S.W.OT AnalysisBy Haseeb Patel

StrengthStrength • We now know who are target audience is which therefore shows us

what we need to include in our short film. Whether if it age rated suitable for young adult to watch.• We know the charity that we are using which show what specific

thing we will need to include in our short campaign film. • We now know the different types of ways for people to get bullied.• We now know the majority of audience. • We now know the age group as all of them were 16-19

WeaknessWeakness• We do not know what gender most of our audience are because of

our late question.• We did not know how to use surveymonkey.com.• We did not ask the right question to get the right answer.

OpportunitiesOpportunities• We gave them confidence and a chance to talk to us.• We gave them the survey.• We gave then the options to list what’s happening to them.• We can also do interviews to gather information to the audience.• We listen to them• We are helping them• We spread the word.• We know the different platform

Threats• Threat• Most of the audience are shy• They do not want to state personal information• Make the video different from others/unique.