a new generation of personalized marketing and customer experience applications
LOCATION
BUYING behavior & interests
DYNAMIC
offers
Thingalytics #1: “It’s all about me”
Thingalytics empowers a new generation of personalized marketing and customer experience applications
LOCATION
BUYING behavior & interests
DYNAMIC
offers
SEG MENT
of one marke@ng
Thingalytics #1:
Thingalytics empowers a new generation of personalized marketing and customer experience applications
SPECIAL BANANA OFFER
FACE Detec@on
50% off when you buy 2
IT’S ALL ABOUT
ME
Thingalytics empowers a new generation of personalized marketing and customer experience applications
FACE Detec@on
OFFER Matching
Learn & Refine
OFFERS
Hello Bob! Check this out! 20% off Thingaly)cs
Thingalytics #1: IT’S ALL ABOUT
ME
Thingalytics empowers a new generation of personalized marketing and customer experience applications
FACE Detec@on
OFFER Matching
Learn & Refine
OFFERS
Hello Bob! Check this out! 20% off Thingaly)cs
Thingalytics #1: IT’S ALL ABOUT
ME Demographic ANALYSIS
Thingalytics empowers a new generation of personalized marketing and customer experience applications
FACE Detec@on
OFFER Matching
Learn & Refine
OFFERS
Hello Bob! Check this out! 20% off Thingaly)cs
Thingalytics #1: IT’S ALL ABOUT
ME Demographic ANALYSIS
Effec@veness ANALYSIS
Thingalytics #1: “It’s all about me”
Thingalytics empowers a new generation of personalized marketing and customer experience applications
Hotels wish to provide a better customer experience by being able to identify people who stay frequently, determine where they are in their hotels and evaluate their satisfaction
Thingalytics #1: “It’s all about me”
Thingalytics empowers a new generation of personalized marketing and customer experience applications
Hotels wish to provide a better customer experience by being able to identify people who stay frequently, determine where they are in their hotels and evaluate their satisfaction
5-‐Star Hotel GUEST RECOGNITION
Room 5446 No Smoking Nut Allergy
Room 3278 Smoker Champagne in room
Room 2149 Prefers Sea view No Smoking
Room 6832 No Smoking
Thingalytics #1: “It’s all about me”
Thingalytics empowers a new generation of personalized marketing and customer experience applications
Hotels wish to provide a better customer experience by being able to identify people who stay frequently, determine where they are in their hotels and evaluate their satisfaction
To achieve this, they employ ‘inside’ location-tracking technologies...
Thingalytics #1: “It’s all about me”
Thingalytics empowers a new generation of personalized marketing and customer experience applications
Hotels wish to provide a better customer experience by being able to identify people who stay frequently, determine where they are in their hotels and evaluate their satisfaction
To achieve this, they employ ‘inside’ location-tracking technologies...
Members of loyalty schemes download a smart app that tracks their experience in the hotel, enabling them to : 1. Receive offers and hotel information 2. Provide the hotel with the ability to respond
when opportunities present themselves to enhance a member’s experience
Thingalytics #2: “Machines with Feelings”
THINGALYTICS looks into industrial and retail processes and considers how smart machines are enhancing efficiency, reducing costs and improving customer experiences…
8.4 meters 4.7 meters
Thingalytics #2: “Machines with Feelings”
The opera)ng standards for GE generators is extremely high. If one generator fails, it could take down an en)re manufacturing plant
8.4 meters 4.7 meters
Thingalytics #2: “Machines with Feelings”
By pulling data from 200+ sensors into a central database and then crea)ng algorithms around certain processes, GE could become more proac)ve and remotely manage any issues as soon as – or some)mes even before – they come up
The opera)ng standards for GE generators is extremely high. If one generator fails, it could take down an en)re manufacturing plant
Thingalytics #2: “Machines with Feelings”
Cars possess many systems and processes, and companies like Schwering and Hasse Elektrodraht must ensure top quality for their products.
Their factory produces more than ~87,000 miles of coiled wire every day
Thingalytics #2: “Machines with Feelings”
Cars possess many systems and processes, and companies like Schwering and Hasse Elektrodraht must ensure top quality for their products.
Their factory produces more than ~87,000 miles of coiled wire every day
Streaming Analytics & Rules platform
Thingalytics #2: “Machines with Feelings”
Collected machine data is streamed in and additional data from the ERP retrieved
Cars possess many systems and processes, and companies like Schwering and Hasse Elektrodraht must ensure top quality for their products.
