Post on 29-Oct-2014
description
CREATIVE BRIEF
CREATIVE BRIEF
CREATIVE BRIEF
CREATIVE BRIEF
CREATIVE BRIEF
Product/ServiceCompetitionTargetTarget InsightPromise/Proposition/Single Most Important ThingTone
CREATIVE BRIEF
Product/ServiceCompetitionTargetTarget InsightPromise/Proposition/Single Most Important ThingTone
CREATIVE BRIEF
Product/ServiceCompetitionTargetTarget InsightPromise/Proposition/Single Most Important ThingTone
STAND OUT
USP
COMPETITION
OR THE ZAG STRATEGY
SHAMEFULHILL
HOLLIDAYPLUG #1
TARGET
TARGET INSIGHT
TONE
SHAMEFULHILL
HOLLIDAYPLUG #2