Taptica: A Leading Performance Based Mobile Ad Network

Post on 29-Jun-2015

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Technology driven performance based mobile ad network for app developers and content owners.

Transcript of Taptica: A Leading Performance Based Mobile Ad Network

A Leading Performance Based Mobile Ad Network

Empowering Mobile App Advertisers and Publishers

About Us

Co- founded by Logia Group and Marimedia, Taptica is a technology driven performance based

mobile ad network for app developers and content owners

Performance Based = No Bull

Performance Based Advertising

• Cost Per Action – Pay only for guaranteed conversions defined by advertisers

• Pay Only On:– Install– Purchase Behavior– Registration– Completed Tutorial– Any X Event

• Burst or Sustained – Taptica works with its clients to determine the most profitable strategy

How Do We Do It??

Ad Serving Platforms

BurstlyMoPub

Chartboost

Ad Networks

InmobiMojiva

Millenial

Tracking Solutions

AD-xOpenUID

Finger-print

Direct Publishers

Over 50 Exclusive

Guaranteed Performance for Publishers

*Optimizer

Media BuyingSystemInternal

Media Buying

Affiliates

CPA Network

Advertisers

PremiumAppsLeads

Publishers Network

Apps Mobile Sites

*Optimizer

AdServerUser Interface

Reporting system

Ad Networks

• Tracking of all types of conversions + LTV

• Targeting• Real time

optimization for publishers and advertisers

How does it work

Taptica’s ad serving

Technology

tracking

optimization

optimization

targeting

Solution for Advertisers and Publishers

• Technology - Optimization in real time, targeting by OS, location, carrier. Tracking of every action from impression, via click to conversion

• Advanced Reporting Portal – Updated real-time• Premium Partners• Support App & Mobile Web • Global – Serving over 100 countries• Fast Growing – 20% month over month• Profitable • Over 80,000 Conversions a Day

Premium partners A Few of Our Partners

IntroducingAppear Become visible for free

Appear – Our Solution for Better Discovery

“Appear” allows app developers to register their free apps and exchange available ad-space with other app developers while gaining credits for free cross-promotional exposure. • Easy to install SDK• Registering Multiple Apps for Free • Full Support in all type of ads including Rich Media.• Full transparency - Online reporting and Analytical tools.

You Gain Credits

Top

Users Discover your App

Users Click on ads shown in your app

Your Ads Appear Across Hundredsof Apps

Users Click On Your Ads

Thank You!

Contact: Jennifer ThompsonDirector of East Coast Sales Jennifer.t@taptica.com

517-862-6671