Their factory produces more than ~87,000 miles of coiled wire every day
Streaming Analytics & Rules platform
Thingalytics #2: “Machines with Feelings”
Collected machine data is streamed in and additional data from the ERP retrieved
Anomalies detected on moving averages if specific thresholds are breached. Alerts sent to dashboards and ERP system
Cars possess many systems and processes, and companies like Schwering and Hasse Elektrodraht must ensure top quality for their products.
Their factory produces more than ~87,000 miles of coiled wire every day
Thingalytics apps are revolutionizing cooking, cleaning, washing and TV…
“Home is where the SMART is”
Thingalytics
#3
Thingalytics apps are revolutionizing cooking, cleaning, washing and TV…
CUSTOMER behavior & preferences
MARKETING campaigns
Thingalytics apps are revolutionizing cooking, cleaning, washing and TV…
CUSTOMER behavior & preferences
MARKETING campaigns
CONTENT sugges@ons
Thingalytics apps are revolutionizing cooking, cleaning, washing and TV…
CUSTOMER behavior & preferences
MARKETING campaigns
CONTENT sugges@ons
PERSONALIZED adver@sing
Thingalytics apps are revolutionizing cooking, cleaning, washing and TV…
CUSTOMER behavior & preferences
MARKETING campaigns
CONTENT sugges@ons
PERSONALIZED adver@sing
When 10,000
RELEVANT customers are viewing, PLAY Advert
Thingalytics #4: “Take 2 Pills & Call me in the Morning” Thingalytics applications are manifesting themselves throughout the medical industry …
…Thingalytics is a key driver in the quest for smart hospitals
Thingalytics #4: “Take 2 Pills & Call me in the Morning” Thingalytics applications are manifesting themselves throughout the medical industry …
…Thingalytics is a key driver in the quest for smart hospitals
A smart hospital offers more ADVANCED levels of patient care than a conventional hospital, and it can operate more efficiently
Thingalytics #4: “Take 2 Pills & Call me in the Morning” Thingalytics applications are manifesting themselves throughout the medical industry …
…Thingalytics is a key driver in the quest for smart hospitals
A smart hospital offers more ADVANCED levels of patient care than a conventional hospital, and it can operate more efficiently
Technology might not save the world, but it can help SAVE a patient or a caregiver’s LIFE
Thingalytics #4: “Take 2 Pills & Call me in the Morning” Thingalytics applications are manifesting themselves throughout the medical industry …
…Thingalytics is a key driver in the quest for smart hospitals By continuously analyzing
locations, vital signs, drugs administered, room sensors, and many other inputs and personalizing them to the medical situation… THINGALYTICS can enable hospitals to provide a level of care previously unimagined, while reducing healthcare costs
Thingalytics #4: “Take 2 Pills & Call me in the Morning”
THINGALYTICS apps include ‘wearable tech’ for FITNESS
Thingalytics #4: “Take 2 Pills & Call me in the Morning”
THINGALYTICS apps include ‘wearable tech’ for FITNESS
and HEALTH
Thingalytics #4: “Take 2 Pills & Call me in the Morning”
THINGALYTICS also brings us INTELLIGENT Monitoring
ALERT ALERT You WILL have a cardiac arrest in 5 minutes; your pacemaker is adjusted
to give you a reviving shock!
Thingalytics #4: “Take 2 Pills & Call me in the Morning”
Thingalytics #5: “I’m the Chairman
of the Board” The exploration of smart self-learning algorithms that function as the “brains” of Thingalytics, focusing particularly on automated trading
Thingalytics #5: “I’m the Chairman
of the Board” The exploration of smart self-learning algorithms that function as the “brains” of Thingalytics, focusing particularly on automated trading
As algorithms become more INTELLIGENT they
can be used for far- reaching decision-
making that can further impact the fate of
human beings
Thingalytics #5: “I’m the Chairman
of the Board” The exploration of smart self-learning algorithms that function as the “brains” of Thingalytics, focusing particularly on automated trading
As algorithms become more INTELLIGENT they
can be used for far- reaching decision-
making that can further impact the fate of
human beings
Algorithms are the SMARTS behind
Thingalytics
Coupled with the INTERNET OF THINGS, streaming Big Data is
expanding exponentially
Thingalytics #5: “I’m the Chairman
of the Board” The exploration of smart self-learning algorithms that function as the “brains” of Thingalytics, focusing particularly on automated trading
As algorithms become more INTELLIGENT they
can be used for far- reaching decision-
making that can further impact the fate of
human beings
Algorithms are the SMARTS behind
Thingalytics
Coupled with the INTERNET OF THINGS, streaming Big Data is
expanding exponentially
And, algorithms do not need coffee, lunch, or
bathroom breaks
Thingalytics #6: “Robocop: Smarter than the Average Criminal”
Thingalytics is about PROTECTING us from things going wrong, sometimes in the very systems it has helped to create!
