Post on 30-Oct-2014
description
UNDERSTANDING THE IMPACT OF A NEW
CAST OF SUPPLIERS
1
Panelists from non-traditionalECM provider organizations
Facilitated by Dan KeldsenDirector, Market Intelligence at AIIM
1Wednesday, September 12, 2007
BRIEF HISTORY OF DAN
17 years of Marketing Experience
16 years of “official” IT Experience
Former Director of IT and CTO of Delphi Group for 13 years, also did Analyst and Consultant work
3.5 years working within Perot Systems ($3 Billion annual revenue)
Who knew that voting for him meant I’d work for him 12 years later?
Now co-heading AIIM Market Intelligence, leveraging the 50,000+ member community of AIIM
2Wednesday, September 12, 2007
WHAT’S HAPPENING IN INFORMATION MANAGMENT
TODAY?
3Wednesday, September 12, 2007
4
Infinite Choices,
Infinite Power
4Wednesday, September 12, 2007
TOO MANY CHOICES FOR SOLUTIONS
5Wednesday, September 12, 2007
6
Equals Massive Headache!
6Wednesday, September 12, 2007
CHAOS&
INDECISION
7Wednesday, September 12, 2007
TRAPPED BY I.T.?
8Wednesday, September 12, 2007
CLIFF NOTES:YES, IT DOES!
BUT THAT
DOESN’T SELL
BOOKS
9Wednesday, September 12, 2007
WE’RE BUSIER THAN EVER
10Wednesday, September 12, 2007
WE HAVE MORE “INFORMATION” THAN
EVER BEFORE
11Wednesday, September 12, 2007
ARE THE CHOICES I’VE MADE HELPING MY
BUSINESS?
12Wednesday, September 12, 2007
WHAT DOES THE MARKET THINK OF THE “NON-
TRADITIONAL” WORLD?
13Wednesday, September 12, 2007
SURVEY SAYS...
14Wednesday, September 12, 2007
IMPORTANCE TO YOU
0%
25%
50%
75%
100%
Con
tent
Sec
urity
Dat
a Le
ak P
rev.
Rec
ords
Mgm
t.
Ente
rpri
se 2
.0
Wik
is,b
logs
,RSS
Col
lab.
Find
abili
ty
Ente
rpri
se S
earc
h IA
IOA
KM
Inno
vatio
n M
gmt.
SNA
WC
M
Port
als
DA
M
SaaS
Ope
n So
urce
BPM
Del
iver
y
Critical/high Moderate Not at All HUH?
IMPORTANCE
Enterprise 2.0,Wikis, Blogs, RSS,
SaaS,Open Source
Critical to ModerateOver 60-70%
15Wednesday, September 12, 2007
YOUR UNDERSTANDING
0%
25%
50%
75%
100%
Con
tent
Sec
urity
Dat
a Le
ak P
rev.
Rec
ords
Mgm
t.
Ente
rpri
se 2
.0
Wik
is,b
logs
,RSS
Col
lab.
Find
abili
ty
Ente
rpri
se S
earc
h IA
IOA
KM
Inno
vatio
n M
gmt.
SNA
WC
M
Port
als
DA
M
SaaS
Ope
n So
urce
BPM
Del
iver
y
Expert/Good Familiar Vaguely None
Understanding
Enterprise 2.0,Wikis, Blogs, RSS,
SaaS,Open Source
Vague to No UnderstandingOver 50-70%
Tide is Rising Here
16Wednesday, September 12, 2007
CHASM TIME
THE MARKET IS NOT A SINGLE MASS
EARLY ADOPTORS
EARLY INNOVATORS
CHASM
LATE INNOVATORS
MAINSTREAM
LAGGARDS
17Wednesday, September 12, 2007
TECHNOLOGY ADOPTION STRATEGIES
Techies:Just try it!
Pragmatists:Stick with the herd!
Conservatives:Stick with what’s proven!
Skeptics:Just say No!
Visionaries:Get ahead of the herd!
18Wednesday, September 12, 2007
TECHNOLOGY ADOPTION LIFE CYCLE
Chasm
EarlyMarket
Bowling Alley
Tornado
Main Street
19Wednesday, September 12, 2007
DARWIN-TIME
OUT EVOLVING your competition is THE key
Don’t overrun the appetite of consumers/buyers and accelerate off into no-man’s land
Mergers & Acquisitions are one route - expensive
What are the alternatives?
20Wednesday, September 12, 2007
DEALING WITH DARWIN
21Wednesday, September 12, 2007
BECAUSE IF YOU DON’T...
22Wednesday, September 12, 2007
YOUR COMPETITORS ARE RUNNING 24/7,
EVEN IF YOU AREN’T...
23Wednesday, September 12, 2007
BUT DON’T TAKE MY WORD FOR IT...
24Wednesday, September 12, 2007
25Wednesday, September 12, 2007
26Wednesday, September 12, 2007
27Wednesday, September 12, 2007
28Wednesday, September 12, 2007
29Wednesday, September 12, 2007
30Wednesday, September 12, 2007
31Wednesday, September 12, 2007
32Wednesday, September 12, 2007
33Wednesday, September 12, 2007
34Wednesday, September 12, 2007
35Wednesday, September 12, 2007
36Wednesday, September 12, 2007
37Wednesday, September 12, 2007
38Wednesday, September 12, 2007
SO,WHAT’S HAPPENING IN
DELIVERY MODELS,AND HOW CONTENT IS
CREATED TODAY?
39Wednesday, September 12, 2007
THE UN-USUAL SUSPECTS
Alfresco - Open Source ECM
SocialText - Enterprise Wikis
SpringCM - ECM On-Demand
40Wednesday, September 12, 2007
As Director of Services at Alfresco, Peter Monks is responsible for leading Alfresco’s consulting services organisation. Peter joined Alfresco in early 2007, and had spent most of the previous decade working in the web content management space, in both consulting (Avenue A | Razorfish, Vignette Professional Services, PricewaterhouseCoopers) and product management (Vignette) roles. Prior to that, Peter had specialised in 3 tier client / server applications based on BEA’s Tuxedo product line for financial services organisations.
41Wednesday, September 12, 2007
Jeff Brainard - With over ten years experience, Jeff Brainard is experienced in messaging, collaboration and related security technologies. Jeff is Director of Marketing at Socialtext, an enterprise wiki company, where he manages the company's outbound product marketing and lead-generation activities.
Previously, Brainard worked in senior sales and marketing management roles at Reconnex, Mirapoint, AirFlash/Webraska and Sun Microsystems.
42Wednesday, September 12, 2007
Dan Carmel, CEO - brings more than 20 years of executive leadership experience to SpringCM. Prior to joining SpringCM, Dan was an Executive in Residence at Foundation Capital, a Silicon Valley Venture Capital firm. Before joining Foundation Capital, Dan served as President and CEO of Itemfield, which was acquired by Informatica in 2005, and before that was Vice President and General Manager of the Legal / Professional Services business unit, for Interwoven, one of the leaders in the Enterprise Content Management market. Dan joined Interwoven as part of the successful merger between Interwoven and iManage, where Dan was Vice President of Marketing and Business Development.
During Dan's career he has been an executive at several start-ups, where he was instrumental in guiding new ventures to become market leaders in CRM (Vantive) Internet Commerce (Selectica) and International Payments (Sonnet Financial).
Dan holds a BS and MS in Mechanical Engineering and Applied Mechanics from the University of Pennsylvania and an MBA from the Stanford Graduate School of Business.
43Wednesday, September 12, 2007