Building professional entrepreneurship environmentsMarcel Prunera

Breakout Session: Entrepreneurship and SME support in clusters

5 September 2013

Building professional entrepreneurship environments

Marcel PruneraThursday 5 September, Kolding

marcel.prunera@ftcompanies.com @marcelprunera

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- HOW DO WE CREATE A DYNAMIC OF PROMOTING AND FOSTERING INNOVATION AND ENTREPRENEURSHIP IN A PUBLIC PROFESSIONAL ENVIRONMENT – OR WITHOUT OR ALTERED MARKET INCENTIVES-?

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A success story in cluster development in health sector

Around 2004-2006 started in Catalonia (specially in Barcelona) an innovation and entrepreneurship promotion process in healthcare sector that has already become a success story from which many things can be learned

The general phenomenon: momentum and cluster development

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Enviromental conditions

Private and public policy making

Innovation & entrepreneurship blossoming

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Results in data

Major public hospitals with innovation units and

intrapreneurship programs in Metro Barcelona

Cluster structures

VC’s, BA’s

Ecosystem and events

More than 1000 projects per year

More than 40 start ups per year

COMB’s MD entrepreneur program is one of the main actors of the new ecosystem

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MD Entrepreneur Program: Why is it disruptive?

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Some characteristics…

...and happier professionals

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The Doctor Entrepreneur Program: Outputs

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We believed it was worth analyzing the process and work to increase the capacity to do the same in other environments

The birth of a joint venture

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with a little help…

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Promoting professional entrepreneur environments

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We have generated an added value for a professional environment: we know how to understand the keys; to generate incentives and we have the skills and training abilities to make it possible.

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The 3 pillars

A model’s implementation

Environment and

incentive to innovation

Entrepreneurship

program

Corporation promoter

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Distinguishing features

Cecot+COMB+FC

Main character now with operational capability Team

Environment multistakeholder public/not focused to business High growth potentialProfessionals, centre of the project Appr

oach

The 3 pillars

Ability to read: the key variables Meth

od

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Model implementation to other environments

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Present and future projects and partners

ACC10ArchitectsIndustrial EngineersHospitals in CataloniaBiocat (Bioregion of Catalonia)Minister of Industry (Spain)

ClustersSecurity

EducationJournalists

Social ServicesLatam

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Why clusters? How could PEEP help?

Cluster

New projects & wider perimeters

MarketplacePPP

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Conclusions: what have we learned?

PEEP projects gets innovation and growth from not activated or collapsed environments, creates conditions. Could reinforce cluster initiatives.

There a lot of spaces with “critical mass”, potential, and need of push & pull movements. With knowledge to be valued, and technology to be transferred.

Focus on motivating and helping professional, gets response.

PPP is essential

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marcel.prunera@ftcompanies.com@marcelprunera

Thank you