Thingalytics is about monitoring and policing human – and computer-driven – ecosystems… Checking that they stay within the law and, if necessary, taking action to ensure they do
Past, Present & Predic@ve ANALYSIS
Performing analysis on historical data, real-‐)me data, plus predic)ng and warning of threats before they occur or do damage
Thingalytics #6: “Robocop: Smarter than the Average Criminal”
An out of control algo can – and has – bankrupted a trading firm
Past, Present & Predic@ve ANALYSIS
Performing analysis on historical data, real-‐)me data, plus predic)ng and warning of threats before they occur or do damage
Thingalytics #6: “Robocop: Smarter than the Average Criminal”
Casinos use Thingalytics for more than surveillance; each table or gambling
machine is monitored with many sensors
Thingalytics #6: “Robocop: Smarter than the Average Criminal”
Casinos use Thingalytics for more than surveillance; each table or gambling
machine is monitored with many sensors
By analyzing win/loss per game and table, scammers and cheats
can be more easily spotted
Thingalytics #6: “Robocop: Smarter than the Average Criminal”
Thingaly)cs provides support for the monitoring and analyzing of the ‘fire hose’ of market, trade, and social media data to prevent fraud and market manipula)on, using large structured and unstructured data sets
Thingalytics #6: “Robocop: Smarter than the Average Criminal”
Thingaly)cs provides support for the monitoring and analyzing of the ‘fire hose’ of market, trade, and social media data to prevent fraud and market manipula)on, using large structured and unstructured data sets
Thingalytics #6: “Robocop: Smarter than the Average Criminal”
By connec)ng to disparate sources of trading rela)onship informa)on (i.e., IMs, chat rooms, emails, mobile phones, video and audio surveillance) -‐ trader behaviour can be surmised… • Was the trader working unusual hours? • Did she never take a vaca)on? • Did he buy a fishery together with another
FX trader, who happens to be his banks’ client?
Thingaly)cs provides support for the monitoring and analyzing of the ‘fire hose’ of market, trade, and social media data to prevent fraud and market manipula)on, using large structured and unstructured data sets
Thingalytics #6: “Robocop: Smarter than the Average Criminal”
By Including data from social media, email and chat rooms, the tangled web that fraudsters weave becomes more predictable when management can watch the threads crea)ng the web. Fast, Big Data comprises these threads of anomalous human behaviour; THINGALYTICS grabs and analyses the threads, then creates ac)ons…
Monitoring Known & Unknown Threats Benchmarking behavior and performance to uncover
previously unknown paqerns
Thingalytics #6: “Robocop: Smarter than the Average Criminal”
Monitoring Known & Unknown Threats Benchmarking behavior and performance to uncover
previously unknown paqerns
Monitoring for ‘unknowns’ can be achieved by benchmarking behavior that is “normal” over )me and then spo;ng behavior that deviates from the norm…
Thingalytics #6: “Robocop: Smarter than the Average Criminal”
Monitoring Known & Unknown Threats Benchmarking behavior and performance to uncover
previously unknown paqerns
Monitoring for ‘unknowns’ can be achieved by benchmarking behavior that is “normal” over )me and then spo;ng behavior that deviates from the norm… Thingaly)cs helps spot suspicious behavior and could involve digitally monitoring loca)ons and in-‐person interac)ons of traders… their speech and facial expressions, for example
Thingalytics #6: “Robocop: Smarter than the Average Criminal”
Monitoring Known & Unknown Threats Benchmarking behavior and performance to uncover
previously unknown paqerns
Monitoring for ‘unknowns’ can be achieved by benchmarking behavior that is “normal” over )me and then spo;ng behavior that deviates from the norm… Thingaly)cs helps spot suspicious behavior and could involve digitally monitoring loca)ons and in-‐person interac)ons of traders… their speech and facial expressions, for example
Cyber-‐terrorism is on the upswing and algorithmic terrorism, where a well-‐ funded criminal or terrorist organiza)on causes a major market crisis, could be the next itera)on. Only by keeping a close watch on the markets and the par)cipants involved can these unwanted behaviors be nipped in the bud
Thingalytics #6: “Robocop: Smarter than the Average Criminal”
Smart Apps for smart logistics and autonomous transport systems
Thingalytics #7: “Planes, Trains & Automobiles”
Human beings are NOT very good drivers! We are easily distracted, get tired, and make WRONG decisions
There are many recorded incidents of car, plane and train crashes every year We CRASH a lot
Thingalytics #7: “Planes, Trains & Automobiles”
Thingalytics will enable us to ‘tell’ our car to find the cheapest available parking within a 10-minute range, while attending a meeting…
Thingalytics #7: “Planes, Trains & Automobiles”
Thingalytics will enable us to ‘tell’ our car to find the cheapest available parking within a 10-minute range, while attending a meeting…
…Or perhaps I’ll instruct it to earn some money by acting as a driverless-UBER Taxi until I’m ready to be picked up
Thingalytics #7: “Planes, Trains & Automobiles”
SMART Solar-Powered Roadways
Smart Apps for smart logistics and autonomous transport systems
Thingalytics #7: “Planes, Trains & Automobiles”
Smart roads are becoming a reality. Imagine a solar road that powers itself… These solar roads are being tested now and can provide signals and alerts for drivers from sensors embedded in each panel
Smart Apps for smart logistics and autonomous transport systems
Thingalytics #7: “Planes, Trains & Automobiles”
Smart Apps for smart logistics and autonomous transport systems
Greyhound can detect when buses are off-route or burning fuel unnecessarily, and act to change it.
