Post on 26-Jun-2015
14 MILLION AUSTRALIANS ARE OVERWEIGHT OR
OBESE
THE SIMPLE CAUSE AND EFFECT
CONVENIENCE FOOD LACK OF ACTIVITY
BILLIONSpent on obesity-relatedhealth conditions
5EACH YEAR
$120BILLION
Indirect costsTO BUSINESSEACH YEAR
due to sick days,loss of productivity,disability management and workers compensation.
WE HAVE TOCRISISOUR HEALTH SYSTEM IS IN
OUT
KEEP PEOPLE
OF THE HOSPITAL
We arethe fattestcountryin the worldper capita
HEARTDISEASE STROKE DIABETES DEPRESSIO
NHIP AND
KNEESURGERY
1.8MGym paying members
23MPopulation
NO SINGLE INITIATIVE
DIET PLANS ARE PRESCRIPTIVE AND COSTLY.
GOVERNMENT ASSISTANCE IS PASSIVE AND FINITE.
AUSTRALIA NEEDS ACTIVE
HELP
27%Reduces heartrelated hospitaladmissions by
34%and mortality by
in 5 months
5kg
A loss of
ISSUES
People don’tlike repetition
Gym and DietMembershipis expensive
People needto be motivated
$
A TotalSolution
Provided freeto Australians
MeasuredOutcomes
AN INTERLINKING STRATEGY
FITTER, HEALTHIER, HAPPIER, AUSTRALIA
FITNESS NUTRITION
COMMUNITY MOTIVATION