Association of International Education and Exchanges

Agencies, Ukraine(AIEEA)WWW.AIEEA.ORG.UA Email Info@aieea.org.ua

ICEF TORONTO 2013

1. Role and Mission of AIEEA UkrainePresented by Gautham Kolluri, Center of International Programs, STUDYABROAD.UA TM

Website www.studyabroad.ua, www.cip.com.ua Email: info@studyabroad.ua

2. Popular Education Abroad destinationsPresented by Irina Kobec, Director International Cultural and Agency Programs ICEA,Ukraine Website www.iceainternational.com Email: bestfromicea@icea.com.ua

3. Current market and emerging trends in the study abroad market in UkrainePresented by Vitalli Bresler, Program coordinator STUDYA.UA, Website www.study.ua Email info@study.ua

4. How to choose an agency in UkrainePresented by Kateryna Sosnina, Program coordinator STUDENTLAND TM

Website www.studentland.ua Email: vra@studentland.ua

Role and Mission of theAssociation of International Education and

Exchanges Agencies, Ukraine (AIEEA)

WWW.AIEEA.ORG.UA

Presented by Gautham Kolluri, Center of International Programs, STUDYABROAD.UA TM

Website www.studyabroad.ua www.cip.com.ua Email: info@studyabroad.ua

Association of International Education and Exchange Agencies,

Ukraine (AIEEA UKRAINE)

Established in – 2012Legal status- Non Profit15 Founder members from 9 cities

WWW.AIEEA.ORG.UAinfo@aieea.org.ua

MISSION OF AIEEA UKRAINEBenchmark of quality in the industrySupport the members/clients and promote

awareness for International Education and Exchange programs in Ukraine

Support educators with various marketing solutions. Liaise with the Embassies/Consular SectionsCreate more opportunities for the Youth in

International Exchanges sector AIEEA Foundation to provide scholarships with

funds raised from AIEEA marketing activities.

FOUNDER MEMBERS DETAILS1. International Education + Youth Exchange

Programs- 70%2. International Education - 15%3. Youth Exchange Programs- 15%

Majority of the memberswith 5+ years in business.

Types of Memberships• Founder Member• Full Member• Associate Member

Criteria for enrolment of new Members• 3 years of company legal existence• 5 References from International Educators• Mandatory recommendation by one founder

member

AIEEA Services to EducatorsIdentifying and developing partnerships with successfulagents is the key to increase student recruitments. AIEEAprovides the following B2B SERVICES for educators.• Agent quest workshops: Meet quality agents, talk face

to face with prescheduled 20 minutes meetings.• Agent fam trips: “To see is to believe”- Invite high

profile agencies to visit your Institutions.• Agency visits: Tailor made meetings with agents in

their offices.• Coffenars: Invite high profile agents to your seminars• Online Webinars: Live online seminars with agents• Web Adverts: Educator profile and banner advertising

on the AIEEA website WWW.AIEEA.ORG.UA

What do partner agencies in Ukraine expect from educators?Partnership agreements with signatures and

seal/stamp in ink. Ukrainian government andthe banks do not accept electronic versions ofagreements.

Prompt replies to emails.Agency visits, possible support in social media

and Study Abroad fairs.Timely payment of commissions.Special offers, Discounts and Scholarships

Partnership spoilers!!!Slow replies to emailsEnrolling applicants directly after

meeting them in the agents officesMistakes in bookings and visa lettersSupport services to the studentsDelay in the payment of commissionFailure of the airport pickupIssues with Host families

THANK YOU FOR YOUR INTEREST AND SUPPORT

WWW.AIEEA.ORG.UAinfo@aieea.org.ua

Studying abroad: The most popular educational destinations among Ukrainians

Presented by Irina Kobec,Director of ICEA, icea.ukraine@canada-english.com

ICEF TORONTO, 2013

Ukrainian youth   want  to study abroad

Canada Poland

USA Germany

Great Britain Italy

Malta Austria

France Spain

Destination countries for education chosen by Ukrainian students

The most popular Countries.

