Post on 05-Dec-2014
description
The Fast Checklist
forBest Web Design in Alabama
www.genesisnetdevelopment.com
Above-The-Fold
www.genesisnetdevelopment.com
What isAbove-The-Fold?
Particularly, this is a newspaper term. Go grab a newspaper, observe the first, top half. That portion is the “above-the-fold”.
Above-The-Fold
www.genesisnetdevelopment.com
What is contained within the above-the-fold area of your website?
• About You• Contact Information• Actionable steps: Subscription,
Purchase or Contact• Logo: Branding is Important
Above-The-Fold
www.genesisnetdevelopment.com
3-5 seconds
Estimated time for your audience to be captured by something. Otherwise, they bounce off your site.
www.genesisnetdevelopment.com
A Concise Glimpse
www.genesisnetdevelopment.com
www.genesisnetdevelopment.com
A Concise Glimpse
www.genesisnetdevelopment.com
What Do These 2 Examples Have in
Common?
• The homepage “above-the-fold” areas aren’t packed with text but the text on both pages is PURPOSEFUL.
www.genesisnetdevelopment.com
A Concise Glimpse
www.genesisnetdevelopment.com
What Do These 2 Examples Have in
Common?
• The text briefly hints at what the companies do and is also actionable and encourages a visitor to do something.
Contact Information
www.genesisnetdevelopment.com
Where to Place Your Contact Information?
Place your contact information BOLDLY above-the-fold. First things to notice. Easily found.
Don’t Stopthe Action
www.genesisnetdevelopment.com
Check for Action at the Bottom of Your
Homepage.
• Solely provide text after text, or image after image
• Still inform people while enticing
Don’t Stopthe Action
www.genesisnetdevelopment.com
Place Actionable Steps Near the
Footer
Repeat Call-to-Action or create a new one. If you asked someone to call above, sign them up for something.
Don’t Stopthe Action
www.genesisnetdevelopment.com
People Have Some Relative Interest
if…
They spend several seconds on your website and scroll down your homepage.
Use Keywords, They’re Free & Boost Rankings
www.genesisnetdevelopment.com
Why Use Keywords?
1. To tell Google and other search engines what your site and pages are about.
Use Keywords, They’re Free & Boost Rankings
www.genesisnetdevelopment.com
Why Use Keywords?
2. And then rank you accordingly in search results for those keywords.
Genesis Net Development
www.genesisnetdevelopment.com
Why Choose Us?
If you need experts in web design in Alabama, we are a superb choice. And you’ll enjoy working with us.