Post on 08-Oct-2020
TELEVISION PROFILE
8/2018
TELEVISION PROFILE
1.9 MILLION WEEKLY VIEWERS
98% 99% 79%
56% female44% male
$76,800 medianincome
weekly viewers A18-49 demo: 727,437 A25-54 demo: 832,965A35+ demo: 1,107,337
21ST Season Emmy-nominated
96% ownhomes
take action after watching Today’s Homeowner TV. (81% conduct at least one project and 57% go online to search about a featured product or brand.)
have bought (42%) or would consider buying (57%) a product featured on Today’s Homeowner.
are spending more time investing in their home than 5 years ago.
Sources: Nielsen May 2018 Quarterly Ratings & 2017 Today’s Homeowner Audience Survey by Research Solutions Inc.