Post on 02-Jul-2015
description
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:: download this presentation ::
http://bit.ly/15Mjdaq
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C3S // Caring for free culture. SXSW 2013: Putting the Revenue in Creative Commons
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:: the motivation ::
Why launching C3S?
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:: the motivation ::
The ]__[ gap.
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:: the motivation ::
DIY ]__[ commercial buy-out
Creative Commons ]__[ collecting societies
¢ ]__[ $$$
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:: the motivation ::
What‘s missing?
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:: the motivation ::
No
representation for artists
outside of collecting societies.
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:: the motivation ::
No
freedom to license
YOUR works YOUR way
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:: the motivation ::
No
sufficient monetization
of CC content and other works
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:: the motivation ::
No collecting society
truly provides that.
Worldwide.
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:: how & why ::
How to get there?
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:: how & why ::
Yet another collecting society?
Why that?
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:: how & why ::
Example: Germany.
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:: how & why ::
GEMA structure does not allow
inner change
&
Controlling body DPMA
not powerful
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:: how & why ::
Government can‘t do anything
&
petitions must fail
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:: how & why ::
???
So WHAT?
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:: how & why ::
We need a counterpart.
Same level. Same powers. Better work.
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:: how & why ::
Yes,
another collecting society
is overdue.
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:: how & why ::
C3S Cultural Commons Collecting Society
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:: direction ::
Start with a seed.
Break the monopoly in one country.
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:: direction ::
Gain impact by taking their role.
Prove you can do better.
Change the rules.
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:: goals ::
Exact accounting & flexible licensing
-
enabled by latest technology.
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:: goals ::
Providing fertile ground for
social community:
Artists supporting artists.
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:: goals ::
Enable sustainable living for artists.
-
Extend Creative Commons
by a commercial dimension.
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:: goals ::
Enable a market for CC.
-
Giving legal security to licensees.
A basis to build upon for start-ups.
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:: goals ::
Constraints of
national boundaries must fall.
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:: goals ::
Online is cross-border.
Culture is cross-border.
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:: goals ::
Voice artists‘ rights!
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:: vision ::
Germany is the seed.
Europe is the idea.
World is the vision.
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:: vision ::
One world, one concept, one C3S.
Subsidiaries cooperating per region.
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:: difference ::
Cooperative society:
Every member holds a share.
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:: difference ::
Same voting rights for everyone.
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:: difference ::
License the way you want to:
Individually per track, type & context
paid or free
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:: difference ::
CC does not allow for administering one licence type only.
You can choose a non-CC licence.
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:: difference ::
C3S integrates
sharing, donations & micro payment
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:: difference ::
Payment & distribution
1:1
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:: difference ::
Revenue below threshold:
Payment =
100% of Royalties - Member Fee
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:: difference ::
Revenue above threshold:
Payment =
(Royalties - x%) - Member Fee
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:: difference ::
Deducted percentage:
more royalties = higher percentage
limited by absolute amount
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:: perspectives ::
C3S (since 2010): ca. 3,500 supporters
GEMA (since 1933): ca. 65,000 members
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:: perspectives ::
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:: support ::
Support
from all political parties
in Germany.
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:: perspectives ::
The challenge:
1. Funding.
2. Building the IT architecture.
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:: perspectives ::
2013: Legally forming
2014: Building the tech framework.
2015: Start!
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:: conclusion ::
C3S
Is the DIY
Collecting Society
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:: conclusion ::
C3S
Is the missing chain between
Free Culture and Business
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:: Thank you for your attention! ::
C3S Cultural Commons Collecting
Society
wolfgang.senges@c3s.cc http://c3s.cc
www.c3s.cc
:: cultural commons collecting society ::
C3S Home GEMA Presumption http://c3s.cc http://bit.ly/W9KGBf