Thingalytics #7: “Planes, Trains & Automobiles”
Smart Apps for smart logistics and autonomous transport systems
Greyhound can detect when buses are off-route or burning fuel unnecessarily, and act to change it.
Greyhound will also use their THINGALYTICS information to create real-time offers for their customers
Thingalytics #7: “Planes, Trains & Automobiles”
Smart Apps for smart logistics and autonomous transport systems
Greyhound can detect when buses are off-route or burning fuel unnecessarily, and act to change it.
Greyhound will also use their THINGALYTICS information to create real-time offers for their customers
RESULT: 1. Lower costs 2. Happier customers 3. Safer buses
Thingalytics #7: “Planes, Trains & Automobiles”
Smart Apps for smart logistics and autonomous transport systems
Thingalytics #7: “Planes, Trains & Automobiles”
Container ships often arrive early or late at ports…
Smart Apps for smart logistics and autonomous transport systems
Thingalytics #7: “Planes, Trains & Automobiles”
Container ships often arrive early or late at ports…
Full speed 350 tons
Half speed 150 tons
AVERAGE FUEL CONSUMPTION/DAY
Optimizing your arrival
reduces cost & carbon footprint
Smart Apps for smart logistics and autonomous transport systems
MQTT
Low latency, Lightweight Messaging for Sensor Integration
Thingalytics requires STREAMING Analytics Architectures
Streaming Analytics,
Rules & Machine Learning
Streaming Visualization
MQTT
Low latency, Lightweight Messaging for Sensor Integration
Thingalytics requires STREAMING Analytics Architectures
Streaming Analytics,
Rules & Machine Learning
In-Memory Data Grid – Fast Reference Data & Analytics,
Scaling Across Machines
Streaming Visualization
MQTT
Low latency, Lightweight Messaging for Sensor Integration
Thingalytics requires STREAMING Analytics Architectures
Streaming Analytics,
Rules & Machine Learning
About the THINGALYTICS Book…
Dr. John Bates The Internet of Things is changing the world. Thingaly)cs by Dr. John Bates is the most powerful book wriqen to date about the Internet of Things (IoT), showing businesses how to take advantage of the fast Big Data that flows across the digital planet. Pulling from exci)ng examples of real-‐life innova)on and inven)on, John makes IoT come alive. From digitally enriching exo)c shops in Istanbul, Turkey, to crossing the USA on a sensor-‐enabled Greyhound Bus to finding new ways to mend people in hospital smart opera)ng rooms, Thingaly)cs depicts how IoT can make our lives happier, easier, more produc)ve and even safer. John Bates personally interviewed each of the people in this book. His deep knowledge of their vision, their businesses and their goals gives him the insight and the gravitas to explain how each organiza)on is conquering the digital world. Winners in the IoT race will not only profit but could – just possibly – avert disaster. Thingaly)cs becomes very exci)ng when we see how lives can be saved, fraud avoided, customers delighted and carbon emissions reduced.
About the Author…
Dr. John Bates Dr. John Bates is a pioneer in the fields of the Internet of Things and Big Data Streaming Analy)cs. Wall Street and Technology named him one of the “Innovators of the Decade” and Ins)tu)onal Investor lists him as one of the “Tech 50” most influen)al technologists. John holds a Ph.D. in Computer Science from Cambridge University UK and was a tenured academic un)l he leu to found Apama, the revolu)onary real-‐)me analy)cs company. He has served as CTO at Progress Souware and is currently CMO and Head of Industry Solu)ons at Souware AG.