Australia

Popular specialities among  Ukrainian students

Most popular specialties for today

Specialties that become popular

In the near future will be a popular DESIGN(Fashion, Interior, Graphic)

Business

Marketing

Finance

IT

Hotel &hospitalitymanagementTourism

PR

The age range of Ukrainians, who  study overseas are

Age from 8 to 16

Age from 17 to 25

Age over 25

Language CampsBoarding School, Schools

CollegesUniversities

UniversitiesEnglish for specific purposes

English for specific purposes

The age range of Ukrainians, whostudy overseas are

Age from 8 to 16

Age from 17 to 25

Age over 25

60%

40%

Language Camps

Boarding School,Schools

60%

35%

5%undergraduateeducationpost‐graduateeducationEnglish for specificpurposes

80%

20% post‐graduateeducation

English for specificpurposes

Ukrainians expand the   boundaries of education abroad

Language Camps

Boarding School, Schools

0% 5% 10% 15% 20% 25% 30%

Canada

Great Britain

Malta

USA

France

0% 10% 20% 30% 40%

Great Britain

Canada

USA

France

Ukrainians expand the   boundaries of education abroad

Undergraduate & post‐graduate education

0 3 6 9 12 15 18 21

Poland

Canada

Great Britain

USA

Germany

France

Spain

Austria

Ukrainians expand the               boundaries of education abroad

English for specific purposes

0 5 10 15 20 25 30

Great Britain

Canada

Malta

Poland

France

Spain

International Cultural and Educational Agency, Ukraine

www.iceainternational.comE-mail: bestfromicea@icea.com.ua

How to choose an agency in Ukraine

Kateryna SosninaStudentlandTM Kyiv, Ukraine

www.studentland.ua Email: vra@studentland.ua

Theoretical essentials

Request agency profile and ask

year of establishment statistics accreditation, memberships references location staff certification / familiarization with Canada business license participation in workshops and trainings

Practical tips

Check website

content contact information compare contact information with business license.

Be aware that difference in these two may occur in trading address and legal one

Use social networks to check

activity existence of contact people

Pay attention to agency email

free is alarming company is calming

Try agency professionalism

arrange on-site visit or skype conversation

Call agency office

check whether somebody picks up the phone during the business hours

Practical tips

Google will help you

Google agency name and location

Approach educational institutions for reference

not necessarily from Canada

Cooperate only on prepayment basis

at least first year

Practical tips

Size does not mean quality!

small company can be unique for you

No Canadian experience means nothing

if agency proves to be professional on other markets

Always ask for emergency contacts

just in case

Do not expect big numbers within a year

obligatory numbers might lead to poor quality

Practical tips

Question a student upon arrival

agency charges (service, visa support)

Come back with follow ups in 2-3 months

to check how well the agency is educated

Check agency’s accuracy with CIC regulations

at the end of day you might be responsible

Practical tips

Request Embassy list of agencies

agency is not on the list - does not mean bad

Fill free to communicate with Embassy of Canada in Ukraine if you have any concerns

Ukraine has the best Embassy, huge country and up to 10 million of students

Practical tips

Association of International Educationand Exchanges Agencies, Ukraine

“Overview of the current marketand emerging study abroad trends

in the Ukraine”

Vitalii BreslerProgram coordinator of STUDY.UA Company

Kyiv, Ukraine

Association of International Education andExchanges Agencies, Ukraine

Ukraine in the heart of Europe

Association of International Education andExchanges Agencies, Ukraine (AIEEA)

Canada–Ukraine ties and relations

• Over one million Ukrainians in Canada representing 4% of the population.

• Ukrainians have made a significant contribution to thefoundation and development of Canada

• Each year the amount of Ukrainian students inCanadian education institutions is growing

Association of International Education andExchanges Agencies, Ukraine

• Educators• Agents• Foreign embassies• Target

audience/clients

Key stakeholders of the Ukrainian education

abroad market

ParentsStudentsActive youth

Association of International Education andExchanges Agencies, Ukraine

Education trends in numbers

• The population of Ukraine is 45,5 millions of people• The number of studying/working people is 71.4% • More than 1.8 millions of students• 75% of pupils become university students• Each year more than 25,000 ukrainian studentsgo to study abroad

Association of International Education andExchanges Agencies, Ukraine

What attracts Ukrainian students ineducation abroad?

• Internationally recognized degrees• Experience living abroad• The opportunity to gain international work experience• Opportunity to improve foreign language• Employment opportunities in prestigious international

companies

Association of International Education andExchanges Agencies, Ukraine

Popular types of education abroadamong Ukrainian students

• Higher education and university pathway programs• Language courses (English, German, French) • Exchange programs in USA, Canada and Europe• MBA and 1‐2 year diploma programs• Boarding schools for pupils

Association of International Education andExchanges Agencies, Ukraine

Top destinations

Association of International Education andExchanges Agencies, Ukraine

Growing interest towardseducation in:

• CANADA• GERMANY• POLAND• UNITED KINGDOM• SWITZERLAND• AUSTRALIA & NEW ZELAND

Association of International Education andExchanges Agencies, Ukraine

THANK YOU FOR YOUR ATTENTION!